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Business Mindset, Live Your Passion

MASSIVE RANT!!!

DON’T SELL LOW-END, THEY SAID …
IT WILL DAMAGE YOUR BRAND, THEY SAID …
IT MEANS YOU DON’T VALUE YOURSELF, THEY SAID …
YOU WON’T HAVE A REAL IMPACT, THEY SAID …
PEOPLE WON’T IMPLEMENT, THEY SAID …
Wanna know what I said?
That.
Shit.
I just saw another of these posts in a group I’m in and finally (or again? I’m not sure :)) the dam burst, because if there’s one thing I am DEEPLY passionate about it’s that in business there are.no.RULES.
And also? The BIGGEST mistake I ever made in my biz journey on a practical level was to (very temporarily!) listen to the advice of others ‘ahead’ of me who told me to stop selling low-end.
So I want to share this with you.
Because if it helps ONE person know to stay true to themselves on what to create and how to price, then it’s worth my getting back online at nearlymidnight when I had just logged off but then got triggered while reading my phone in bed!!
My take on the whole ‘don’t sell low-end / $47 / $97 / etc, it’ll damage your brand / self-worth / maybe your hair bullshit’:
Could NOT disagree more and cannot stand this sort of advice.
I have a multi million dollar business built on low end products because that is what has FELT right to me most of the 10 years I’ve been online and above all else business should be about following your heart not advice of what the freaking RULES are.
I have people who started with a $27 or even a $7 product with me YEARS ago who have now spent tens of thousands with me.
I was making over 35k a month online before I sold a single product over $99.
The people who have bought those so called low value products from me have largely implemented and remained in my community – I have many people who follow me to this day who have done so for years and have invested numerous times over at the super low-end price point. Some have moved up to then spend high end. Others continue to receive epic value from my low-end stuff which consistently DOES deliver epic value!
Impact.
Income.
Your business.
Your brand.
Your MILLIONS, if you so desire ’em.
Will come when you do YOU, not follow the rules of the stepfordpreneurs!
Side note: where in the big book of BS rules does it even say that charging low automatically means you don’t give value?! Wtf!
You want a rule? Here is an actual rule!
Massive value, service, purpose and income comes from doing what is right for YOU in business.
It is complete BS the idea that charging low reflects confidence, worth of the product, worth of the creator. Also complete BS that it’s only ‘allowed’ if part of a funnel!!
I ADORE low-end.
* I love building big communities.
* I love seeing people transformed from that one relatively small investment, and seeing their eyes opened to all that is possible as a result.
* I love the FEELING of charging low-end for something I know will deliver 100x its value, and beyond
* I love that I can launch every idea that comes to me and must BE launched, without making it a big deal or time-consuming to do so because it IS low-end, and therefore everybody who is active in my community can easily say yes to it, regardless that they’re probably (usually!) already in 5 other courses of mine
* I love that for those just starting on this journey, to whom $97 is a serious investment and a scary one, as it once was for me, a big fucking deal and actually constitutes laying themselves on the line, * I don’t have to be up on my high horse saying ‘nothing for you’ and instead I can be of service and help
* I love knowing that 1 in 100 or maybe even 1000, but still, of those people, will end up where I am and it will be because of that initial ‘small’ but yet oh so big investment
* I just love to create stuff and I love selling it at the price that feels right!
One last thing I’ll leave you with:
3 months ago I sat in a private Mastermind at Frank Kern’s HOUSE, one of only 6 to attend and something I paid many thousands for as you might imagine.
Do you know what I bought from Frank first?
It was one of my first online products to invest in, it was significant to me at the time to spend that money (another thing everyone seems to conveniently forget about when bagging out low end … what is low end to YOU may not be to the person buying, and so it is NOT indicative of character that they ‘only’ spent $97) … and that purchase from Frank is one that had its part in setting me on path to now making 400k+ per month.
I sat there thinking about that, the biggest smile ever, as Frank drove me to lunch in his Rolls Royce.
A $47 info product.
SCREW THE RULES.
DO YOU.

Don’t forget –

Life is Now. Press Play.

Kat x

P.S.

Here’s the thing girlfriend.

Sister.

Brother.

BADASS REVOLUTIONARY FUCKING LEADER YOU.

You came here to be all of you, be all of you now.

And now?

It’s time.

👉👉 IDENTITY.

10 Days with Katrina Ruth to Wake You Back Up to You. And Unleash the Game You’re Done Waiting For.

Day 1 LIVE Asskickery shooting into your soul in just a few days time!

DAILY you + me + God + soul to follow.

This?

Is the do/not/miss time going into you that you’re soul has been hungering for and it’s time.to.FEED it!

Here’s how it’s going down:

> 10 Days ALL new live online course with Katrina Ruth

> DAILY asskickery | activation | bulletproof coffee up the booty (that’s me)

> DAILY journal prompts | worksheets | exercises to get you going and flowing into ALL of you

AND:

> (this is crazy!) DAILY bonuses to help you implement our IDENTITY work in different areas of your business. Money. Body. Relationships. Life! Application of what we are working on out the wazoo!

> All trainings recorded and yours to keep for life in your Katrina Ruth Members Dashboard (training times will be announced day by day as we begin. Day 1 live asskickery at XXXX. Training times will vary day to day to account for students all around the world!

> Live Facebook Group with Kat and the #KatNinjas throughout

> IMMEDIATE and then DAILY and then FOREVER AFTER switch flickin’ into YOU as soon as you say yes! (That is just how this works).

What to expect, from this time together?

Every.single.thing. you’ve always known was there within.

> Certainty. Of soul, of God, of what flow requires, of, well, everything.
> Ability to always know the right decision to make, and how to make it. NO MATTER WHAT.
> Courage and abilily and inner strength to then ACT as you need to
> Ability and soul certainty walk away. Know what to walk away from. Shred and burn. Immediately and as required. Amen.
> ALWAYS ability to access flow. Message certainty. Soul guidance on what you create, unleash, how, to whom.
> Magnetism. Activated. From within. To and from your soul peeps. In all areas.
> Money certainty, where it comes from, how to inhale / exhale it, infinitely, PEACE on this.
> Peace. In general. Where it comes from. How to be IN it. How to return to it when it seems far away.
> Moving through the ‘woods’ of business, of life, of you. Recognising it. Being okay with it!
> Leaning in. Surrender. The things that go with this. How to let it be easy, happy, a joy!
> JOY. From God. From within. All THROUGH you. AS IT WAS ALWAYS MEANT TO BE.
> Forgiveness, and grace. Where you know it comes from. How to receive it fully.
> RECEIVING. Unlocking the portals to. Opening up the floodgates. Seeing where you dial it back. Stopping that shit!
> Turning up the dial in all areas. What it means, and how.
> BEING the mofo light. Being all of it. Owning your too muchness! SWAYING with it.
> Being in the dance with God and soul and life and ALWAYS knowing your next move. ALL of that. And so much more.
> Creating. Being the artist the messenger the performer the leader the shift the YOU, who just lets it flood out. Knowing what works. Does not. How to release. Go deeper. And also? Sell TF outta that game.
> Being the leader NOW. Appointing yourself. What it means and why you’re already pre-approved.
> BIRTHRIGHT. Accessing and owning your soul blueprint. The blueprint of YOU. Of purpose. And destiny. And truth. Let’s go!

You want more?

There’s so much more.

^^ This? Is the warm-up, the first bit of what dropped through to me when I felt in to this, allowed it to come through, for you.

We will see what unfolds,
when it unfolds,
when we enter this dance,
together!

But what this is really about, and why you know you need to be here?

You’re done with playing the game of waiting to play the damn game.

Identity, baby.

IT’S TIME.

https://thekatrinaruthshow.com/identity

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