Live Your Passion


I’ve spent a lot of my life feeling like I am in some way bad, wrong, or just plain weird because I just don’t seem to be ABLE to do the normal everyday things which are expected of me, let alone any BIGGER sort of things supposedly pertaining to achieving the next level of success.

It’s a funny thing to think about actually, considering how naturally driven, motivated to take action and achieve I am, and considering just how much action I DO take. On the one hand – if I believe something is worth it then it doesn’t matter how uncomfortable it is or how much pain or push I need to go through, I will do WHAT it takes no MATTER what it takes UNTIL it takes and then.keep.going. Nothing and nobody can stop me, and I will simply PRESS THE FUCK ON until I get what I want, or to where I’m meant to be.

I often think that what I have put myself through, to get to where I now am in my business and life, is not only something that only the ‘1% within the 1%’ would ever do, but REALLY it’s the 1% within the 1% OF those who consider themselves the 1% within the 1%! I know for a FACT that even those who talk a REALLY good talk about staying the course to create the business and life of their dreams just wouldn’t have been able to handle what I did. They would have opted out. Had a good innings! But at a certain point they would have backed away, easily able to justify that choice with reason and so-called logic.

I know this for a fact because I have been mentoring and observing entrepreneurs for nearly 20 years now and I have WATCHED IT HAPPEN. There are only a VERY very select few who will do what they say they will, who truly mean it when they talk about giving their life for it and being willing to lay down EVERYTHING in order to bring what’s inside of them to life.

Everybody will say it!

Most just can’t take the pain, the stretch, the facing into the void. It is what it is, and it’s why I’m only here to speak to those who, like me, ACTUALLY fucking mean they’re in it for life, no matter what. After all, how could I possibly guide anyone NOT like me. I don’t understand the mindset of giving up, of bullshitting yourself that you ‘had to’. I am GLAD I don’t understand it! I struggle not to judge it, it’s a definite practice for me!

So yes … I do the damn work, all the work, whatever work is required, and then I keep going! It’s who I am and it’s who I’ve always been, it’s who I WOULD always be even had it never led to riches, online fame, loads of fabulous goodies, a freedom based lifestyle, and more!

You too? Thought so … 

But yet –

At the same time –

If I can’t see the purpose in something, I find it near to impossible to do it.

In fact, I often think I’m one of the laziest people in the world!

I regularly ignore, walk past, avoid, even the most basic of normal day to day things that a grown ass woman should be able to do. (Such as stuff around the house, or things I classify as ‘life admin’)

And I have also proven myself to be QUITE the expert at procrastinating, in some cases, for literally YEARS on various
‘should do’ projects or tasks relevant to building an online empire.

It doesn’t matter how much I promise I will, or even think it’s a good idea or that I for some reason ‘should’, if I don’t feel and fully understand why it deeply matters, and to what end it absolutely just MUST be done – no other option, no way around it! – then it’s as though there’s some kind of natural stop button inside of me which just grinds me to a halt, preventing me from taking even the smallest action.

I might think about doing the thing …

Talk about it …

Even make plans or lists about it, brainstorm about it …

Even PAY someone to kick my ass to do it or coach me on how to do it …

But you can bet your bottom dollar that when push comes to shove? If my soul ain’t feeling it, I just won’t follow through.

You could dangle the biggest carrot in the world at me, but if my inner self ain’t buying it then it won’t matter. My soul is as stubborn as a mule when it decides to be, or should I say when it knows it is BEST to be.

In my business, this has shown itself to be a pattern over and over again when there are things that all the ‘gurus’ say should be done in order to grow, or get leads, or increase sales, etc, and yet my soul fundamentally ain’t vibin’ on it.

I used to think this made me a bad entrepreneur, a lazy one, and to be honest there are times when I still judge myself in that way! I get caught up in an idea of something I think I should or could do, it creeps up on me as a ‘good idea’ for growth or whatever, and I find myself adding it to a list, checking it not just twice but roughly a million times as I CONTINUE TO IGNORE IT AND INSTEAD JUST MESSAGE MESSAGE MESSAGE POUR MY HEART OUT EACH DAY and do basically not much else!

Yes, even after all these years and even despite that my entire multi-million dollar biz is what it is ’cause I said fuck the rules and followed soul I still do this! Telling myself off for various things where I vaguely think or maybe said I would be more organised, or get such and such new project going, or re-write the copy for a thing. A million things, really, that one COULD always be doing in business!

I do it with life stuff as well, I start beating up on myself for why I have somehow lived in my new house (for example) for a month, but yet still not managed to arrange my cosmetics nicely.

And I guess what I came here today to say is just a reminder.

To myself as well as you.

That the shit you can’t seem to make yourself do? You just put it off, avoid, procrastinate, delay, no matter how many lists or promises you make about it?

Is maybe –

Just MAYBE –


Because somebody else could do it …

(so it’s just not your job; stop trying to do someone else’s job!)

Or because you ON a soul level just know it doesn’t matter!

When I look back at the VERY many things I avoided and felt BAD about, in my business, 99% of them were things I have since proven DID NOT FUCKING MATTER.

I might have been green as an online entrepreneur … but yet my soul was INFINITELY smarter than any guru who supposedly knew what I should be doing. My soul knew – that shit doesn’t matter. And it knew – just keep on writing. Keep on speaking. Keep on letting what’s inside of you out, no BS and no filter, just focus on the MESSAGE baby!

(The other 1% was shit I was in avoidance about, resistance OF higher self, and I knew that as well … you do always know what you ACTUALLY need to do!)

So here’s the thing –

And where it gets to be EASY –

The way to just KNOW.

What to spend your time on.
What to focus your energy on.
What to give your LIFE for.

Quite simply, it’s the stuff that completes and fills you FOR IT’S OWN SAKE.

Not because of where it will one day get you, or could.

But because it in and of itself IS the damn outcome.

Yeah, you can still set intentions, have goals, DECIDE you will ‘get’ or become or do certain things. I do! I ALWAYS know there is so much more yet to step into, receive, achieve. The journey is never done. But at the same time …

Every thing I DO give time, energy, my life to …

IS the outcome, itself.

A lot of people think that the purpose of finding their purpose is to get somewhere. Make money. Achieve things. Be validated! Safe! Seen! And free.

But when you understand that there is no outcome –

And that the whole entire purpose of purpose IS purpose, it is complete in and of itself –

That’s when you realise you already have everything.

ARE everything.

And are,




A shortcut, a hack, to have it all, on your terms, the business, the body, the life, more – !

Quit doing shit you think is gonna get you somewhere, or that somebody said you should.

And do stuff that reminds you that actually?

You’re already there.

You have it all.

You ARE it all.

And this moment, right here, is complete.

I promise you –

When you give in to purpose being simply about purpose, to art being just for the art, to living each moment being just in order to live each moment, when you realise you have EVERYTHING already in you, you’ll suddenly find that everything you one day hoped to GET just becomes a natural outcome of who you are being.

Really, how did you expect to ever get anything –

When you’ve been living as though it’s not in you already?

You can only have what’s in you.

You can only be who you are.

Quit doing shit that proves you don’t know this. And look within, to where it’s all waiting and has always been.

Don’t forget …

Life is Now. Press Play.





A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

Okay. Imma gonna get straight up on your ass about what needs to be said here, because obviously SOMEBODY needs to hit the damn truth button on this shit!!

Straight up from the gate up, you do NOT make money because of Facebook.

Because of Instagram.

Because of email.

Because of ANY of this shit.

You make money because of who you are and what you decide and make NON-NEGOTIABLE, period, The End!

As you may be aware, in the last day or so Facebook and Instagram went down down down OH so far down.

After a few obligatory ‘stop the world!’ messages to my team and friends (which resulted in a serious convo with one of my soul sisters as to whether we’d now have to become porn stars instead), I got back to business.

The business of posting and selling shit on Facebook, which is admittedly a big part of what I do each day???

Nah … the business of being ME, because THAT is what I actually do each day, and also?

It’s what gets me paid.

Funnily enough, as is often the way with these things, just yesterday somebody was making smart-ass comments to me about how all the coaches would survive if there was no Facebook or Instagram.

“How would they survive?”, I asked myself.

“Well, I have no idea how THEY would survive but I sure as shit know how I would survive:

Very fucking well indeed, thank you very much, because that is who I AM”

Word to the wise:

A) I was making serious money long before I used Facebook for it.

Allow me to say it again for those in the back: YOU MAKE MONEY BECAUSE OF WHO YOU ARE AND THE LEVEL YOU VIBRATE AT.


It’s an energy thang baby, a frequency shiz niz, it’s just who you ARE and how life works for you.

Handy hint —> the level of wealth you enjoy or moan over now is already just a direct reflection of your frequency, and expectations. It ain’t got jack shit to do with what you do, and it certainly is not a product of which tools are available to you.

It is a product of YOU.

When the socials went down today it was FASCINATING to me to observe the response that came through in the in-between-y bits when people managed to post something.

People worrying about how it would impact their business, or feeling in some way handcuffed.

This is crazy! It’s fear-mongering at its worst and it’s an absolute SHITTY mentality as far as belief systems around where results come from.

Do you know what I felt, when I realised we couldn’t use Facebook as normal for our biz stuff?


It took a minute to click in, but I found myself getting all wriggly and lit up with excitement.

I love a damn challenge 🙂

And since I also choose to believe that everything is happening FOR me, I also took personal responsibility for this occurrence.

Obviously FB and Insta had gone down in order to force me to finally pull my finger out and learn how to go live on YouTube.

But mainly – hell YEAH to the opportunity to get creative!

Probably taking the whole thing a little bit too far, as I worked my way through some sprints on the rower post HIIT weights session, I started to imagine what would happen if Facebook was TRULY GONE AND NO LONGER OF THIS WORLD.

I got MORE excited with each second that passed (which makes me remember how damn BORED I get as soon as I know how to easily do something aka make money all day err day on Facebook), and I also found myself AUTOMATICALLY GOING INTO ZAG MODE.


You know, like ‘When They Zig you Zag’. A classic, if ever there was one!! Thank you Dad, for always having all the BEST books on your bookshelf for me to start reading from 10 or 11 years of age!

See, I have a belief system which works rather well for me and I guess is just part of who I am –

I believe that things ALWAYS work out perfectly for me, and are always done FOR me …

I believe I am always on path …

I believe I always make the right decision, so therefore I never have to beat myself up, I just wait for the lesson –



I believe that my outcomes are predicated only by my choices, and that there is nothing I EVER need in order to get or maintain or ONLY improve on an existing outcome.

It’s this mindset that causes me to wonder what TF it has to do with anything when people say things like they can’t be in shape ’cause they have kids or just had a kids … or ’cause they can’t get to the gym (for example)

And it’s also this mindset that causes me to KNOW that the money I make and the impact my soul work has in the world has NOTHING to do with what tools or platforms are available to me or working.

I programmed myself a long time ago to IMMEDIATELY swerve if something was no longer serving me or working for me. It’s this part of my mind which therefore right away started coming up with creative and imaginative solutions for how business would OF COURSE carry on (and improve!) with or without social media.

And it’s also this part of my mind which of course right away finds a way to monetize the damn thing and turn it into epic and highly helpful content for you, aka this workshop!

It’s just how I think, and who I am. I am simply unavailable for NOT moving forward, and nothing will ever ever EVER make me believe that I have to depend on anything outside of me for my results.

So why a whole damn workshop on the concept?

Well, it’s more than that, isn’t it?

It’s a mindset of believing that you always get what you want.

It’s a mindset of believing that everything always works out for you.

It’s a mindset of believing that NOTHING can stop you.

That everything is working in your favour.


That you can monetize ANYTHING, any time you choose, and with no ‘requirements’ in order to do so!

I don’t have to tell you that obvs the outcomes you get directly follow and reflect your mindset and your beliefs!!

Here is what else, as well:

This is not just about making money any time, from any thing, and knowing that even with challenge or things going wrong you only THRIVE and EXPAND!!

For me this goes hand in hand with duh – I get to do all of that on my terms.

By having FUN, and being in FLOW, and with ease.

In fact, the more money the more ease!! #justhowitis

That I can literally click my fingers and money shows up for me, meanwhile I’m just over here doing ma thang.

Speaking of which –

I think it’s about time I shared exactly what I currently DO all day, yeah? And how I do it / fit it all in / honour ALL the areas, PLUS manage to spend so much time sitting on my ass doing sweet FA!

In other words … !

Let’s hang out together this weekend!!




A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

> It’s happening Thursday March 21 at 11.30am Brisbane time (Wednesday 9.30pm NYC / 1.30am London, UK)

> All fully recorded if you can’t attend live

> ALL your questions answered (either live during the workshop, or afterwards in the group if you can’t attend live)

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!!


What We Will Be Covering!

1) How to Monetize ANY Situation, Including But Not Limited To:

* When social media or any typically depended upon platform goes down (including examples of how I have down this several times, to the tune of tens of thousands)

* Hater situations (including examples, again multiple times, again tens of thousands of dollars)

* When you make a fool of yourself / something embarrassing happens or you screw up (also examples! also lots and lots of lovely moolah)

* When people ‘screw you over’ (ahem, we will talk about this) or desert you (also examples! more money!)

* Basically how to turn any and all life situations, moods, changes of the moon, emotional ups and downs, real life SHIT, to money!

2) Why the ‘When Shit Happens’ times are often the BEST times to make money, aka this is where I teach you what it really means to understand human psychology in terms of SALES, and the mindset of being an actual IN THE FLOW entrepreneur, who ALWAYS sees opportunity and jumps straight on it

3) When NOT to Monetize (okay that one you can have for free – never!!)

4) Understanding Where Money Really Comes From – and aligning yourself TO the frequency of wealth, such that you can literally NOT.BE.IMPACTED by anything that 99.99% of people think will cost them business

5) Money Vibration Principles Revealed (… my own personal philosophies and things that I live by / instil into my being around this, including my own daily practices)

6) Coding For Success

* How to ALWAYS have an endless stream of ideas

* AUTOMATIC continual unleashment of creativity and imagination, especially in so-called times of struggle

* Seeing past problems and accessing higher self in order to always know the answer, and how to move forward

7) Programming to Upgrade – the beliefs, energetic states and emotional patterns you require in order to be this person, have all this work for you, ALWAYS see and have the ability to act on the shit that will most pay off

The ‘Do What You Want All Day’ Bit:

* Exactly how my typical day flows and how I operate for maximum efficiency of time, energy, mental acuity, soul connectedness, etc

* Getting it all done as a busy entrepreneur (and single Mum, in my case) who also refuses to operate at anything less than EXCELLENT in terms of self-care, fitness, fun, playtime, etc

* Exactly what I do all day, broken down to the detail, to helm this becoming-8-figure-empire

* Exactly what I do NOT do all day, either it just gets ignored (hint: a LOT that most online marketers think matters!), or I let other people do it for me

* Calling in soulmate support, even long before you are ready to afford it

* Optimizing energy, focus, personal power, happiness, general flow. Aka mindset and also brain / nutrition hacks and so on


AND, while we’re at it, we will also be talking INSTANT MANIFESTATION. The exact process I use to bring the future into the NOW, by clearing all blocks existing between its reality in the quantum and its physical manifestation in the now!!



I’ll be doing this ‘Rapid-Fire’ Session at the end!!

1) What it really means to be magnetic online – hint: it’s not about having a pretty and polished website or online presence!

2) Bringing the ‘in private / behind the scenes’ version of you to the public

3) Unapologetic messaging and soul baring to call in your true #soultribe

4) Audience quality vs quality, and active elimination of those who don’t ‘HELL yes’ on your content

5) People don’t buy your products, they buy you. No – people don’t buy you, they buy your energy!! What that means and how to let it out

6) Being real about where you need to take care of YOU in order to be able to show up and shine fully

7) Keeping a laser-focus and tunnel-vision on your own path, and having the courage to pave the way that feels right for you even if it’s not been done before

8) Discernment to walk the line between being polarising and positively outrageous as opposed to just a hot mess 🙂 Scaling and magnetizing FROM the chaos of creativity and following the true artists way!

9) Knowing which ideas to work, what will sell, and how best to sell it so that the entire launch and selling experience is fun AND rewarding for both your audience and you

10) Creating hell yes offers that make them scream yes!

I know!

This workshop is off the HOOK already, and we haven’t even accounted for all the random shiz which will be coming out of me!!


Don’t forget the bonuses >>>> !!!

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!

What are you waiting for? You KNOW that if you apply even ONE tip of the approximately gajillion I’m sharing here you’re going to 100x your investment back! Which is why I am even EXTRA excited to be able to give this to you at such a low price, as per the commandment of my soul!! Plus it’s fun 🙂

Okay then! See you IN there baby!


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