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Live Your Passion


I love you so much, and the brilliant voice of your tortured artists soul takes my breath away, but frankly, and no I WON’T apologise at all, you’re being kind of an idiot about it.

I wish I could shake you, sometimes, shake you into knowing and also living by how powerful and how needed, is the voice of your soul.

But instead I will tell you, as I shake my head in wonder at all that is inside of you and the very small amount you’ve allowed out, in bits and pieces, a little drip or drop at a time here or there, as though it would somehow be DANGEROUS to let out more – (well, perhaps it would be, but how much MORE so, to keep it in?) –

I love you.
So much.
And the brilliant and magnetic voice of your tortured artists soul, it takes my breath away.

Have you thought about this of late? Have you thought of it EVER? The reason why you find this whole online game so HARD, really it’s more that it’s so ANNOYING, do I REALLY have to do that, is that how it must BE?

And you stamp your foot, or scowl, and grump off into a corner, perpetually that child not WANTING to do what they’re told, not wanting to be put under command, no, not me, I will do what I WANT!

As an adult, as an entrepreneur, as a marketer, you sigh at yourself, and you think –

I really need to get it together.

I need to grow UP.

I gotta get ORGANISED, and do shit properly for once! Enough with this messy and chaotic and all OVER the place thang I’ve got going on, where I continually seem to promise myself I will do the things –

The OH so very many things –

That a proper biz-niz person must do.

Has it occurred to you though, at ANY point along the way of trying to do all that shit, and do it ‘right’, that the problem may or may not be with the shit, but the problem is DEFINITELY with you, which is to say that there ain’t no problem at all (there never is!), but simply that of COURSE you don’t seem to be able to turn up like a good lil marketer, no matter how many promises you make, and break.

How could you?

You’re not a marketer, you’re an artist, a tortured one as we all are, and it’s time, finally, to own that.

Did you hear me? Doesn’t it feel like the BIGGEST breath of fresh air? Say it with me – !


I’m an ARTIST baby, so SUCK it.

And a tortured one at that, and I’m gonna OWN that shit!

Why would you want to own being a TORTURED soul?

Perhaps a badge of honour, or pride …

“The Tortured Artist”, it sounds rather grand. I could write a book with that title …! (I’m sure it’s already been done!)

Maybe that.

But maybe, actually, it’s about reminding yourself, reminding OURselves, that being a great artist is specifically and very much NOT about being all organised –

In a little box
In a little square
In a little corner
In a little place
Oh so pretty and shiny
On the internet

You walk around telling yourself a BULLSHIT STORY that in order to get to the next level things must be just right and just so and very neat and very orderly and one must BUILD oneself a tidy little tower of dots –

SO many dots, don’t you seem them all?!

– joining together, just so.


Not only will you NEVER make the money you THINK you want (ha! You’re SO not motivated by money; the money will come when you follow your ART bitch!), and you will NEVER get the following you want (ALSO not something which ACTUALLY motivates you, it’s the art, it’s the art, it’s the art, it’s the release, and ONLY that, for fucks SAKES) –

But money an’ fame an’ all things grand and glorious aside, isn’t it TRUE (Your Honour!) that it is ALREADY KILLING YOU?

So softly
So slowly
So insidiously
Twisting and worming itself into and all around your soul
And gradually – 
But OH so definitely – 
The very life out of it

And right up until that final MOMENT – !

When all of a sudden you realise it’s TOO LATE and FORGIVE ME FATHER, FOR I KNOW NOT WHAT I DID, and your eyes bulge out of your head, your throat chokes over for the final time, and you collapse, purple, to the floor, right up until that VERY moment – !

You’ve somehow still managed to convince yourself

That you’ll do your real work soon

That you’re getting there

That your DEEPEST soul cravings, and truth, and the real and raw and at times TERRIFYING in its greatness and also in its UGLINESS art, will have time, later, to come out

You bought into the God damn story, didn’t you?

If I do this first, and then that, do it like them, build the business first, I need strategy, yes that’s what I need, a little bit of STRATEGY, I need to think, and plan, and BE LIKE THE OTHER ENTREPRENEURS, and then I can be FREE!


If you want to be free you must choose freedom NOW.


But yet there you are –

Oh, it’s just another day is it, not saying yes to your soul, not pressing fucking play, not doing the God damn work which IS the very beat of your soul!

Just another day.

Just a shame your entire fucking LIFE is made up of THIS MOMENT RIGHT HERE.



And now look FORWARD

You are a product of what you already chose and what you are choosing in THIS moment right here is your FUTURE baby.

You’re slip slip slipping away from destiny

Every day, further out of alignment and off track

Soon enough, you won’t even be able to SEE where the original path lay


You’re either ALL in for your art or ALL the way the fuck out.


No, you don’t GET to keep one foot in, or one foot out.

In the end, it’s VERY black and white –

You’re either pressing the fuck play and BEING who you came here to be, ALL in, and FUCK internet MARKETING, because that is for THEM, not US, the way WE build an empire, get followed, get paid, get seen, is by ignoring ALL of it, and following what is IN us, and they can TRY ALL THEY LIKE TO FIGURE IT OUT AND UNDERSTAND HOW IT EVEN WORKS, and they will NEVER –

But never also will YOU, if you don’t fucking DO it – !

– and you either GET that, and are living and breathing and showing up from it because WHO THE FUCK SAID IT HAD TO BE LIKE THAT ANYWAY, WITH THE GOD DAMN RULES, I AM THE RULES, YOU ARE THE RULES, THERE ARE NO FUCKIGN RULES –

Or you don’t get it

And you’re telling yourself a bullshit lie that one day you’ll get it

Or do it

And become

All that’s in you

BUT you won’t

You’re lying

To yourself

And the snake, the rope, the STEEL-CLAD COIL around your soul which is oh so softly squeezing the LIFE out of you and you are LETTING it, well – !

You’re the one who PUT it there!

Showing the world, showing us, showing yourSELF, that who you ARE –

Is who you are being.

Who you ARE, is who you are BEING, not who you know you could or should be.

Just like them.
Just like them.
Just like the ones you DESPISE.

And I thought I was going to come on here today and speak of how much I LOVE you, and your beautiful and BRILLIANT artists soul, how I see the angst and the fury and the power and the DEEP sadness, and the desperate WANTING, for something meaningful, to create something meaningful, something to take their BREATH away, and I WILL, I WILL do all of that, well I’m saying it right now because FUCK –

You’re amazing.
You’re incredible.
You are GIFTED beyond measure, and what I see inside you, is, just –


I don’t even know how to respond to it.

I thought I was going to speak of all of that, I wanted to lift you up, I wanted to tell you that the ARTIST OF THE AGES IN ME SEES THE ARTIST OF ALL TIMES IN YOU, that my tortured and relentless artists soul sees YOURS, and says yes.

But instead here I am

Once again

Kicking your ass

And with it,

As always,

My own.


Don’t you SEE? Don’t you underSTAND? We are not SUPPOSED to do it like them!

We tear out our SOULS every day –

And put it on the internet –

And the fact that it’s ‘on the internet’ –

Can make us think that therefore there are Certain Things We Must Do in order to turn it somehow into a business, a brand, MO-ney.

But the true ARTISTS, the true PERFORMERS, the gifted and born for it revolutionaries, story-tellers, healers, the indigo as FUCK children who just SEE the world in a different way, who don’t see it at all actually, but instead FEEL it –


Or their pretty little system.


Those with the sort of power inside of them which lives inside of YOU have been captivating and compelling and CALLING THEIR AUDIENCE TO ARMS since the dawn of time.



In the end,

It’s very black and white.

You’re either doing what you came here to do, an artist whose soul work is being let FREE, ALL of it, and FUCK what ANYBODY has to say about it, and you are creating your LIFE by BACKING yourself –

Or you’re living a life of bullshit.

Just like them.

Which means that actually –

You are them.

You proved it.

You made it so.

So enjoy that last breath or two

And quit asking why it feels so contracted, why it’s so difficult to inhale fully, or even at all

You put the fucking rope around yourself

And now you’re pulling it tighter, day by day

Of course it’s fucking killing you

How the HELL did you expect expansion, freedom, abundance, and the FULL UNTAMED BARING OF YOUR SOUL –

When what you choose, every damn day, is prison

And death

So go along

With the other marketers

You’re SUCH a good girl

You did it right

You did it like them

Well DONE, your hair is just so!

And you fit in

Just like you always wanted …

Remember –

Life is Now. Press Play.



Enough is ENOUGH, with the fucking around and NOT BEING WHO YOU ARE.


Are you ready?

IS it time?

Do you want the BULLSHIT TORN OFF OF YOU, and are you willing to burn it ALL to the ground in order to create what you CAME here to create?!

EMPRESS: Claim Your Rightful Place, NOW.

4 Weeks 1:1 With Katrina Ruth, For Women Unapologetically Born for More.

This is what is missing:

You –

You’re a Queen, a leader, a badass, we KNOW this, you were born for it and it shines out of every pore of you, but more than that, you’re a motherfucking EMPRESS, gorgeous, you’ve ALWAYS known this, and let’s get real now:

(it might sting a little)

This whole LITTLE game you’re playing, of “I’m a COACH, and I teach this, or that, or the other thing, join my program, sign up for my stuff, I’ll teach you HOW, and show you the process and how I can HELP you?”

Well –

It was never going to cut it, WAS it now?



You look around –

At all the things –

You tell yourself you have to do each day –

The way you think you gotta show up, sell, prove your worth, get people to want to LEARN from you, and therefore pay you, and what you don’t SEE is that the reason you were always meant to be PAID –

Damn highly, I might add!

– is for people to be in your presence.

To soak up the ENERGY and the ESSENCE of you.

To be lifted up and elevated to where THEY need to be, and into the action which automatically just goes with it, because of the way that YOU show up and shine.

This has nothing to do with what you teach.

It’s NOT a fucking strategy.

And you can break down the components of it all you like, but REALLY it’s a vibration thang.

You’ve either got it.

Or you don’t.

And you, well you have always HAD it, haven’t you? You’ve always been that person who shines so.fucking.bright, who sees the world in a particular way in which others do NOT, who has lived their LIFE in a certain way in which others do not, who has quite literally TRAINED for this shit.

Since you were a young girl –

Since as far back as you can remember –

No need to pretend otherwise – !

You KNEW you were born for more.

You looked around …

As though in a daze …

Not quite understanding what everybody else was ON about, or why they cared so much …

And just kinda sorta ALWAYS fucking realising –


This is not where I am going to be ANYWAY.

These are not my people …

This is not my path …

This is not the world I will OPERATE in!

It’s as though your soul knew, since before time even began, that you came from different stock.

You were born into the wrong world, you had to spend time there for perhaps learning, or growth, or just the gathering of PATIENCE, but it was always clear that one day?

just as with an orphan –
who dreams she is really born of royalty –

Your real life would come for you.

What you didn’t realise, what you were perhaps never told (and why would you be, because who would TELL you back then, or even KNOW?), what you must now take OWNERSHIP of, is that the life you’ve been waiting for this whole time, and the you who you’ve always known you must step into, it was NEVER GOING TO COME FOR YOU AT ALL.

It was always that YOU had to step up for IT.

And now here we are –
You show up online –
Every day ‘doing the do’
Valiantly seeking to demonstrate why YOU are better coach, or even, the best – !

When actually you are NOT A FUCKING COACH AT ALL, and quite frankly the whole thing faintly SICKENS you, because when all is said and done and IF you dare to admit it –

You’re just so much more than that.
That’s all.
It’s always been the way.
That’s all.
You just didn’t know you had to own it.
Is all.

And now, well NOW –

You wonder why you struggle to break that next income level
You wonder why so many of the things you set out to do exhaust you, and you either don’t DO them (and continually beat up on yourself for it), or you do them and you RESENT EVERY FUCKING SECOND OF IT
You wonder what is WRONG with you
Why you can’t just get your shit DONE
Why you don’t seem to think or FEEL like the other coaches
And why it doesn’t feel like FLOW yet when wasn’t the whole damn POINT supposed to that you just get to wake up each day –
Follow your heart –
Create your art –
Do what you can’t NOT?!

And you know –

Yes actually.

So why does it feel so NOT that yet, why is it that even when you’re CLAIMING flow and ease the truth is there’s this constant fucking NIGGLE there, this missing piece, this emptiness, this frustration, this WON’T YOU ALL JUST FUCK OFF AND LEAVE ME ALONE energy?!

Isn’t it obvious?
Don’t you see?

You’re not a coach.
You’re not an ‘online business owner’.
You’re not even ACTUALLY an entrepreneur, not if there’s a full stop after it, anyhow.

You can do all these things.
Be all these things.
And indeed always WILL, howEVER –

What you are, who you are, how it’s always BEEN, and why the whole damn thing is NOT in fact flowing as you know it should and COULD, is because you?

Are an EMPRESS baby.

Born for more.
Born for exceptional.
And not of this world.

And you tell yourself –

How outrageous it is, to think so HIGHLY of you, to expect so much, to feel that REALLY if the world were at rights with itself YOU WOULD BE IN CHARGE, to know that you know that you know that people REALLY need to shut the fuck up and LISTEN to you, and that actually you should ALWAYS and ONLY get to do what you want –

Have what you want –

With the click of your fingers, and the blink of your eyes, and TOTALLY as you imagined it, and that while we’re on it people SHOULD pay just to be in your presence –

You tell yourself it’s TOO MUCH AND CRAZY –

But in actual fact
you know
and you’ve always known
she says –
with a shrug of her shoulders, and a ‘what do you want me to do about it’ look –
this is just how it IS …

Which I suppose begs the question –

When in actual fact do you imagine you might like to start owning the fact that THIS IS JUST HOW IT IS?


How about right fucking now?


Claim Your Rightful Place, NOW.

4 Weeks 1:1 with Katrina Ruth, for Women UNAPOLOGETICALLY Born for More


It’s time to stop playing so coy –
Pretending you want for so little –
And telling yourself a STORY –
That you’re here to build a business online, make some money, be one of the fucking PACK, when the only truth is ALWAYS –

You were born to run the world.

EMPRESS initiation has begun –
Your rightful place is waiting –
This is 1:1 with me the likes of which has NEVER been done before, or even, heard of
It will take your breath away
It will shake you to your core
It will cause you to question EVERYTHING you’re doing right now
And it will show you
When you’re supposedly DOING everything you’re meant to be doing

How can you feel
what you’re mean to feel
and what it was always supposed to BE about
when you haven’t even actually begun
on the life you really came here to build

There is a reason you feel like so much is missing, and here is what it is –

The thing you’ve been missing?
Is being the real fucking you.

EMPRESS gorgeous.
Me and you.
CLAIMING your rightful place, and everything which goes with it.


If you’re an artist –


And you’re ready and WILLING, to claim your rightful place.


It’s time.
Let’s go.



10 Days of Live Soul Transmissions, to Help You Find and Follow the Messages Within

Day 1) Trust

Day 2) Certainty

Day 3) Self-Belief

Day 4) Empire Creation

Day 5) Your Deepest Message

Day 6) Following Soul Guidance in All Areas

Day 7) Faith vs Fear

Day 8) Accessing Flow, and Superflow

Day 9) Expanding Time

Day 10) Expanding Money

Every day will be a LIVE soul led transmission.

This will take place on Facebook video, held at a variety of times in order to account for varying time zones, and scheduled only once we have begun. Our daily soul transmissions will be guided from MY higher self and directed from and for YOURS, to help you find and FOLLOW the messages within. The messages of your spirit, your consciousness, of the who you’ve always been and yet have managed quite well to cover up a lot of the time.

This is about stripping away –

And getting back to the CORE.

We’ll dive day by day into the above mentioned areas –

And you’ll receive all content and bonuses to keep for life.

There will be daily spirit prompts which you’ll receive after each training.

And plenty of time opportunity connect with me throughout, receive transmissions direct to YOUR questions, and absorb more even than what comes through on the trainings, via the energy we’ll create in this collective!

It’s very rare for me to know in advance exactly what is coming through day to day.

I certainly don’t have the details of each day’s content. But I know that these areas have been on my heart to talk about, in particular around belief, around certainty, around living from FAITH.

We know that exactly what is meant to come through for you WILL, and then some. And that if you intend and allow for it to, it will change, most likely before we even begin, due to your energetic commitment, the direction of your LIFE!

Meaning: direct it back to absolute soul alignment.

*** NEVER Seen Before Bonus! ***

As part of this, I’ve been guided to offer a NEVER before seen bonus … one I feel super vulnerable about sharing!

It’s the exact journaling I did to allow the download of THIS offer through. How I allowed the idea to bubble up. You’ll see my doubt, uncertainty, annoyance. You’ll see what I discarded. How I went through the layers. And how I KNEW, this was the one.

I’ll ALSO add in copies (screenshots) of my conversation with my COO Ash, where I was talking through the idea and allowing it to come to life.

I want to show you the exact Idea to Launch process!

This bonus alone is EASILY worth the cost of this program, particularly when you hear the mindset side of it, in terms of STAYING THE COURSE and refusing to back away from my self until the idea showed up!

I refuse not to create!!

AND, when you register for EXPANSION today (and how could you not?!) you’ll also receive early access to the Pre-Work. This is ALSO never seen before, and brand new just for you – and it’s a guided meditation on remembrance, to help you connect back to deepest self and the most certain truth of your destiny, before we even begin.

Perfect priming, for when we expand RAPIDLY into all that is coming through in this work!

Of course I could now go on and on here, about what I could or should have charged for this, and what it’s actually going to be …

Or about all my accomplishments on line and off, with money, with purpose, with passion, with flow …

I think you know all this anyway. Even if you just me! Your soul feels what matters. And that’s ALL that matters.

But I will say this:

You’ve always known it’s supposed to be about ALL that is inside of you. That it’s meant to COME from a place of purpose, passion, and SUPER super flow. And that if you just.freaking.trusted, and showed up FULLY from that place, you’d be living in a different reality already.


If that’s true for you right now, then LET’S GO CREATE THAT REALITY.

Right now

Press play for regular, (super fuck yes!!) upfront or payment plan


Press play like a VIP, and receive the full course, plus 10 days direct photos or screenshots of my ACTUAL personal journaling, so you can see how I create and expand my life, PLUS a VIP only follow-on live Hotseat, where you’ll receive a personal transmission just for you, if you’d like one! Payment plan also available.


We start Monday 17 December, US time!

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