Success Mindset


Stop looking for a way to feel safe and ‘know’ in advance exactly what you need to do to get ahead, make money, become known, have it all.

You wanna know what to do, and be SURE you won’t fail?

Do the fucking work.
Every fucking day.

That’s it.

But if you want to know exactly WHAT you need to do or sell so THAT it works, and you think there’s actually an answer to that question and you just need to find it, you’re more deluded than me, and NOT in a good way.

If you want a guarantee then go and take a training or certification or college course to get QUALIFIED as something. I guarantee that if you pass the course you’ll get the qualification! Of course that doesn’t guarantee you’ll be able to do anything with it and it definitely doesn’t guarantee you’ll be happy or fulfilled, but at least you can present yourself to the world as a worthy and credible person based on the say-so of the higher power you gave your money, time, and control to.

But if you want to be an ENTREPRENEUR

And create success on your terms.

And get to CHOOSE how much money you make, what you’re known for, where that money comes from, and every aspect of HOW YOU LIVE YOUR LIFE, then there IS no guaranteed pathway.

There’s no system.

There’s no strategy.

And you’re a complete and utter moron if you think it’s just about mapping out the right plan, and following it.

Do you want to know what DOES work, as far as knowing how to make choices and take the right action?

Yes, yes, of course, do the work! But how to DECIDE what work to do?

Gut feel.

Your INSTINCT baby.

Hone that shit DAILY.

LISTEN to it.


If you have BAD instincts you simply don’t understand what instinct is. Instinct never steers you wrong, so if you feel like it is then you simply don’t know how to listen to it. You’re crowding it out and no doubt repeatedly making choices in your life that are fear-based or based on what someone else says is right.

This doesn’t mean you should never LISTEN to what others have to say.

Listen, learn, pay attention.

But listen first and FOREMOST to yourself, to the whispers deep within, to the pulls and tugs and ‘what ifs’.

Listen and TRUST in what your inner voice has to say.

Trust is a CHOICE, okay? You have to CHOOSE to believe in yourself and you have to choose to trust yourself and you have to choose to ACT based on trust rather than putting somebody else’s so-called wisdom ahead of what feels right to you.

The only reason you’d NOT do this – trust in yourself and act from that place – is if you let fear rule you. If you allow yourself to be panicked and overwhelmed with anxiety due to the fact that you’ve mismanaged the creation of your current reality and you’re freaking the fuck out about what’s going to happen if things don’t get fixed NOW.


When entrepreneurs get panicked they tend to jump around like headless chickens grasping desperately at anything they think might be a quick fix, or save them. Instead of leaning DEEPER into trust they move further out of it, feeling like they can’t AFFORD to trust their instincts, that they don’t have time for that, and that SOMETHING NEEDS TO SAVE THEM.

Well guess what?

Don’t you think if there was a QUICK FIX you’d have already freakin’ found and applied it, along with the rest of the get rich or ‘saved’ wannabes out there?!

There’s no quick fix.

You’re smarter than that, anyway, so stop WASTING TIME acting like a deluded fool who thinks that if she can just find the right MAGIC BULLET all her problems – problems which largely came from NOT TRUSTING YOUR GUT AND NOT DOING THE DAILY WORK – can be wiped away.

And instead get down to doing what you should have been doing the entire time anyway:

LISTEN the fuck within.

Pay ATTENTION to what the business, life, reality is that you actually want to create.
Give yourself PERMISSION to be allowed to live that life, do that aligned work, attract those types of clients, get known and also SUCCESSFUL in the way you dream of.

And then?

Well, then honey, what else?! Create your own fucking guarantee.

GUARANTEE yourself that for the rest of your life, day in and day out, you’ll do what it takes, no matter what it takes, until you get there.

GUARANTEE yourself that no matter whether you feel like it, or don’t know how, or you’re freaking out so hard you can barely thinkmovebreathe, you’ll still do the work.

GUARANTEE yourself that you’ll put EMOTION aside and follow the fuck through.

GUARANTEE yourself that you’ll stop being so fucking lazy and inconsistent and that you’ll treat success like the DISCIPLINE and the HABIT that it is.

If you started doing the work –

From today –

And you did it from this day on –

Every day –

And you never SKIPPED a day from here on out –

And simply did SOMETHING even when you didn’t quite know what to do –

Do you think you might learn something?

Create something?

ACHIEVE something?

And do you think that maybe if you did this for LONG enough you’d create your own safety net and guarantee of results, born by virtue of the fact that you PROVED to yourself that nothing would stand in your way and that no matter how many times you at first had to fail or stumble you’d ALWAYS pick yourself up and keep going?!

Here is the REALITY:

Success gets easier at the top.

Fit people have it easier to stay in shape or get EVEN fitter or leaner than fat people.

Wealthy people have it easier to get more rich or build their wealth back up than broke people.

CONSISTENT people have it easier to become even more disciplined, and get more done, than inconsistent excuse-makers.

If you want to reach a point in your business, fitness, LIFE where things ‘tip’ and you never again have to WORRY about not having what you want, then stop trying to magically just BE at that point, and accept the fact that you need to become the person who does the work for it every day.

And if FEAR is stopping you right now, or trying to convince you that you have to do something for a quick fix, just to get on top of things, or that if ONLY YOU COULD FIND IT there’s some magical fucking solution, and as a result of fear, panic, overwhelm and REAL WORLD FUCKING PROBLEMS aka bills you can’t pay, etc, because you didn’t ALREADY trust your gut daily and do the work daily, then ACCEPT you have only one choice here:

You STILL have to do the work and start doing it daily if you’re ever going to escape this cycle.

So stop letting fear RULE you. LOOK IT IN THE EYE.


Realise that if you ACCEPT your fears as POSSIBLE outcomes they can’t control you anymore.

I don’t mean assume or intend your fears will come true. But accept that even if the ‘worst’ happens it will NOT KILL YOU, and besides running around every day mentally panicking about how NOT to let it happen is the best way TO get it to happen!

Accepting your fears is incredibly freeing, and it means you can then RELEASE them, stop worrying about them, and focus on the job at hand which is (remember!) the ONLY WAY FOR YOU TO AVOID YOUR FEARS COMING TO LIFE and also the only way to evolve to a point where you’re never trying to quick fix your life again.

And if you want a guarantee, of how to make it, get ahead, get rich, and get know?

Well, that’s easy!

I GUARANTEE you that doing the work, every day, for the rest of your life?

Fucking works.

Remember –

Life is Now. Press Play.

Kat x





A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

Okay. Imma gonna get straight up on your ass about what needs to be said here, because obviously SOMEBODY needs to hit the damn truth button on this shit!!

Straight up from the gate up, you do NOT make money because of Facebook.

Because of Instagram.

Because of email.

Because of ANY of this shit.

You make money because of who you are and what you decide and make NON-NEGOTIABLE, period, The End!

As you may be aware, in the last day or so Facebook and Instagram went down down down OH so far down.

After a few obligatory ‘stop the world!’ messages to my team and friends (which resulted in a serious convo with one of my soul sisters as to whether we’d now have to become porn stars instead), I got back to business.

The business of posting and selling shit on Facebook, which is admittedly a big part of what I do each day???

Nah … the business of being ME, because THAT is what I actually do each day, and also?

It’s what gets me paid.

Funnily enough, as is often the way with these things, just yesterday somebody was making smart-ass comments to me about how all the coaches would survive if there was no Facebook or Instagram.

“How would they survive?”, I asked myself.

“Well, I have no idea how THEY would survive but I sure as shit know how I would survive:

Very fucking well indeed, thank you very much, because that is who I AM”

Word to the wise:

A) I was making serious money long before I used Facebook for it.

Allow me to say it again for those in the back: YOU MAKE MONEY BECAUSE OF WHO YOU ARE AND THE LEVEL YOU VIBRATE AT.


It’s an energy thang baby, a frequency shiz niz, it’s just who you ARE and how life works for you.

Handy hint —> the level of wealth you enjoy or moan over now is already just a direct reflection of your frequency, and expectations. It ain’t got jack shit to do with what you do, and it certainly is not a product of which tools are available to you.

It is a product of YOU.

When the socials went down today it was FASCINATING to me to observe the response that came through in the in-between-y bits when people managed to post something.

People worrying about how it would impact their business, or feeling in some way handcuffed.

This is crazy! It’s fear-mongering at its worst and it’s an absolute SHITTY mentality as far as belief systems around where results come from.

Do you know what I felt, when I realised we couldn’t use Facebook as normal for our biz stuff?


It took a minute to click in, but I found myself getting all wriggly and lit up with excitement.

I love a damn challenge 🙂

And since I also choose to believe that everything is happening FOR me, I also took personal responsibility for this occurrence.

Obviously FB and Insta had gone down in order to force me to finally pull my finger out and learn how to go live on YouTube.

But mainly – hell YEAH to the opportunity to get creative!

Probably taking the whole thing a little bit too far, as I worked my way through some sprints on the rower post HIIT weights session, I started to imagine what would happen if Facebook was TRULY GONE AND NO LONGER OF THIS WORLD.

I got MORE excited with each second that passed (which makes me remember how damn BORED I get as soon as I know how to easily do something aka make money all day err day on Facebook), and I also found myself AUTOMATICALLY GOING INTO ZAG MODE.


You know, like ‘When They Zig you Zag’. A classic, if ever there was one!! Thank you Dad, for always having all the BEST books on your bookshelf for me to start reading from 10 or 11 years of age!

See, I have a belief system which works rather well for me and I guess is just part of who I am –

I believe that things ALWAYS work out perfectly for me, and are always done FOR me …

I believe I am always on path …

I believe I always make the right decision, so therefore I never have to beat myself up, I just wait for the lesson –



I believe that my outcomes are predicated only by my choices, and that there is nothing I EVER need in order to get or maintain or ONLY improve on an existing outcome.

It’s this mindset that causes me to wonder what TF it has to do with anything when people say things like they can’t be in shape ’cause they have kids or just had a kids … or ’cause they can’t get to the gym (for example)

And it’s also this mindset that causes me to KNOW that the money I make and the impact my soul work has in the world has NOTHING to do with what tools or platforms are available to me or working.

I programmed myself a long time ago to IMMEDIATELY swerve if something was no longer serving me or working for me. It’s this part of my mind which therefore right away started coming up with creative and imaginative solutions for how business would OF COURSE carry on (and improve!) with or without social media.

And it’s also this part of my mind which of course right away finds a way to monetize the damn thing and turn it into epic and highly helpful content for you, aka this workshop!

It’s just how I think, and who I am. I am simply unavailable for NOT moving forward, and nothing will ever ever EVER make me believe that I have to depend on anything outside of me for my results.

So why a whole damn workshop on the concept?

Well, it’s more than that, isn’t it?

It’s a mindset of believing that you always get what you want.

It’s a mindset of believing that everything always works out for you.

It’s a mindset of believing that NOTHING can stop you.

That everything is working in your favour.


That you can monetize ANYTHING, any time you choose, and with no ‘requirements’ in order to do so!

I don’t have to tell you that obvs the outcomes you get directly follow and reflect your mindset and your beliefs!!

Here is what else, as well:

This is not just about making money any time, from any thing, and knowing that even with challenge or things going wrong you only THRIVE and EXPAND!!

For me this goes hand in hand with duh – I get to do all of that on my terms.

By having FUN, and being in FLOW, and with ease.

In fact, the more money the more ease!! #justhowitis

That I can literally click my fingers and money shows up for me, meanwhile I’m just over here doing ma thang.

Speaking of which –

I think it’s about time I shared exactly what I currently DO all day, yeah? And how I do it / fit it all in / honour ALL the areas, PLUS manage to spend so much time sitting on my ass doing sweet FA!

In other words … !

Let’s hang out together this weekend!!




A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

> It’s happening Thursday March 21 at 11.30am Brisbane time (Wednesday 9.30pm NYC / 1.30am London, UK)

> All fully recorded if you can’t attend live

> ALL your questions answered (either live during the workshop, or afterwards in the group if you can’t attend live)

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!!


What We Will Be Covering!

1) How to Monetize ANY Situation, Including But Not Limited To:

* When social media or any typically depended upon platform goes down (including examples of how I have down this several times, to the tune of tens of thousands)

* Hater situations (including examples, again multiple times, again tens of thousands of dollars)

* When you make a fool of yourself / something embarrassing happens or you screw up (also examples! also lots and lots of lovely moolah)

* When people ‘screw you over’ (ahem, we will talk about this) or desert you (also examples! more money!)

* Basically how to turn any and all life situations, moods, changes of the moon, emotional ups and downs, real life SHIT, to money!

2) Why the ‘When Shit Happens’ times are often the BEST times to make money, aka this is where I teach you what it really means to understand human psychology in terms of SALES, and the mindset of being an actual IN THE FLOW entrepreneur, who ALWAYS sees opportunity and jumps straight on it

3) When NOT to Monetize (okay that one you can have for free – never!!)

4) Understanding Where Money Really Comes From – and aligning yourself TO the frequency of wealth, such that you can literally NOT.BE.IMPACTED by anything that 99.99% of people think will cost them business

5) Money Vibration Principles Revealed (… my own personal philosophies and things that I live by / instil into my being around this, including my own daily practices)

6) Coding For Success

* How to ALWAYS have an endless stream of ideas

* AUTOMATIC continual unleashment of creativity and imagination, especially in so-called times of struggle

* Seeing past problems and accessing higher self in order to always know the answer, and how to move forward

7) Programming to Upgrade – the beliefs, energetic states and emotional patterns you require in order to be this person, have all this work for you, ALWAYS see and have the ability to act on the shit that will most pay off

The ‘Do What You Want All Day’ Bit:

* Exactly how my typical day flows and how I operate for maximum efficiency of time, energy, mental acuity, soul connectedness, etc

* Getting it all done as a busy entrepreneur (and single Mum, in my case) who also refuses to operate at anything less than EXCELLENT in terms of self-care, fitness, fun, playtime, etc

* Exactly what I do all day, broken down to the detail, to helm this becoming-8-figure-empire

* Exactly what I do NOT do all day, either it just gets ignored (hint: a LOT that most online marketers think matters!), or I let other people do it for me

* Calling in soulmate support, even long before you are ready to afford it

* Optimizing energy, focus, personal power, happiness, general flow. Aka mindset and also brain / nutrition hacks and so on


AND, while we’re at it, we will also be talking INSTANT MANIFESTATION. The exact process I use to bring the future into the NOW, by clearing all blocks existing between its reality in the quantum and its physical manifestation in the now!!



I’ll be doing this ‘Rapid-Fire’ Session at the end!!

1) What it really means to be magnetic online – hint: it’s not about having a pretty and polished website or online presence!

2) Bringing the ‘in private / behind the scenes’ version of you to the public

3) Unapologetic messaging and soul baring to call in your true #soultribe

4) Audience quality vs quality, and active elimination of those who don’t ‘HELL yes’ on your content

5) People don’t buy your products, they buy you. No – people don’t buy you, they buy your energy!! What that means and how to let it out

6) Being real about where you need to take care of YOU in order to be able to show up and shine fully

7) Keeping a laser-focus and tunnel-vision on your own path, and having the courage to pave the way that feels right for you even if it’s not been done before

8) Discernment to walk the line between being polarising and positively outrageous as opposed to just a hot mess 🙂 Scaling and magnetizing FROM the chaos of creativity and following the true artists way!

9) Knowing which ideas to work, what will sell, and how best to sell it so that the entire launch and selling experience is fun AND rewarding for both your audience and you

10) Creating hell yes offers that make them scream yes!

I know!

This workshop is off the HOOK already, and we haven’t even accounted for all the random shiz which will be coming out of me!!


Don’t forget the bonuses >>>> !!!

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!

What are you waiting for? You KNOW that if you apply even ONE tip of the approximately gajillion I’m sharing here you’re going to 100x your investment back! Which is why I am even EXTRA excited to be able to give this to you at such a low price, as per the commandment of my soul!! Plus it’s fun 🙂

Okay then! See you IN there baby!


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