By using thekatrinaruthshow.com, you consent to our use of cookies.

News

The Psychology Of Weight Loss (And Why You Can’t Say No)

man-overeating

There comes a time in most of our lives when we have to stop and say enough is enough. When we’re no longer willing to put up with a situation that’s frustrated, stressed, or just plain annoyed us for months and maybe years. It might be saying no to unpaid and unappreciated overtime. It could be that you reach your wits ends at home and finally give your partner what for. That you realize a so-called friend is nothing but a negative grump whose attitude does nothing but drag you down to their level.

Or perhaps you’ve finally had it with carrying around those extra pounds. You’re sick of shopping for larger sizes, pretending you don’t care that you can’t pull off the latest fashions, and with making excuses every time you skip a workout or hit the take-out after a long day.

Things changed for me when I realized I was in danger of becoming an overweight Personal Trainer. Shame of not looking the part was one thing, but the disappointment I had in myself for not being consistent was far more powerful. Enough was enough. I’d reached the point where I was willing to make drastic change in order to take back control of my body and my life. I resigned from my all-consuming job as a Personal Training Manager (a move that’s been nothing but positive for my business and finances as well as my health), and forced myself back into some proper exercise habits. My health, fitness and energy improved rapidly, but the weight loss didn’t follow at first. In fact, it took me a good year or two to figure out my problem.

I was a pig.

I just couldn’t say no. Despite the fact that my partner at the time weighed 40kg (88 pounds) more than me, and that most of that was fuel-burning muscle, I regularly served myself the same amount as him. Sure, it was good healthy food – that’s probably why I didn’t recognize the problem at first. It had become normal for me to eat to overeat, and never to leave anything on my plate. After all, didn’t Mum always used to say we couldn’t leave the table until the plate was clear? Or no desserts till we’ve finished our mains?

When it comes to eating, we’re programmed to believe that failure to say no is a good thing.

That it’s a crime to leave a meal unfinished. And the real problem here is that you likely learned this habit as an active child and teenager, whilst being fed a pretty healthy, processed-food-free diet. Yes? But in the meantime, your daily activity levels have slowed and sometimes even ground to a halt, and the typical week’s shop contains just a fraction of the wholesome fresh foods you grew up on. If you actually do such a thing as a weekly grocery shop, that is.

obesity-trends-1987

Hold that thought for a moment and take a look at this map of the USA. It’s from the Center for Disease Control and Prevention (CDC) and outlines obesity trends across the different states in 1987. White states refer to not enough data, pale blue is obesity of less than 10%; medium blue 10-14%, dark blue 15-19%. As you can see, not a single state had an average obesity percentage of over 14%.

obesity-trends-2008

Compare it with this map outlining the trends from 2008. Only one lucky state sits in the 15-19% region. Beige is 20-24%, orange is 25-29%, and red is over 30%. Yesterday I read an article showing that New Zealand is number two behind the US in it’s obesity trends, and Australia is number 3. The UK follows shortly after. What on earth are they going to do over the next 5-10 years? There’ll be no more colors left! If you want to really give yourself a scare then go to the above CDC link and watch the slideshow of trends over the past 20 or so years. Pretty eye-opening stuff.

And now tell me this – is it still okay to never say no? To clear the plate at every sitting and keep nibbling until well into the evening? Or could it be time to say enough is enough?

That you don’t need to eat dessert every night. Even if it’s ‘healthy’.

That mid-morning and mid-afternoon snacks, no matter how wholesome or fat-free (not that that’s a good thing) they may be, could possibly be cut down dramatically or even skipped altogether if you just started the day right.

That perhaps it’s not okay to serve and eat as much as your partner if they’re bigger, more muscular, or more active than you are.

And that maybe, just maybe, it is okay to leave food on your plate. Especially when you consider that the average restaurant serving is up to twice as much as what you actually need, or what a typical serve was even 10 or 15 years ago.

What do you think? Is it time to say enough is enough once and for all?

Life is Now. Press Play.

Kat

If you’re a regular reader and haven’t been active in the BodyIncredible community then now is the time – I want your involvement, your feedback, and your questions! So why not make this the day to leave a comment before you go – if you’re reading from RSS or email you’ll have to enter the blog to do this. You can do that by clicking on the title of this piece. ‘Post a comment’ is at the article end, right under the ’share this’ and ‘related posts’ options.

If you haven’t yet subscribed to this feed, what are you waiting for? Do it now. You can choose either email or RSS by clicking here. If you enjoyed this article please forward to your friends. Thank-you!

PS

I’m calling in my next intake of driven badass LEADER women who want to work with me 1:1 to FOLLOW SOUL and achieve ALIGNED AF fame, income growth, more.

Yeahhhhhh … this is about unapologetically claiming your place as one who is MEANT to be seen and heard by everyone!!

Next Level Empire baby!

Multi 7-Figure Empire Expansion For Unapologetically Badass & Driven Women Who Are Ready to Be Seen By the WHOLE Damn World

6 weeks.
1:1
You and me

This is for the women who already have a message, an audience, and are making money online and who are now ready to put some damn WHEELS on the thing.

We will be going deeper into message clarity
We WILL be nailing down what you’re selling, and how you’re selling it, for maximum conversion and flow
We WILL be getting you fully connected to the badass leader within who KNOWS she is meant to run the damn thing

But these things are just the warm-up, because let’s face it –

You already message
You already show up
You already sell
You’re already ROCKING what you’re doing right now

So what you’re here for, and what I’m here for with you?

Is to blow the damn thing up.
MAXIMUM reach.
RAPID growth of audience
MASS visibility
MEDIA TAKEOVER
NEXT level leadership status, and being the one who is KNOWN as the Queen
And sales EXPLOSION

I’m taking what I’m doing in my business to CONTINUALLY claim my place at the top, and to take my message to the masses whilst also RAPIDLY growing following and income,

And showing it all to you
Exactly how we do it
What precisely is in place
What we had to have in place for it to work
What we do day to day to elevate fame, income, purpose, ALL of it

And then I’m going to work with you personally to roll it out

Next Level Empire baby:

For the women who were born for more,

And who are done with circling repeatedly around the same damn pond and kidding themselves they’re gonna find it there.

Ready, and know it’s time? It just might be 😉

PM me now for the full overview. x

You may also like

Add a comment: