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Live Your Passion

Ambition Is Not a Dirty Word: F&*k The Naysayers!

Ambition Is Not a Dirty Word_ F&_k TheDid you ever have the feeling that other people think badly of you for wanting a life of more, and for seeing yourself as somebody capable of achieving more?

Honestly, if you ask ME, and I know that you haven’t but this is my blog so I’m gonna go ahead and say it anyway, the way that most of the world thinks about success, and life, is complete and utter bullshit!

I mean seriously … get a house, a mortgage, a job and then the next job? Take a trip once or twice a YEAR and to somewhere ‘nice’ that you can ‘afford’? Delay living your dreams and life on your terms for 40 freaking years until you’re retired or DEAD?

Utter utter BS, not to mention the fact that it’s downright CRIMINAL to try and impose such limited thinking onto others around you.

But yet, that is what the world at large does, isn’t it?

Tells you –

This is what is normal to aim for.

This is how it works.

Here is what to expect.

Here is what you must do.

And here’s how you must be in order to achieve all of that.

I mean seriously … if you were standing on the outside looking IN to the way that the human race lives wouldn’t you just think it was a race of pre-programmed bots of some kind? Drones, destined to an existence of mediocrity because hey! Wouldn’t want to stir the pot! Wouldn’t want to colour outside the lives. Wouldn’t want to (gasp!) THINK FOR YOURSELF NOW WOULD YOU?!

And I don’t know about you, but personally when I look at the way people just lemming-like fall into line with this shit, I gotta tell you –

I’m not buying it.

I don’t BELIEVE that they are happy, satisfied, fulfilled, or in flow when the quests that they embark upon to achieve these things are quests dictated to and then watched over by those who have gone before them, and are going alongside of them.

The worst part is – I think that they are FULLY AWARE OF THIS and yet they continue to PERPETUATE the problem, encouraging their friends, families and loved ones to be realistic, to settle down, to get a good job, to stay the course because hey! You’ve come this far.

Of course ultimately it’s not about to either you or I to dictate how others should live … if they want to march on off that cliff into oblivion with the rest of the race then we can’t really stop ’em. At least not directly. But where it impacts upon YOU and where it becomes not only your right but your RESPONSABILITY to do something about it, is when it is influencing how you live YOUR life.

Tell me now, and be honest. Have you ever found yourself in ANY way turning away from your soul’s deepest desires because you had to be realistic? Because you had your family to think of? Because it might not WORK, and so what’s the point? Because you didn’t know how? Or simply because something inside of you (it’s a chip, they put it there!) was telling you that no! You can’t have a life like that, you can’t just live any old how, you have to do it THIS way.

If you answered yes even once then guess what?

You’ve been tainted with the naysayer brush. On the odd occasion, this is not an awful thing and it’s pretty much inavoidable completely, but when you start to LISTEN and it starts to become a habit and then a way of thinking that turns into a way of LIVING?

We got problems sister.

ESPECIALLY when you consider that if you look to those around you for empowering support, inspiration and motivation what you are likely to receive instead is a nice old shove back into your box.

Where it’s cosy …

Safe …

Comfortable …

You can fit in …

Nobody will question you …

And you can (pretend to) happily eke out the rest of your days as one of THEM.

If you’re REALLY good at deluding yourself you might even convince yourself that this is how it had to be, really.

That those dreams and fantasies were just that- fantasies.

Not for this life.

Which means not for ever.

The only thing is …

You know better.


You’re not actually CAPABLE of fully conforming, even though at times you might consider it because it would just be EASIER.

In my previous relationship, when a fight would ensue, one of my partner’s ‘go-to’ taunts was that I held myself in higher regard than those around me, including, I suppose the implication was, him.

He would sneer at me in the third person, saying things like –

“Katrina thinks she’s the Queen… Katrina’s so much better than everyone else … oh Katrina can do whatever she likes because she ALWAYS knows best and is never wrong!”

The thing is, I’ve never felt I am BETTER than anyone else, not if by better you mean better on a fundamental level.

However I know, and it’s not arrogance or pride that causes me to say this but simply KNOWING, that I am better at taking action than some.

That I am better at committing whole-heartedly to my dreams and goals.

And that I am better or at least BIGGER in the way I dream them in the first place.

For him, as much as he in calm moments professed to support and be proud of me, the stuff that came out when things got heated always seemed to me to have an undercurrent of fury. Fury that I thought I could just live life however I like, that I could just have whatever I set my mind on. Fury, I suppose, because who the hell did I think I was?

I couldn’t stand the way he would put words into my mouth about what I supposedly thought about myself – I sure as heck knew I wasn’t perfect and professed it often – but mostly I found it FRUSTRATING, because so what if I dreamed bigger than big? So what if I was willing to put aside society’s rules and obligations so that I could create my life on my terms.

I guess in the end the truth about that relationship was that me chasing MY dreams and heart in some way stopped him having a life that felt right to him.

The really fucked up thing here is that he saw my desire to want MORE and my choice to be confident in my abilities, as a character flaw. It’s not like you throw the things you love about someone at them as insults during a fight, is it?

Are you with me here? How crazy is it to hate on someone for having big dreams and goals, and for choosing the self-belief and confidence necessary to create those big dreams and goals?

I think it’s freaking ridiculous!

Just like he thought that it was ME who was freaking ridiculous.

So here’s the thing about that, and this is a tough one –

I don’t believe it’s possible for you to ever sustain a DEEP relationship of ANY kind with someone who has such fundamentally different beliefs about how life works, and how we should all act. You can have a fair crack at it … convince yourself that it doesn’t matter so much, that you can talk with your entrepreneur buddies about this stuff, but the truth is that the lemming-like people? As much as you might like or even love them, they will bore you.

And you will PERPETUALLY infuriate them with your drive.

It’s a recipe doomed for frustration, with the only exception being if deep down YOU truly want to conform and are looking to be ‘safely’ pulled back in (if so, leave this blog RIGHT NOW – NOT for you!) or alternatively if THEY have undercurrents of wanting more that they’re looking to unleash. Sometimes, with time, you might find you’ve influenced someone enough to pull them back out of their zombie-like state and into actually waking up and thinking the fuck about how they want their life to be. But in the meantime, if you choose to keep hanging around these people, you’re also choosing to open yourself up to up close and personal judgment of who you ARE.

Which is pretty messed up.

I know for me, in that relationship, even when we weren’t fighting, there was often tension around the fact that I LIKED to work. Anger when I would spend time on it in lieu of other things. And a general frustration at my incessent drive, the fact that I was never done, never truly satisfied, never really happy to rest because when I WAS happy was when I was creating and getting my message out there.

To me this is mind boggling – the idea that my ambition could be considered a bad thing. At times I would question – am I working too much? Do I talk about work all the time? Is it all I care about? Do I think too highly of myself? Depending upon the situation you could argue in either direction for all cases, but ultimately what it comes down to is that we all want different things and we all have a different sort of drive.

It’s not right, or wrong.

It just is.

So here’s what I want you to know today.

A couple of things.

Firstly – AMBITION is not a dirty word.

It’s okay to want more.

It’s okay to want it all.

[pq] And it’s okay to choose to believe in yourself enough to go on out and TAKE it all. [/pq]


You’re not alone. There are others who think AS BIG AS YOU DO. I used to think that I dreamt bigger than anybody else I KNEW. And then I joined a mastermind where people were working on building $100 million dollar businesses. Why? BECAUSE THEY COULD. Amongst other reasons, but that was one of ’em! It blew my mind. For many people, the concept of aiming that big ANGERS them, like why SHOULD you? It’s greedy / selfish / not necessary and so many other blah di blah thoughts which I’m sure you can fill in for yourself.

So yes.


Which brings me to my third point –

It is not just a good idea to actively cultivate an environment for yourself that spurs you faster to your dreams it is ESSENTIAL.

I spent years creating my dream life and business with the wrong person by my side, and while I still moved forward and even influenced him to think bigger to a degree, ultimately it was a HUGE energy drain and source of stress. For both of us, not just for me! Because no matter which way I tried to spin it – we weren’t in alignment from a values standpoint. On other issues as well, but this was certainly a big one.

So when I said, in the title of this post, that you should fuck the naysayers, I’m not just saying it to write an in your face blog title. I’m saying it because you need to FUCK THE NAYSAYERS.

Fuck ’em on right out of your life.

YES it is harsh and YES the world will judge you for it, call you cold or uncaring or relentlessly driven (thank you!), and YES you COULD or in many people’s minds SHOULD put the feelings and beliefs of others first but really?

Do you want to put ANYBODY else’s beliefs about life, about YOUR life specifically, ahead of your own?

Ambition is NOT a dirty word gorgeous.

You DO have a purpose.

I KNOW you’ve got a calling.

There IS a reason you’re here.

And you ARE meant for more.

But if you want to truly live at THAT level? Then it is your DUTY to protect and actively daily CHOOSE what comes into your mind, because you’re sure as heck not gonna have something different come out to what went in.

Time to dream big lady!

And then go out and claim it.

Don’t forget –

Life is Now. Press Play.

Kat x


Fuck the system; screw the rules.
Won’t do what they told me.
Too much.

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”



Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,


And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,



Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.


With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –


Starting January 18th!


The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –


For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:



All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.


Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.