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Live Your Passion

Cut the Crap

Screen Shot 2013-07-26 at 10.22.57 AMWhat They Don’t Tell You About Happiness and Success

Stop pretending.

Stop pretending that you’re okay with half baked success. With ‘achieving’ according to the standards of others. Standards that, when you’re alone in the dark and thinking about what really matters, mean less than nothing to you.

Not really. Not deep down.

Stop pretending that it’s okay to play life the safe way. To take the road well traveled, the one whose path leads to a predictable outcome, predictable success, predictable fulfilment and in which you will be surrounded by predictable people who raise their eyebrows at the idea of … well. Just the idea.

Of being more.



It’s time to cut the crap and shout what you want and believe in from the rooftops.

You want to live life on your terms? Work and play from anywhere in the world? You can.

8 years ago, I was on the fast track to success as a Cluster Personal Training Manager for Fitness First. I was 25, married, making over 100k a year. Driving a BMW. Attending fat cat dinners and traveling often for both business and pleasure. I had the inner-city apartment. The busy social life. The dream.

Only problem was, it was somebody else’s dream.

Fast forward just over a year and I was in the process of a divorce. Had quit my job and was back working for myself as a personal trainer. Was living out of a friend’s spare room. Had no car. No fancy surround system. Not even a single piece of furniture. I was broken, a mess, ashamed. Wondered if I’d ever get back on top of life. Didn’t yet realise that it’s not about being on top, about checking the boxes.

Didn’t yet realise how lucky I’d been to get out at 26, rather than 36, 46, or never, perhaps.

But still I found myself sucked in to a life that wasn’t quite right for me.

I’ll be the most successful personal trainer in Melbourne!’, I thought.

‘I won’t stop until I’m insanely lean, insanely fit, insanely perky and insanely happy’

‘I’ll push myself to do more, make more, achieve more’. Always always to achieve.

I did it all. It wasn’t hard. I was driven by a need to be the best.

Only problem was, I was following rules set by the world and not by me.

Fast forward.

Another 3 years perhaps.

Again, I’d walked away. Again, I’d quit my job (my business in this case). Again, I’d left my entire life and all that I was known for behind. Again, I’d done it almost overnight.

Fast forward.

A year later. Time to walk away again. I’d jumped from personal training to nutrition consulting. A better fit, as I got to sit down and talk to people about their lives; help them see things differently. But really – different fishbowl, same fish.

So, I left.

This time, to nothing. I had a blog. A decent following. Was making a few hundred per month online, after 3 years of trying my hand at it.

It was madness. Ridiculous. Irresponsible. It was the best thing I ever did.

To jump off that cliff. To FINALLY be honest about how I wanted to live my life. To put myself in a situation where I was going to have to learn to swim suddenly. Or – nothing.

There was no or.

Fast forward.

A year or so later. End 2012.

Making well over 30k per month online. As a writer. A speaker. A leader. Working less than 20 hours per week. Completely location independent. Knowing I was impacting thousands of lives every month.

Time to walk away?


I was living the dream, again. My dream of independence, of living life on my terms, of making it as an entrepreneur, a writer, a leader.

But my dream was never to make it as a fat loss queen.

I was the nerdy kid, the school square. I hated sports. I was clumsy – still am. Wore hand me downs, ate alfala sandwiches. And dreamt, always, of a better life. Of one in which I could be, do and have anything I chose.

The image of Katrina Ruth, the blonde perky fitness guru? Crafted, completely. To be what I thought I needed to be to be successful, to fit in. To finally be cool, enough.

But what I wanted to be, really, was a leader. On LIFE not body fat. An inspiration. What I wanted to do, was empower people to stop pretending. To see that most of what the world had told them was a lie. What I wanted to have, was a business and life in which I fought for the truth. Debunked the lies. Revealed success and entrepreneurship and having it all for what it really was.

Experienced that for myself first and foremost.

Time to remodel myself again. Time to strip the layers, to drop the mask, to let go of the need to keep up.

This time, finally, 8 years or perhaps 33 years after it all began, time to cut the crap for good and live life on my terms.

Fast forward 6 months. To now.

I’m rebranding. Remodeling. Casting the die again. Fighting for truth. Fighting for what I believe in.

Fighting, mostly, to be me. And to have a damn good time doing it. Make a lot of money. Help thousands of people in the way I am meant to. To live with passion. And change my world, first.

You –

You think that by pushing yourself to meet the standards you’ve set, based on standards set by the world, that you’re going to be happy?

You’re not.

You think that by being driven to be the best, hit the highest targets, accumulate riches based on a life not quite true that all the money in the world will be enough?

It won’t.

You think that if you just pay your dues you will one day get to do what you want to do?

Not with that attitude.

Let’s get real here. It’s time to stop pretending. It’s time to stop living a lie, living the life they told you you had to live.

It’s time to cut the crap. Jump off that cliff. Fight for what you believe in.

It’s time to be you.

Don’t forget –

Life is Now. Press Play.

Kat x


🔥🔥 FIRED UP & FINANCIALLY READY TO EXPLODE is here! Eeeeeeekkkkkkkkkkk and a HALF! I have not been this, well, FIRED UP & READY TO EXPLODE in a LONG while.

You know when something just comes through you?

And it’s HOLY FREAKING FLOW YES and all the things?

And you FEEL the fire and the gold and the energy and the NOW?


this is that.


I’m so proud to invite you in to this brand new course with me! I will be teaching this in a LIVE Facebook group with twice weekly livestream trainings (+ more!) – something I have not done in a very long while.

When you say yes to soul-

life says yes to you.

Fired up and Financially Ready to Explode is the NEXT level wealth and mindset strategy for the already successful woman who is done playing small!

Here’s the thing –

There are very clear reasons why you never quite get to that FULL inhale-exhale state of money freedom, even as your income and lifestyle goes up.

You can bet your sweet ass we gonna talk about those reasons. Understand them. And learn how to roll with them. BECAUSE YOU GET TO BE ABLE TO BREATHE FULLY BEING YOU.

And OMG. So much more. And a LOT of it comes down to understanding that the MONEY WORKS FOR YOU WHEN YOU UNDERSTAND HOW TO ROLL WITH YOUR OWN CHANGING NEEDS.

And? That there are a million freakin’ ways to make money and there is ALWAYS money there that gets to come from flow. So for women like us … one of the biggest FOOLHARDY AF things we can do .. is try to make our business flow respond to things we think should work, things that did work, things that are working for others, etc!

What we need instead is simple:

A clear freaking understanding of where today’s money is at. This week’s. This months. The long-terms. And how to do it all in a way where true wealth growth becomes automated and inherent to who you are. Where you can breathe fully in your creative needs each day. AND, where it’s ALL fun and yes whilst making a crazy impact on those you want to help!

In short?


And that’s what we’re gonna do here:


– Next Level Wealth Mindset & Strategy for the Already Successful Woman Who is Done Playing Small –

We begin Thursday Feb 18th, US time.

30 days together.

Bi-weekly livestream trainings in our closed Facebook group. (Yes! I have not done this in absolutely AGES!)

Q&A sessions after each live training (times will vary to account for the multitude of timezones, all sessions recorded)

Daily conversation and asskickery and added learning in the Facebook group (I can’t wait!)

Journal prompts + homework to follow each training

Complete understanding of the different ways money should be coming in, covering over 30 different considerations for where money comes from and why it’s NOT coming in when it’s not!

Tailored to you pathway for understanding your blocks, setbacks, why you would NOT want what you say you want, and exactly where the biggest ‘bang for your buck’ moves are to be made in order to open up receiving.

Tailored to you pathway for understanding how to flow with the above based on your changing needs, energies, goals, and desires!

I’m teaching you exactly how I always know how to roll with my OWN ebbs and flows, and the exact way that I do that. This is why it’s tailored! I teach you how to design the process for YOU, and how to always know when things need adjusting or fine-tuning

Here is my all in all purpose and intent for you with this brand new course:

1) You understand how to get money to show up from you via automated and systematic ‘cash machine’ sources, in a way that is fully aligned and flow yes for you and your brand AND your peeps

2) You understand how to roll with the day to day living breathing moving changing multi-passionate VIBE of the thing, namely how to pluck down money from the great beyond like the supernatural badass you are DEPENDING ON WHO AND WHAT YOU ARE AND WHAT IT IS YOU NEED TO BE DIALED IN AND SWITCHED ON THAT DAY. Etc.

I can’t wait to spend these 30 days with you! We begin We begin Thursday Feb 18th, US time.

This? Is the fire and gold and holy freakin’ rainfall you’ve been waiting for. LET’S GO.


The pre-work is hands on and practical AF! 🔥 Join today and receive immediate access to a 1 hour+ previously private client only audio I recorded on the 11 Ways We Make More Money Consistently in my company. You can implement all of this now, it’s one of the most powerful trainings I ever recorded.


I’ve included a Join Today Bonus!

Every day up til our start date I will be emailing out a photo of my journaling from that day, and an insight into why / what I journaled, plus a prompt or three for you. This is a join today bonus on TOP of the pre-work! Fun!

Psssst there are other badass bonuses as well. But you’ll have to read the page to see 😉