Success Mindset

THE DEVIL ON MY SHOULDER

I put a lot of posts up showing how into my life, my biz, my fitness and my chosen location-free lifestyle I am. Despite the fact that most of what I ‘do’ is work with entrepreneurs what I show goes far far beyond just what I do to make money. I LIKE showing what I’m doing to have my version of it all, and create the extreme business, extreme fitness, extreme life that I’ve always dreamed of and now get to LIVE.

But what I don’t talk about so much is the inevitable ‘downs’ that come with the ups …

Take this picture for instance. I was happy to walk into the gym and see that nobody was there and I could have my own private sweat session, so I took a selfie and planned to put it up with words to that effect. What it didn’t occur to me to share though, was that a big part of the reason I was happy to see the gym empty was that I really just wanted to scream and shout and cry.

I already DID my “workout” for today this morning 10 hours ago. Smashed out a killer weights circuit and felt great for it! But this, this was not really about training. This session was SELF-PROTECTIVE.

It’s one way I’ve learned to deal with the devil that is always, near to daily if NOT daily, on my shoulder.

Telling me I’m not good enough –

I haven’t done enough –

I’ll never BE done –

And that it’s all.too.much.

It’s the same devil that tempted me with bulimia on and off for 10 years (and mostly won) … until eventually I learned to understand this disease of self-control, and how to move past it.

Never over it, you understand, but past it; yes, I suppose so if only in a practical sense.

It’s the same devil that tormented me through several years of absolute hell-born insomnia when my first marriage ended at 26. I was lucky to get an hour of sleep a night; sometimes not that. For 3 years. I honestly do marvel at how I stayed alive, but then again the devil was there to help me escape at night with a lot of wine, and a lot of binge eating, and during the days I kept very, very, very, busy.

Escaping from who I didn’t want to be and running towards I didn’t know what.

And now, well now the devil on my shoulder plays with me in the same old way, with the same old taunts, and the same old anxiety rises up.

I struggle with anxiety.

Daily.

I don’t talk about it because hey! Successful people have all their shit together, right? Well, no …

And the truth is I DO share pretty transparently about my shit; maybe too much so! But this, to be honest, I’ve not wanted to acknowledge as something real and maybe I still don’t, because seriously Kat! Get over it. It’s just a bit of crazy-adrenalin-go-go-go driven stress and you just need to chill!

Well, actually that’s true.

I DO go like a bat out of hell all day and most of the night as well! I LOVE it; I could never live any other way. I read a quote today that cracked me up, in a novel, said by the mafia boss character:

“Hobby? I don’t have hobbies. If I do something I do it for REAL.”

Yes.

1000x yes!

So yes, it is a REAL thing that I need to ‘chill’ and it’s not something that comes naturally, largely because for years – 10-15 of them, the WAY that I chilled was:

I binge ate, then purged.
Or I drank.
Or I just.worked.more.
And then I didn’t sleep.
And then I repeated.

So now, to this day, when it’s finally ‘my time’ and I sit down with a book or just to relax, the devil on my shoulder is there telling me –

“The EASIEST and most EFFECTIVE thing would be to eat, you know …

More –

And more –

And more.

Ice-cream. Chocolate. Cake. Whatever. Eat it all then let it out and get that SWEET release. Escape. Hide. DISAPPEAR to a place where nobody and nothing can touch you.”

Of course the devil doesn’t tell you about the shame and loathing that always follows. It does a damn fine job of convincing you it will be fine, just this one more time!

But now I say no.

And no.

And no.

Again. Because that, that’s behind me now and GOD knows it was the toughest fucking thing in my life to break the hold of. And sometimes I automatically say no, I don’t have to think about it, but other times I really DO want to give in.

And escape.

Run.

And hide.

Release the build-up, and find calm; even for a moment.

The thing is, saying no to the sabotages of my past is also saying no to the instant release. If you’ve an addictive personality and you’ve ever abused that, you’ll know what I mean.

Food.
Alcohol.
Mindless trash entertainment in excess.
Sex.
Whatever it is.

It’s a QUICK release.

Saying no to that stuff, the sabotag-y version of it, is admirable. The only problem is it leaves the devil still there, politely waiting, refusing to leave, and infuriatingly REMINDING you that until you do something about it?

It and its bag of anxiety-ridden fears ain’t going anywhere.

There is another way though.

What I’ve learned, is that you can live with the anxiety and oft-on-the-brink-of-meltdown lifestyle of the driven entrepreneur who just wants more.

Firstly, know that you are not alone. And it’s not your fault.

It is VERY fucking common to struggle with anxiety as an entrepreneur, as a creator, as a leader.

It needs to be talked about more.

The ANSWER is not that you should fucking DO less. People who don’t get it, don’t get you, will assume that.

“You need to slow down!”, they’ll tell you.

“You’re too hard on yourself … you take on too much … be realistic!”

No.

I’d sooner just quit the whole fucking thing now than not be who I am and who I AM is this.

Crazy.
Driven.
Creator.
Leader.
Who never.
Can.
Or will.
Be done.

So, know that who you are is OKAY and everybody has their areas of struggle.

Next, accept that your shitty thing is real. Don’t ignore it. Don’t fucking binge or otherwise run and hide your way through an entire decade and possibly a lifetime, because it WILL MAKE IT WORSE, and you KNOW that, and also it’s a ridiculous waste of time 🙂

So, what can you do?

Stare the beast in the eye.

For me, when the anxiety comes to taunt me, and the devil is riding firm on my shoulder, I can’t breathe.

I feel scared. Angry. As though I’m trapped in a bag; I have a desire to flail my limbs around to get out.

I want to RUN.

I used to run with food.
Or wine.
Or more, more, more work, to the point where I would work 16-hour days with maybe one 15-minute break, back when I ran my own personal training business.

Now, I still run.

By which I mean I actually fucking RUN.

I don’t go to the gym twice a day because I’m obsessed with my body (although I am!), I go because it grounds me. Because if I try and lay still and ‘breathe deep’, I can’t, and I get more panicked. But if I go and SWEAT then it causes me to need to breathe.

I RELEASE.

Sometimes, like today, I cry when I’m sprinting.

It’s okay to cry you know.

It’s okay to need a release.

It’s okay to be human.

You don’t HAVE to have all your shit together, all the time.

My goal is not to be anxiety-free, although that would be nice. But my goal, my focus, is simply to keep my eye on the prize of the life I desire that I’ve chosen, and to SUPPORT myself through that.

Exercise is one way.
Fun and adventure and cool social stuff another.
Having a massage or some other form of self-care can help.
Going on a long walk in nature, and just working the mental AUGH out is great.
Eating more good fats, as well as foods high in magnesium and tryptophan also helps, from a nutritional and hormonal standpoint.
Writing is another.

And sometimes, quite honestly, nothing really helps, and I just ride it out.

Which is all that any of us can ever do, really!

It doesn’t make you a bad person to struggle.

And just as we each need to own our AWESOME we each need to own the areas of who we are that are not so fun, and find a way to dance with them.

I hope my post today helps you a little, to dance with whichever devil sits on your shoulder.

Remember …

Life is Now. Press Play.

Kat x

PS

MONETIZE THAT SHIT NO MATTER WHAT

{AND DO WHAT YOU WANT ALL DAY}

A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

Okay. Imma gonna get straight up on your ass about what needs to be said here, because obviously SOMEBODY needs to hit the damn truth button on this shit!!

Straight up from the gate up, you do NOT make money because of Facebook.

Because of Instagram.

Because of email.

Because of ANY of this shit.

You make money because of who you are and what you decide and make NON-NEGOTIABLE, period, The End!

As you may be aware, in the last day or so Facebook and Instagram went down down down OH so far down.

After a few obligatory ‘stop the world!’ messages to my team and friends (which resulted in a serious convo with one of my soul sisters as to whether we’d now have to become porn stars instead), I got back to business.

The business of posting and selling shit on Facebook, which is admittedly a big part of what I do each day???

Nah … the business of being ME, because THAT is what I actually do each day, and also?

It’s what gets me paid.

Funnily enough, as is often the way with these things, just yesterday somebody was making smart-ass comments to me about how all the coaches would survive if there was no Facebook or Instagram.

“How would they survive?”, I asked myself.

“Well, I have no idea how THEY would survive but I sure as shit know how I would survive:

Very fucking well indeed, thank you very much, because that is who I AM”

Word to the wise:

A) I was making serious money long before I used Facebook for it.

Allow me to say it again for those in the back: YOU MAKE MONEY BECAUSE OF WHO YOU ARE AND THE LEVEL YOU VIBRATE AT.

Vibrate?

It’s an energy thang baby, a frequency shiz niz, it’s just who you ARE and how life works for you.

Handy hint —> the level of wealth you enjoy or moan over now is already just a direct reflection of your frequency, and expectations. It ain’t got jack shit to do with what you do, and it certainly is not a product of which tools are available to you.

It is a product of YOU.

When the socials went down today it was FASCINATING to me to observe the response that came through in the in-between-y bits when people managed to post something.

People worrying about how it would impact their business, or feeling in some way handcuffed.

This is crazy! It’s fear-mongering at its worst and it’s an absolute SHITTY mentality as far as belief systems around where results come from.

Do you know what I felt, when I realised we couldn’t use Facebook as normal for our biz stuff?

EXCITEMENT.

It took a minute to click in, but I found myself getting all wriggly and lit up with excitement.

I love a damn challenge 🙂

And since I also choose to believe that everything is happening FOR me, I also took personal responsibility for this occurrence.

Obviously FB and Insta had gone down in order to force me to finally pull my finger out and learn how to go live on YouTube.

But mainly – hell YEAH to the opportunity to get creative!

Probably taking the whole thing a little bit too far, as I worked my way through some sprints on the rower post HIIT weights session, I started to imagine what would happen if Facebook was TRULY GONE AND NO LONGER OF THIS WORLD.

I got MORE excited with each second that passed (which makes me remember how damn BORED I get as soon as I know how to easily do something aka make money all day err day on Facebook), and I also found myself AUTOMATICALLY GOING INTO ZAG MODE.

Zag?

You know, like ‘When They Zig you Zag’. A classic, if ever there was one!! Thank you Dad, for always having all the BEST books on your bookshelf for me to start reading from 10 or 11 years of age!

See, I have a belief system which works rather well for me and I guess is just part of who I am –

I believe that things ALWAYS work out perfectly for me, and are always done FOR me …

I believe I am always on path …

I believe I always make the right decision, so therefore I never have to beat myself up, I just wait for the lesson –

AND

(drumroll)

I believe that my outcomes are predicated only by my choices, and that there is nothing I EVER need in order to get or maintain or ONLY improve on an existing outcome.

It’s this mindset that causes me to wonder what TF it has to do with anything when people say things like they can’t be in shape ’cause they have kids or just had a kids … or ’cause they can’t get to the gym (for example)

And it’s also this mindset that causes me to KNOW that the money I make and the impact my soul work has in the world has NOTHING to do with what tools or platforms are available to me or working.

I programmed myself a long time ago to IMMEDIATELY swerve if something was no longer serving me or working for me. It’s this part of my mind which therefore right away started coming up with creative and imaginative solutions for how business would OF COURSE carry on (and improve!) with or without social media.

And it’s also this part of my mind which of course right away finds a way to monetize the damn thing and turn it into epic and highly helpful content for you, aka this workshop!

It’s just how I think, and who I am. I am simply unavailable for NOT moving forward, and nothing will ever ever EVER make me believe that I have to depend on anything outside of me for my results.

So why a whole damn workshop on the concept?

Well, it’s more than that, isn’t it?

It’s a mindset of believing that you always get what you want.

It’s a mindset of believing that everything always works out for you.

It’s a mindset of believing that NOTHING can stop you.

That everything is working in your favour.

And?

That you can monetize ANYTHING, any time you choose, and with no ‘requirements’ in order to do so!

I don’t have to tell you that obvs the outcomes you get directly follow and reflect your mindset and your beliefs!!

Here is what else, as well:

This is not just about making money any time, from any thing, and knowing that even with challenge or things going wrong you only THRIVE and EXPAND!!

For me this goes hand in hand with duh – I get to do all of that on my terms.

By having FUN, and being in FLOW, and with ease.

In fact, the more money the more ease!! #justhowitis

That I can literally click my fingers and money shows up for me, meanwhile I’m just over here doing ma thang.

Speaking of which –

I think it’s about time I shared exactly what I currently DO all day, yeah? And how I do it / fit it all in / honour ALL the areas, PLUS manage to spend so much time sitting on my ass doing sweet FA!

In other words … !

Let’s hang out together this weekend!!

Introducing:

MONETIZE THAT SHIT NO MATTER WHAT

{AND DO WHAT YOU WANT ALL DAY}

A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

> It’s happening Thursday March 21 at 11.30am Brisbane time (Wednesday 9.30pm NYC / 1.30am London, UK)

> All fully recorded if you can’t attend live

> ALL your questions answered (either live during the workshop, or afterwards in the group if you can’t attend live)

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!!

GET IT, AT THIS PRICE! >>> https://zw144.infusionsoft.com/app/orderForms/Monetize-That-Shit-No-Matter-What

What We Will Be Covering!

1) How to Monetize ANY Situation, Including But Not Limited To:

* When social media or any typically depended upon platform goes down (including examples of how I have down this several times, to the tune of tens of thousands)

* Hater situations (including examples, again multiple times, again tens of thousands of dollars)

* When you make a fool of yourself / something embarrassing happens or you screw up (also examples! also lots and lots of lovely moolah)

* When people ‘screw you over’ (ahem, we will talk about this) or desert you (also examples! more money!)

* Basically how to turn any and all life situations, moods, changes of the moon, emotional ups and downs, real life SHIT, to money!

2) Why the ‘When Shit Happens’ times are often the BEST times to make money, aka this is where I teach you what it really means to understand human psychology in terms of SALES, and the mindset of being an actual IN THE FLOW entrepreneur, who ALWAYS sees opportunity and jumps straight on it

3) When NOT to Monetize (okay that one you can have for free – never!!)

4) Understanding Where Money Really Comes From – and aligning yourself TO the frequency of wealth, such that you can literally NOT.BE.IMPACTED by anything that 99.99% of people think will cost them business

5) Money Vibration Principles Revealed (… my own personal philosophies and things that I live by / instil into my being around this, including my own daily practices)

6) Coding For Success

* How to ALWAYS have an endless stream of ideas

* AUTOMATIC continual unleashment of creativity and imagination, especially in so-called times of struggle

* Seeing past problems and accessing higher self in order to always know the answer, and how to move forward

7) Programming to Upgrade – the beliefs, energetic states and emotional patterns you require in order to be this person, have all this work for you, ALWAYS see and have the ability to act on the shit that will most pay off

The ‘Do What You Want All Day’ Bit:

* Exactly how my typical day flows and how I operate for maximum efficiency of time, energy, mental acuity, soul connectedness, etc

* Getting it all done as a busy entrepreneur (and single Mum, in my case) who also refuses to operate at anything less than EXCELLENT in terms of self-care, fitness, fun, playtime, etc

* Exactly what I do all day, broken down to the detail, to helm this becoming-8-figure-empire

* Exactly what I do NOT do all day, either it just gets ignored (hint: a LOT that most online marketers think matters!), or I let other people do it for me

* Calling in soulmate support, even long before you are ready to afford it

* Optimizing energy, focus, personal power, happiness, general flow. Aka mindset and also brain / nutrition hacks and so on

* TIME MANIFESTATION. OH YES IT IS A THING.

AND, while we’re at it, we will also be talking INSTANT MANIFESTATION. The exact process I use to bring the future into the NOW, by clearing all blocks existing between its reality in the quantum and its physical manifestation in the now!!

GET IT, AT THIS PRICE! >>> https://zw144.infusionsoft.com/app/orderForms/Monetize-That-Shit-No-Matter-What

PLUS!

I’ll be doing this ‘Rapid-Fire’ Session at the end!!

1) What it really means to be magnetic online – hint: it’s not about having a pretty and polished website or online presence!

2) Bringing the ‘in private / behind the scenes’ version of you to the public

3) Unapologetic messaging and soul baring to call in your true #soultribe

4) Audience quality vs quality, and active elimination of those who don’t ‘HELL yes’ on your content

5) People don’t buy your products, they buy you. No – people don’t buy you, they buy your energy!! What that means and how to let it out

6) Being real about where you need to take care of YOU in order to be able to show up and shine fully

7) Keeping a laser-focus and tunnel-vision on your own path, and having the courage to pave the way that feels right for you even if it’s not been done before

8) Discernment to walk the line between being polarising and positively outrageous as opposed to just a hot mess 🙂 Scaling and magnetizing FROM the chaos of creativity and following the true artists way!

9) Knowing which ideas to work, what will sell, and how best to sell it so that the entire launch and selling experience is fun AND rewarding for both your audience and you

10) Creating hell yes offers that make them scream yes!

I know!

This workshop is off the HOOK already, and we haven’t even accounted for all the random shiz which will be coming out of me!!

GRAB YOUR SPOT NOW, ONE TIME ONLY! >>> https://zw144.infusionsoft.com/app/orderForms/Monetize-That-Shit-No-Matter-What

Don’t forget the bonuses >>>> !!!

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!

What are you waiting for? You KNOW that if you apply even ONE tip of the approximately gajillion I’m sharing here you’re going to 100x your investment back! Which is why I am even EXTRA excited to be able to give this to you at such a low price, as per the commandment of my soul!! Plus it’s fun 🙂

Okay then! See you IN there baby!

GET YOUR PLACE NOW! >>> https://zw144.infusionsoft.com/app/orderForms/Monetize-That-Shit-No-Matter-What

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3 Comments

  1. Sonya says:

    I too suffer from anxiety and can relate to all that you have said. Thanks for talking about it because from the outside looking in it looks like you live the perfect life (and for the most part it is) but anxiety can be debilitating both mentally and physically. By the way you look great. Do you offer a program with your eating and workout plan?

  2. Liora says:

    Thanks for your honesty Kat. I know it’s a difficult area to discuss and share.
    I too struggle with anxiety and know that having moved past a history of controlling behaviours with food, exercise has become the release. Exercise was always there and always a love, but I’ve learning now to use it in a healthy way, rather than an abusive way.
    Do you find that exercise sometimes still gets used in a punishing way? I know it’s a release and it’s great for that, but when it’s replacing the need for control, I find it’s in those times that occasionally still falls into a way to ‘beat myself up’..

  3. Daphne says:

    You know Kat, sometimes when you write, I swear you’re looking at a picture of me and asking, “What does Daphne need today?” I only recently discovered that what I was experiencing were panic attacks. It was much easier to transmute the energy knowing what it was!

    It’s really comforting to know that these feelings come up for someone who has a lot by way of design. I really appreciate your honesty and pouring out of your heart! Your insight gets me through so much! ????????????

    It’s strange, I’ve noticed a correlation between being a empath and being subject to anxiety, addiction and depression. I am highly energetically sensitive and I learned that a lot of my anxiety was actually my husband or children’s feelings that I was feeling; not my own. I was taking them on as my own. If you’ve seen Inside Out, it’s like Sadness touching the other memories and instantly making them sad – the downers interfere with my energetic ability to remain strong and feel safe & confident in myself. Only if I allow it! Being aware of it has tremendously helped me from slipping.

    It’s definitely a daily practice to protect myself energetically and even throughout the day. But so worth it! Every day, I am getting stronger and stronger. Thanks for your words of encouragement, Kat! ????????????????????????????

Comments are closed.

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