Success Mindset

Do the Work. Do the Work. Do the Work.

Everything I’ve been doing lately, hearing, fuck even everything I’ve been telling my clients and need to also DAILY remind myself just points to one thing:

If you want it, you need to get your ass into gear and make it happen and that means you need to DO THE WORK.

Sure, it begins with belief, and intent. There is very little purpose in running around getting shit done if it’s NOT with intent, and based upon a foundation that matters to you. So –

Start with belief. CHOOSE the beliefs you need to have in order to reach the results you want!! (So I guess we should actually say start with your goals, but no need to be pedantic!).

Next, commit. Commit with clarity, specificity, and (again!) belief. Commit to the precise outcome you want, and by when. Make up your mind that it WILL BE SO. And then?

Do the work.
Do the work.
Do the work.
Do the fucking WORK, bitch!

For those of us in the business of creating a powerful PERSONAL brand and getting famous for who we are, that work is going to come down to 2 critical elements:

1. Content
2. Communication

Oh, and if you also want to make money NOW, and not just wait till you’re shit hot famous and people come and offer it to you – a situation, by the way, which will only eventuate if you first do the work!- then you’re also going to need to add this:

3. Sales

And if you don’t want to turn completely crazy and NEVER have a second to breathe and you’re also not a MORON you’re probably going to need:

4. Automation / Systemisation of some kind


Content, right here right now, is social media. Period, the End. Sure, you can email out your shit and put it on other platforms but if you’re not social you don’t exist and how the fuck do you expect to build a personal brand and celebretize YOU if nobody knows you exist?

Answer: you don’t.

Action: you need to start showing up DAILY on the key social platforms for your audience. You need to be posting DAILY content. Of value. For free. Day in and day fucking out. Letting people see you, hear from you, learn from and be inspired by you.

The only way to DO this and not go insane is to realise that it’s really just about showing up authentically as you, you don’t have to PREPARE to create your content, you just SHARE what is real and true and what is on your mind. Doing it this way also means you automatically avoid trying to get famous for something you don’t know anything about or haven’t yet mastered yourself. So: win win. Just be you. Show the world.

If you want to LIMIT yourself you can choose one platform, one form of media, etc.

Kinda like the dude still driving a cart and horse when cars were invented.

Up to you.

I’m on Facebook, YouTube, iTunes, FB live, Twitter, Instagram, Pinterest, Snapchat, now Anchor, Periscope, DAILY. That’s not enough. I’m pushing harder to be EVERYWHERE that matters, more.

Too much?

I’m not here to build a hobby blog, I’m here to get famous and build an empire. How about you? And are you acting accordingly?


Building a community is about communication. Relationships. Listening. Not just talking AT, but listening TO. Simple. So – leverage your content. Stream on multiple platforms at once. Double up where you can. Re-use and LEVERAGE.

But also: listen. Pay attention. Talk back. Create and adjust accordingly.

Far better to build your empire one conversation at a time than try and create some magical fucking optin that suddenly gives you thousands of wannabe freebie seekers who don’t know who you are, or care.

Action: part of your content plan needs to be to listen each day, engage and respond and actually communicate WITH your audience not to them. Why not take even 15 minutes a day to go through comments and emails? It’s a start.


You have shit to sell right now, then the #1 way you will get those sales is first by doing #1 and #2. But then: ask for the sale. Tell people the action to take. Follow up. Listen. Adjust accordingly.

If you’re creating CONSISTENTLY great content, and people – even a few – are listening, and you’re not also making the sales you want I’d bet you’re not treating SALES activity like its own must-do daily task.

It’s great to build a content-rich brand and have people fall in love with you (and that alone is incredibly rare!) but if you’re not actively telling people what to do and asking for the sale don’t be surprised if nobody is throwing money at you.

Action: Start telling people daily what action they need to take after consuming your free content.

Note: do NOT do #3 if you’re not doing #1. Pointless, AND stupid!


You can’t outsource showing up and being YOU in building your brand, but you can outsource the sharing of a LOT of content, and the repurposing of it.

You can have a VA reposting your stuff on your chosen platforms, or taking extracts, making quotes, doing little summaries and so on. You can use a scheduler to repost key pieces. This can all be as complex or as simple as you want it to be, but it STARTS with you putting pen to paper and deciding where you want to show up, how often, and whether it will be organic and ‘live’, or outsourced / repurposed, and if so who is going to do that.

With sales, nearly everything you’re selling online can be set up through some kind of funnel or automated process. At the very least you can have a selection of pre-written promotional extracts that can be added to the end of blog posts or other pieces of free content, or a ‘spiel’ that you roll off telling people what to do next after they watch a video or livestream. You can have key daily sales activities that you or your team roll out. And you can automate key weekly or monthly promotional activities that lead INTO the sales process.

It all just comes down to knowing what your outcomes are and then deciding upon a plan of action and also IMPLEMENTING it.

Action: get serious about showing up daily on social, and about daily sales processes, but realise you do NOT have to constantly reinvent the wheel. Write up the OUTCOMES you want happening in your biz each day or week and then make a schedule or plan accordingly. Ideally, outsource that shiz to your team, but realise also that YOU are going to need to get your hands dirty with some of it.

So many online entrepreneurs are swanning about day to day, throwing random shit out here there and everywhere or – if the phase of the moon is wrong or they don’t FEEL like it – nowhere, and then wondering why nobody knows who they are, or cares, let alone wants to buy from them.

If you’re serious about branding you and getting super rich doing it, then it’s time to get serious about letting the world SEE you, get to KNOW you, and WANT to connect with you and buy from you.

My challenge to you today: commit to the brand you want to create, get honest about what you’d have to have happening in already to be there, and start showing up accordingly, today.

In other words?

Do the work.

Remember –

Life is Now. Press Play.



Don’t forget –

Life is Now. Press Play.

Kat x


Did you see?!

Fuck Being a Good Girl: Introducing LEADER!


Whoop!! 💃💃💃


Ready to drop the bullshit –

Quit trying to climb the damn mountain, hand over fist, one painful and endless move at a time –

And claim your rightful place, now?

It’s time to stop questioning.

It’s time to stop ‘one daying’.

And it’s DEFINITELY time to stop asking HOW.


(Doesn’t sound like something I would say )

The way you’re going to get there is the same way you were ALWAYS going to get there is the only way that ANYBODY ever gets there is by claiming.your

Planting your damn flag on top of the mountain and saying what is UP, bitches, what’s been happening, here I now am and so the show can BEGIN!

Introducing LEADER! 🙌🙌

Fuck Being a Good Girl, Fuck Following the Rules, Fuck Working Your Way There Hand Over Fist. You Were Born to Run the Damn Show and Baby? It’s Time.

10 Days.

10 Modules.

10 gajillionty uplevels, in fact, nah, scratch that – ONE freakin’ uplevel, in which we take you straight to where you were ALWAYS MEANT TO BE.

It’s time to quit fucking around here, and claim your rightful place.

Here’s the 10 Modules I will be BURNING INTO YOUR PRETTY LITTLE LEADER SOUL during our time together!

(A Module a day keeps the peasant energy away)

Module 1: Leader Energy

Owning it, being it, living it, no excuses, just dropping in to NOW being the unquestionable next level leader who EVERYBODY looks to and who runs the damn thing. I don’t have to tell ya –
We could pretty much just do this module and you’d be done.

 Module 2: Multi-Millionaire Leader BELIEFS

Wealthy people have certain beliefs which broke ass peeps do not. It is what it is and that’s all it is. Guess what? PURPOSE driven wealthy peeps are another level altogether.
Change your beliefs >
Change your life.
It’s THAT freaking simple.

 Module 3: Leader Sales Hustle and Monetization

Leaders sell how leaders sell and they monetize with NO shame, ALL soul, and all RESULTS.
This is a mindset AND it’s about gettin’ real with what works.
So that’s what we’re gonna do!

 Module 4: Leader Content Creation

Look, nobody needs or gives a fuck about any more lame ass low-vibe please look at me teaching and preaching.
The Internet IS full. Boring does NOT sell. Too many folks are out there just trying to re-churn what everybody else is doing.
I’ll show you how to pull that out of you. And explode it to the world.

 Module 5: Leader Social Media OWNING

Let’s get you big.


Listened to.


And consistently fucking paid.

Social media is a VERY easy tool to make work for you and nope I’m not talking about analytics or algorithms. I’m talking about being everywhere, all the time, in a way they can’t ignore, and also with minimum effort for maximum result.

 Module 6: Leader Squad

Leaders don’t do shit that leaders don’t do or leaders ain’t leaders. We are gonna sort out your support system and streamline your LIFE. With or without ‘team’. I started with this with NO staff or team, NO money, and yet I still knew how to keep my energy and time to what mattered and let other people pick up my slack.
Leaders are supported and lifted up, PERIOD. Let’s get this happening for you.

 Module 7: Leader Daily Disciplines, Practices, Routines, Must Dos and Absolutely-Fucking-Will-Not-Dos!


Also probably the real thing (energy aside!) that gets you paid big.

 Module 8: Leader ABUNDANCE Creation

ALL the calling-in-of-money shiz-niz you need to know about and EVERY damn thing I have done over the years to dial it up from broke to abundant and rich-from-soul AF.

Module 9: Leader Lit-Up-Ed-Ness and Joie de Vivre

People ain’t gonna be interested if you’re not interesting girlfriend.
We are going to recapture your fucking FIRE, and I’ll show you exactly how.

 Module 10: Leader MAGNETISM

Being the most ‘they can’t look away’ person out there, where no matter what you do or how random it is PEOPLE HAVE TO HAVE IT ‘CAUSE IT’S YOU.

Yep, that is an INTENSIVE learning schedule but we did already agree it’s time to quit fucking around. Besides which, this is not about learning. This is about remembering, remembering, remembering, and motherfucking BEING –

All that you were always meant to damn well be.


Literally every possible thing you possibly need to know to NOW run the damn thing is what we’re covering here.

Modules will be delivered directly into the group each day and include LIVE as well as listen / watch / learn at home content. A lot of content! But only exactly what you need!

And baby?

It is going to kick your butt GOOD.

Listen –

I know you have this burning inside of you which is NOT going to go away.

You know and have always known that you are different, not just from the other PEOPLE, but from the other entrepreneurs.

The thing is gorgeous –

At some point you’re going to need to say yes to that.

Let me show you how.

Join LEADER today!

And watch your life blow straight the fuck up to where it’s always meant to have been.

Oh and there’s THIS!!

——>> Top 20 Action Takers ONLY Bonus! 🔥🔥🔥

Be in the first 20 to say yes to LEADER, and I am gifting you a $997 home-study course of mine!! I know!
Superwoman Unchained: The Revolution!

A 5-Week online program for creators, artists, leaders and revolutionaries who were born to change the world.

* Believe you’re capable of more than you ever imagined.
* No more asking “will I or won’t I” because as soon as you have an idea that you know you need to act on, it’ll be game fucking on!

This incredible course is STILL spoken about amongst those who initially took it live with me, and it is the PERFECT rev you up accompaniment to LEADER.

Not to mention it’s a $997 gift!!

But this is for the Top 20 ONLY, so get in now!

It’s time baby!


A brand new live course with self-made multi-millionaire Katrina Ruth!

Fuck Being a Good Girl, Fuck Following the Rules, Fuck Working Your Way There Hand Over Fist. You Were Born to Run the Damn Show and Baby? It’s Time.

10 Days.

10 Modules.

10 gajillionty uplevels, in fact, nah, scratch that – ONE freakin’ uplevel, in which we take you straight to where you were ALWAYS MEANT TO BE.

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