Success Mindset


You don’t have to make it so hard, you know? This stuff you build up into SUCH a big fucking deal and think is impossible either at all, or just for YOU?

It’s really not.

Yesterday I faced up to something in my personal life that’s been building up, getting worse, hanging over me for so long now I can’t even really remember a time when it wasn’t there eating away at me.

I’ve known for so long exactly what I need to do …

What my gut is telling me …

What my soul DEMANDS …

And it really was a pretty SIMPLE process for the most part.

But yet, for YEARS, I’ve failed to take action on this thing.

I’ve allowed it to get worse.

I’ve allowed the consequences of not doing anything about it to play out in my life, and I’ve allowed opportunities for something different to pass me by as a result of this.

Not because I didn’t know what to do –

Or (really) how to do it –

But because I felt worried that I didn’t really know my own mind, and besides –

What if, right?!

What if what, you ask?

Well der … WHAT IF??!

(What if alone isn’t a real thing, but yet it seems to have this incredible power over us, doesn’t it?!)

So I gave in.

For so long.

To the fear of the unknown. To the inability to predict exactly what would happen (both good and bad) if I truly laid myself on the line in this area and took the leap of faith I knew I had to take. The worry about not knowing what I really wanted in the first place. Could I trust myself? Was my intuition right? Was it WORTH it to follow my heart?

I didn’t know. How can you?!

But I knew that I wasn’t happy leaving things as they are.

And that if I wanted even a SHOT at creating a new and AWESOME normal in this area of my life?

Then I was going to have to take action.

And eventually I had to acknowledge that in order to take that action? ALL I HAD TO DO WAS TAKE ACTION.

I didn’t need to know in advance what the outcome would be of taking that action.

I didn’t need to rid myself of all my fears.

I didn’t need to figure out ANYTHING else beyond what I already knew, which was that something had to change in my life and I was going to have to instigate that change and then FIGURE IT OUT IN DOING SO.

This is all STANDARD stuff I talk about when it comes to doing the work in the face of resistance and fear in business, so why couldn’t I take my own advice when it came to my personal shit?

The answer is a mixture of not making it a must coupled with not trusting in my own intuition coupled with not BELIEVING that I could create the outcome I really wanted in place of the situation I was allowing myself to stay stuck in, but it was also about something else –

In my head, because I’d been tormenting myself with this stuff for so long, I’d built it up into a REALLY BIG FUCKING DEAL.

I was TERRIFIED of doing what I had to do …

Didn’t know if I was CAPABLE …

SO focused on all the fears and doubts I had that it was near to impossible for me to act on the truth I felt within.

So when I actually did what I needed to do yesterday, and it was really just a pretty simple (if still scary) matter of DOING IT, it was quite weird – slightly disturbing – as well as also a big relief and very empowering – to realise that this thing I’d made into SUCH a big deal was really just a thing.

And taking action on it was really just about, well, taking action on it.

The world didn’t end.

God didn’t come down asking me who the heck I think I am.

The skies didn’t crumble.

Nothing spectacular OR awful happened, it’s just that in the morning when I woke up I was someone who hadn’t taken ownership of a big dream and a few hours later I was someone who HAD done so.

And it made me realise how often we build things up – the things we MOST want, usually, or consider to be more significant or in any way higher value to achieve – into such a big fucking deal that we end up just FROZEN in a mix of fear at how to do it and doubt as to whether we can or SHOULD do it, when really?

It’s just a thing.

Do it, or don’t.

Take action, or not.

But if something is on your mind, and it’s been there a while, and it’s not going away now then let me tell you –

It’s not GOING to go away anytime soon.

So you might as well just press play now because eventually you’re going to (you know it!) and when you do and you realise that you’re still alive and breathing and the world is still spinning in the right direction and actually nobody else even really CARES you’ll wonder why on earth you waited all this time.

Why you built it up and up and up to the point where you’d made it something that only superhuman magical people can do or that YOU’RE not capable of or smart enough for or worthy of.

And why on earth you didn’t just RIP THE FUCKING BANDAID as soon as you heard your soul’s call.

There’s so many things I can think of in my own life, some of which took me YEARS to build up the courage to act on, that once done were just so … normal. It was like – why the fuck did I think this was going to be such a big deal? I mean sure, some of these things really WERE a big fucking deal in terms of what I created or received or let go of in my life as a result, but the actual GETTING to them?

Not a big fucking deal. And usually so much SIMPLER than what I imagined. Like I was pratically hyperventilating – or simply resisting for months and even years – when in the end all I had to do?

Do it, or don’t.

No matter how insane or scary or ginormous your dream may be it really just comes down to the same thing:

Do it, or don’t.

Some of the things I look back on that I waited SO long to act on, things that were truly significant in me finding my true path or moving away from a wrong path, things that when I finally just DID were really pretty damn SIMPLE, include –

* Pitching myself to big publications or podcasts (and often just getting a straight up yes right away, sometimes no answer, but honestly – there’s no more confusingly frustrating yet happy feeling than getting an easy yes to something awesome that you COULD HAVE ASKED FOR YEARS AGO).

* Following through and doing some seriously scary / tough physical stuff; two prime examples being a National Yoga Competition and the Tough Mudder race … in the end it was really just a matter of not THINKING about it so much and just doing it.

* Packing up my entire house and all my possessions and going ‘location free’ with initially less than a few hundred dollars to my name and 2 small children underfoot, including a 5-week old. I put this off for years, thinking it was such a big deal and needed so much preparation, but in the end it was like anything – just do it.

* Leaving a relationship that just flat out wasn’t working and didn’t make me happy – I thought the skies would fall and I’d be a broken mess but really, again, it was just about DOING it and then working through both the good and the tough outcomes of doing so.

* Quitting paid employment back when I was 25, even though I was on a promotion track but just KNEW I had to go back to working for myself. God I was scared of having the talk with my boss! I worked up the guts for MONTHS. I was shaking like I was plugged in to a socket. And in the end – I just did it and it was like huh – okay. Could have done that any time sooner!

I could go on and on here, but you get the idea. What are your examples? Think back to the big hurdles you’ve leaped in your own life that, when you were in the lead up to, felt like SUCH a big fucking scary deal and you delayed for AGES worrying about what would happen or whether it was possible for YOU.

Isn’t it true that in the end it really just came down to doing the work, taking the leap, making the decision to do something and then DOING it?

So much of the stress we live with each day is the stress of ‘what if’ but it’s also the stress of living with ourselves knowing that we’re NOT living in alignment, we’re NOT taking action on our big dreams, we’re NOT laying ourselves on the line and we ARE as a result settling.

Don’t you want to stop settling already?

In your business –

In your relationships –

With your fitness –

With your LIFE?

Don’t you want to save yourself the time and emotional turmoil never mind OPPORTUNITY COST of continuing to wait on the stuff you KNOW you need to take action on?

Don’t you just want to know one way or the other already?

Don’t you want to finally be able to go to bed at night CERTAIN that you’re giving it your all?

It doesn’t get easier by waiting any longer.

You’re not going to become wiser or more prepared for taking scary action.

It’s still going to be terrifying and there’s still going to be some sort of price to pay for anything new you set out to create, anything wrong you decide to let go of.

No matter how long you wait YOU’RE STILL GOING TO HAVE TO DO THE SAME FUCKING THING in the end.

Or, you know, not do it.

And eventually let your dreams languish away.

The only thing that waiting will get you is a more wrinkly face in the mirror and also a LESSENED belief in yourself and your own courage, which in turn will result in greater fear, doubt and uncertainty.

But it’s not going to mean that when you finally summon up the balls to do what you need to do that it feels any easier.

You will NOT be glad you waited.

And you’ll very likely want to kick yourself for making it into such a big deal!

So, let’s play a little game today.

For the sake of the future you SAY you want to write!

Pick one thing.

Just one thing.

That you KNOW you need to deal with, take action on, or finally release.

And don’t think.

Don’t analyse.

Stop trying to KNOW IN ADVANCE.

And today? Just calmly, confidently, deliberately do. the. work.

Let me know how you go x

And remember –

Life is Now. Press Play.


PS. If you’re ready –

And when I say ready I mean fucking READY –

To finally take action on the business, the life and the you you’ve for so long dreamed of creating –

And you want to go ALL IN in doing so, starting with becoming the sort of person who would ACTUALLY FUCKING DO SO and ending with, you know, ACTUALLY FUCKING DOING SO (and creating the results that come from that!) –

And you’ve been thinking about at some point having me as your mentor because you know it’s time to get your head and heart into alignment and your butt into MAJOR action –

Then my upcoming SUCCESS MINDSET APPRENTICESHIP just might be for you. We start in 10 days and I have 4 places remaining. This is a 5-week PRIVATE weekly 1:1 plus small group (5 kickass ladies) live training and mentoring to get you crystal clear on what you really want in business and life and then into IMMEDIATE massive aligned action to create it from the inside out.

Want the details? PM me and I’ll get them right to you. Time to press play!

Don’t forget –

Life is Now. Press Play.

Kat x


Did you see?!

Fuck Being a Good Girl: Introducing LEADER!


Whoop!! 💃💃💃


Ready to drop the bullshit –

Quit trying to climb the damn mountain, hand over fist, one painful and endless move at a time –

And claim your rightful place, now?

It’s time to stop questioning.

It’s time to stop ‘one daying’.

And it’s DEFINITELY time to stop asking HOW.


(Doesn’t sound like something I would say )

The way you’re going to get there is the same way you were ALWAYS going to get there is the only way that ANYBODY ever gets there is by claiming.your

Planting your damn flag on top of the mountain and saying what is UP, bitches, what’s been happening, here I now am and so the show can BEGIN!

Introducing LEADER! 🙌🙌

Fuck Being a Good Girl, Fuck Following the Rules, Fuck Working Your Way There Hand Over Fist. You Were Born to Run the Damn Show and Baby? It’s Time.

10 Days.

10 Modules.

10 gajillionty uplevels, in fact, nah, scratch that – ONE freakin’ uplevel, in which we take you straight to where you were ALWAYS MEANT TO BE.

It’s time to quit fucking around here, and claim your rightful place.

Here’s the 10 Modules I will be BURNING INTO YOUR PRETTY LITTLE LEADER SOUL during our time together!

(A Module a day keeps the peasant energy away)

Module 1: Leader Energy

Owning it, being it, living it, no excuses, just dropping in to NOW being the unquestionable next level leader who EVERYBODY looks to and who runs the damn thing. I don’t have to tell ya –
We could pretty much just do this module and you’d be done.

 Module 2: Multi-Millionaire Leader BELIEFS

Wealthy people have certain beliefs which broke ass peeps do not. It is what it is and that’s all it is. Guess what? PURPOSE driven wealthy peeps are another level altogether.
Change your beliefs >
Change your life.
It’s THAT freaking simple.

 Module 3: Leader Sales Hustle and Monetization

Leaders sell how leaders sell and they monetize with NO shame, ALL soul, and all RESULTS.
This is a mindset AND it’s about gettin’ real with what works.
So that’s what we’re gonna do!

 Module 4: Leader Content Creation

Look, nobody needs or gives a fuck about any more lame ass low-vibe please look at me teaching and preaching.
The Internet IS full. Boring does NOT sell. Too many folks are out there just trying to re-churn what everybody else is doing.
I’ll show you how to pull that out of you. And explode it to the world.

 Module 5: Leader Social Media OWNING

Let’s get you big.


Listened to.


And consistently fucking paid.

Social media is a VERY easy tool to make work for you and nope I’m not talking about analytics or algorithms. I’m talking about being everywhere, all the time, in a way they can’t ignore, and also with minimum effort for maximum result.

 Module 6: Leader Squad

Leaders don’t do shit that leaders don’t do or leaders ain’t leaders. We are gonna sort out your support system and streamline your LIFE. With or without ‘team’. I started with this with NO staff or team, NO money, and yet I still knew how to keep my energy and time to what mattered and let other people pick up my slack.
Leaders are supported and lifted up, PERIOD. Let’s get this happening for you.

 Module 7: Leader Daily Disciplines, Practices, Routines, Must Dos and Absolutely-Fucking-Will-Not-Dos!


Also probably the real thing (energy aside!) that gets you paid big.

 Module 8: Leader ABUNDANCE Creation

ALL the calling-in-of-money shiz-niz you need to know about and EVERY damn thing I have done over the years to dial it up from broke to abundant and rich-from-soul AF.

Module 9: Leader Lit-Up-Ed-Ness and Joie de Vivre

People ain’t gonna be interested if you’re not interesting girlfriend.
We are going to recapture your fucking FIRE, and I’ll show you exactly how.

 Module 10: Leader MAGNETISM

Being the most ‘they can’t look away’ person out there, where no matter what you do or how random it is PEOPLE HAVE TO HAVE IT ‘CAUSE IT’S YOU.

Yep, that is an INTENSIVE learning schedule but we did already agree it’s time to quit fucking around. Besides which, this is not about learning. This is about remembering, remembering, remembering, and motherfucking BEING –

All that you were always meant to damn well be.


Literally every possible thing you possibly need to know to NOW run the damn thing is what we’re covering here.

Modules will be delivered directly into the group each day and include LIVE as well as listen / watch / learn at home content. A lot of content! But only exactly what you need!

And baby?

It is going to kick your butt GOOD.

Listen –

I know you have this burning inside of you which is NOT going to go away.

You know and have always known that you are different, not just from the other PEOPLE, but from the other entrepreneurs.

The thing is gorgeous –

At some point you’re going to need to say yes to that.

Let me show you how.

Join LEADER today!

And watch your life blow straight the fuck up to where it’s always meant to have been.

Oh and there’s THIS!!

——>> Top 20 Action Takers ONLY Bonus! 🔥🔥🔥

Be in the first 20 to say yes to LEADER, and I am gifting you a $997 home-study course of mine!! I know!
Superwoman Unchained: The Revolution!

A 5-Week online program for creators, artists, leaders and revolutionaries who were born to change the world.

* Believe you’re capable of more than you ever imagined.
* No more asking “will I or won’t I” because as soon as you have an idea that you know you need to act on, it’ll be game fucking on!

This incredible course is STILL spoken about amongst those who initially took it live with me, and it is the PERFECT rev you up accompaniment to LEADER.

Not to mention it’s a $997 gift!!

But this is for the Top 20 ONLY, so get in now!

It’s time baby!


A brand new live course with self-made multi-millionaire Katrina Ruth!

Fuck Being a Good Girl, Fuck Following the Rules, Fuck Working Your Way There Hand Over Fist. You Were Born to Run the Damn Show and Baby? It’s Time.

10 Days.

10 Modules.

10 gajillionty uplevels, in fact, nah, scratch that – ONE freakin’ uplevel, in which we take you straight to where you were ALWAYS MEANT TO BE.

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