Do you ever feel as though you seem to have some kind of in-built mechanism which makes you want to AVOID YOUR SOUL WORK AT ALL COSTS?

I’ve just completed the download and transmission of the pre-work for my new program, Expansion.

I should have done it last week, when I first let the offer itself through and launched it, which was a full 7 days ago …

I DEFINITELY should have done it two days ago, because I at that point actively SAID it was going to drop that same day. Not because it needed to, the course itself doesn’t start for another 5 days still … no, I said it because I knew that then I would actually have to do it!

I REALLY should have therefore done it yesterday morning, given that by that point it was TECHNICALLY a whole new day (technically, because it depends on where you’re at, and in the US it was still the same day … loophole!), but I didn’t.

I thought about it.

I looked at my note to myself about it.

I TOLD myself I would do it in a particular gap of space I knew I had, and could.

But instead I lay on my 5 year old’s bed making Christmas shopping plans while my nanny and housekeeper took notes.

Which was fabulous, as Christmas is now organised AF! But this morning when I jack-in-the-boxed out of bed in possibly annoyingly perky fashion at 5am I knew that THAT WAS IT. I HAVE to let this download through today!

Now, it’s 8am and I’ve already done hot yoga plus about half a normal days work, INCLUDING sitting my ass in chair and!

What I feel right now, is the post-orgasmic type vibe I ALWAYS feel when I truly do something deep, from soul, something POWERFUL, something that lets through every part of me. The guided meditation I created for my Expansion peeps for this pre-work is on soul remembrance, and in it, after 10 minutes or so of intention setting and teaching, around being ‘programmed to upgrade and remember’, we go into altogether another space and place as I connect you with long-forgotten and in some cases never even known (yet of course ALWAYS known!) pieces of you. Of your spirit. Of your consciousness. Of your DEEPEST and truest self. As is always the way when I get out of my own way and allow the message to take over, something COMPLETELY not just me came over me. If you listen to it, you’ll think I’ve probably guided this journey and remembrance, with the specific way we do it, a hundred times. But, I never had any idea I could do that or know that until 20 minutes ago when I did it!

Now I find myself sitting here in the coffee shop feeling a little … tender.




And deeply deeply connected to my truest self. Deeply in GRATITUDE, and recognition of the fact that what just came through me was not only powerful enough that I know people will find it worth the entire INVESTMENT of this program (and then some, since that’s so low!), but also of the fact that I know that THIS is the real work I am here for.

The work of my soul, the work I was born for, the work I don’t want to live without!

It ALSO happens to be, this sort of deep work, on which indeed my entire business is now built, the work I MOST WANT TO RESIST, AVOID, RUN, AND HIDE FROM!

Which, when you’ve got continual content to deliver, given you never stop launching, selling, creating, is just a SLIGHT bit of a nuisance!

Especially when you’re foolish enough, like me, to make proclamations such as ‘this is dropping today!’ Knowing full well that it will drop whenever the frick your soul says it will drop, and nor SHOULD it drop a moment before!

Those who know me best, who most deeply resonate with the true powerful work I do, my SOUL clients and community members, know this already of course. In fact, you probably laughed earlier in this blog as you saw me saying I ‘SHOULD’ have done it on this day, or that. You know it will come when it comes, and you actively would not WANT me to deliver it at any other time then when it presents itself! You know that the reason my work impacts you on such a massive level is because I allow it to come out in its time, in its way, and exactly as SOUL says it should, rather than my own or anyone else’s ideas of proper schedule or professionalism in business!

In fact, it’s quite rare these days that I do ever promise anything at any set time, because I know all of this. I used to drive myself mad publishing schedules and such in advance for my courses, because I could never then stick to them, or if I did my work was not my true soul work!

Nowadays, I state upfront in my courses that just because it’s 10 days (for example) doesn’t mean it will take place over 10 consecutive days … nor does it EVER mean things will drop at the same time each day or something … and basically nothing is planned in advance!

I allow for soul. I allow for flow. I choose to TRUST it will all come out perfectly, and – it does!

If you too are a creator who works best when first allowing space and time to drop INTO soul, I suggest you also consider dropping the idea of having set expectations you have to then adhere to!

But here is what else, and it’s the actual ass-whupping I came here today to serve up to you –

You BETTER bloody well make sure you DO then follow through, and let your true soul work have life breathed into it.

No, not just if or because you said you would, as part of an offer or a paid thing! I’m talking about in an everyday SHOWING UP FOR YOUR PURPOSE WORK sort of sense.

The real question to face into, is – if you never had to do anything –

And nobody was ever waiting on you –

And there was NO pressure or ‘requirement’ either to do with meeting promises made OR with money –

And if there was no guarantee of ANYONE ever listening –

WOULD you actually do the work of your soul, your truest and most important work?

Or would you continue to live an oh-so-busy life, running HARD at the race towards the dream, never stopping to admit that you’re chasing the wrong fucking dream and LIVING the wrong damn life?

When we do our truest work, we feel shaken, breathless, elated, exposed, lit up, orgasmic, powerful, apprehensive, raw, and so many other intense emotions, all at once! It’s not the sort of energetic state you can ignore. It DEMANDS attention. It DEMANDS, also, that you GIVE IT DUE RESPECT, and continue to make space for it.

In a word (or three) – it wakes you up.

And we know that once woken,
the eyes-closed sleep of the numb can never return

Once you KNOW, you can’t UNknow.

I think that this is why we so often avoid, run from, resist, distract ourselves from, put OFF the true work of our soul.

I think we understand how each time we DO allow ourselves to face resistance and confrontation full on, and then take a deep breath and PRESS PLAY ANYWAY, leading to the inevitable OUTPOURING of flow and soul certainty, we also commit ourselves ever deeper to the soul contract with our higher selves, which says –

You WILL give your life for this.

You know you will, yeah? You KNOW you can’t not!

And I guess the human self, the fear self, the part of us who still doesn’t feel worthy or who is just being reactive to the DISCOMFORT and the vulnerability of it all, that self can be pretty convincing at times! And we tell ourselves –

‘Oh! I didn’t have time!’

‘Oh! I wasn’t ready!’

‘Oh! It didn’t really matter, actually, that I did this other thing instead … or this pared down version … or just never –

ever –

got around to it –

at all’

MOSTLY, you’re faced with having to choose whether or not to follow through and do what you must when nobody IS listening, expecting, watching, waiting. Certainly if you ever want to get to where people PAY you to do that work, you can bet your sweet ass you’ll have needed to go through a pretty good whack of time first where you DID IT WHEN NOBODY WAS WATCHING.

For me, with this example today, I had a deadline of sorts. Sure, I passed my own self-imposed deadline a few times, but ultimately – it would get done before the course started, and it did.

But you have to understand, that for me to get to this point where I can not only unleash PROLIFIC amounts of free outpourings of my soul each day and people WANT to hear it, they’re waiting on it, they love it, but also where I can SELL based on doing this true work, doing courses such as ‘Rich From Your Soul Work’, and now ‘Expansion’, and so many others on the deep deep inner game before that, I first spent a HELLA amount of time showing up for my soul when nobody was watching –

Nobody was ‘liking’ –

And nobody seemed to care,

at all.

It was THE HARDEST DAMN THING I EVER DID. To face into that raw, vulnerable, exposed feeling and NOT receive any validation for it, NOT have it serving anyone, or at least not in that moment!! On top of it to experience the elated bliss you feel when you DO do your true work, but then to have to try not to feel let down when nobody seemed to give a fuck!

Can you imagine? How hard it feels to face into the dragons fire every day, then DO the damn thing, then feel as though it’s getting you NOWHERE, and meanwhile you still can’t pay your damn bills?!

I know you can … I bet for a lot of people reading this it’s EXACTLY where you are now!

And because it really IS so hard, for all those reasons but also just because doing soul work even WITH immediate physical world reward is still SO confronting, and we naturally want to shy from our true power, is precisely why MOST people will simply never do the damn thing.

Never make space
Never drop in and allow
Never let go of trying to do it on other peoples terms perhaps, rather than giving themselves permission to do it on their terms, on their souls terms (as I certainly do, and despite my feeling of mild frustration that I DIDN’T let this download through sooner I actually make no apology for it coming when it was damn meant to!)
Never press play
Never even start at all

Instead they will live a busy life, a successful life, a life of getting MUCH shit done but somehow managing not to end up anywhere noteworthy at all really …

Instead, living out their days in a constant contracted battle, fighting to feel awake, fighting to feel switched on, fighting to feel motivated, fighting against the continual pull of sabotage, wondering why they can’t stop binging, numbing, destroying, scrolling, CRYING, and DYING on the inside.

If that sounds familiar, BELIEVE me, you’re not alone. I get it. I have BEEN that person, too many times to care to remember.

And, there is a way out.

It’s not the road well travelled …

It’s NOT what most would call the easy road, but if you think about it, which path is actually harder? Doing what it takes to follow your soul, or continuing to drown in the wrong damn life?!

I know what I choose.

I had to CHOOSE it over and over though. I GET to choose it again DAILY. Every day, I am faced with the choice of ‘do I lean IN to my soul, or do I make up bullshit reasons why I didn’t get to it today?’

The thing with not getting to it today is, it DOES become a case of ‘oh shit, I just died and I never got round to doing what I said I would, what I knew I could, what my SOUL told me I should!’

That’s reality. It’s true in all areas of life. You KNOW this.

So I guess all I’m trying to say here, alongside whatever your soul has already kicked you in the butt about reading this, is simple:

If you have a gift,


The world is waiting.

And living an alive LIFE?

Depends on it.

Remember –

Life is Now. Press Play.






A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

Okay. Imma gonna get straight up on your ass about what needs to be said here, because obviously SOMEBODY needs to hit the damn truth button on this shit!!

Straight up from the gate up, you do NOT make money because of Facebook.

Because of Instagram.

Because of email.

Because of ANY of this shit.

You make money because of who you are and what you decide and make NON-NEGOTIABLE, period, The End!

As you may be aware, in the last day or so Facebook and Instagram went down down down OH so far down.

After a few obligatory ‘stop the world!’ messages to my team and friends (which resulted in a serious convo with one of my soul sisters as to whether we’d now have to become porn stars instead), I got back to business.

The business of posting and selling shit on Facebook, which is admittedly a big part of what I do each day???

Nah … the business of being ME, because THAT is what I actually do each day, and also?

It’s what gets me paid.

Funnily enough, as is often the way with these things, just yesterday somebody was making smart-ass comments to me about how all the coaches would survive if there was no Facebook or Instagram.

“How would they survive?”, I asked myself.

“Well, I have no idea how THEY would survive but I sure as shit know how I would survive:

Very fucking well indeed, thank you very much, because that is who I AM”

Word to the wise:

A) I was making serious money long before I used Facebook for it.

Allow me to say it again for those in the back: YOU MAKE MONEY BECAUSE OF WHO YOU ARE AND THE LEVEL YOU VIBRATE AT.


It’s an energy thang baby, a frequency shiz niz, it’s just who you ARE and how life works for you.

Handy hint —> the level of wealth you enjoy or moan over now is already just a direct reflection of your frequency, and expectations. It ain’t got jack shit to do with what you do, and it certainly is not a product of which tools are available to you.

It is a product of YOU.

When the socials went down today it was FASCINATING to me to observe the response that came through in the in-between-y bits when people managed to post something.

People worrying about how it would impact their business, or feeling in some way handcuffed.

This is crazy! It’s fear-mongering at its worst and it’s an absolute SHITTY mentality as far as belief systems around where results come from.

Do you know what I felt, when I realised we couldn’t use Facebook as normal for our biz stuff?


It took a minute to click in, but I found myself getting all wriggly and lit up with excitement.

I love a damn challenge 🙂

And since I also choose to believe that everything is happening FOR me, I also took personal responsibility for this occurrence.

Obviously FB and Insta had gone down in order to force me to finally pull my finger out and learn how to go live on YouTube.

But mainly – hell YEAH to the opportunity to get creative!

Probably taking the whole thing a little bit too far, as I worked my way through some sprints on the rower post HIIT weights session, I started to imagine what would happen if Facebook was TRULY GONE AND NO LONGER OF THIS WORLD.

I got MORE excited with each second that passed (which makes me remember how damn BORED I get as soon as I know how to easily do something aka make money all day err day on Facebook), and I also found myself AUTOMATICALLY GOING INTO ZAG MODE.


You know, like ‘When They Zig you Zag’. A classic, if ever there was one!! Thank you Dad, for always having all the BEST books on your bookshelf for me to start reading from 10 or 11 years of age!

See, I have a belief system which works rather well for me and I guess is just part of who I am –

I believe that things ALWAYS work out perfectly for me, and are always done FOR me …

I believe I am always on path …

I believe I always make the right decision, so therefore I never have to beat myself up, I just wait for the lesson –



I believe that my outcomes are predicated only by my choices, and that there is nothing I EVER need in order to get or maintain or ONLY improve on an existing outcome.

It’s this mindset that causes me to wonder what TF it has to do with anything when people say things like they can’t be in shape ’cause they have kids or just had a kids … or ’cause they can’t get to the gym (for example)

And it’s also this mindset that causes me to KNOW that the money I make and the impact my soul work has in the world has NOTHING to do with what tools or platforms are available to me or working.

I programmed myself a long time ago to IMMEDIATELY swerve if something was no longer serving me or working for me. It’s this part of my mind which therefore right away started coming up with creative and imaginative solutions for how business would OF COURSE carry on (and improve!) with or without social media.

And it’s also this part of my mind which of course right away finds a way to monetize the damn thing and turn it into epic and highly helpful content for you, aka this workshop!

It’s just how I think, and who I am. I am simply unavailable for NOT moving forward, and nothing will ever ever EVER make me believe that I have to depend on anything outside of me for my results.

So why a whole damn workshop on the concept?

Well, it’s more than that, isn’t it?

It’s a mindset of believing that you always get what you want.

It’s a mindset of believing that everything always works out for you.

It’s a mindset of believing that NOTHING can stop you.

That everything is working in your favour.


That you can monetize ANYTHING, any time you choose, and with no ‘requirements’ in order to do so!

I don’t have to tell you that obvs the outcomes you get directly follow and reflect your mindset and your beliefs!!

Here is what else, as well:

This is not just about making money any time, from any thing, and knowing that even with challenge or things going wrong you only THRIVE and EXPAND!!

For me this goes hand in hand with duh – I get to do all of that on my terms.

By having FUN, and being in FLOW, and with ease.

In fact, the more money the more ease!! #justhowitis

That I can literally click my fingers and money shows up for me, meanwhile I’m just over here doing ma thang.

Speaking of which –

I think it’s about time I shared exactly what I currently DO all day, yeah? And how I do it / fit it all in / honour ALL the areas, PLUS manage to spend so much time sitting on my ass doing sweet FA!

In other words … !

Let’s hang out together this weekend!!




A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

> It’s happening Thursday March 21 at 11.30am Brisbane time (Wednesday 9.30pm NYC / 1.30am London, UK)

> All fully recorded if you can’t attend live

> ALL your questions answered (either live during the workshop, or afterwards in the group if you can’t attend live)

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!!


What We Will Be Covering!

1) How to Monetize ANY Situation, Including But Not Limited To:

* When social media or any typically depended upon platform goes down (including examples of how I have down this several times, to the tune of tens of thousands)

* Hater situations (including examples, again multiple times, again tens of thousands of dollars)

* When you make a fool of yourself / something embarrassing happens or you screw up (also examples! also lots and lots of lovely moolah)

* When people ‘screw you over’ (ahem, we will talk about this) or desert you (also examples! more money!)

* Basically how to turn any and all life situations, moods, changes of the moon, emotional ups and downs, real life SHIT, to money!

2) Why the ‘When Shit Happens’ times are often the BEST times to make money, aka this is where I teach you what it really means to understand human psychology in terms of SALES, and the mindset of being an actual IN THE FLOW entrepreneur, who ALWAYS sees opportunity and jumps straight on it

3) When NOT to Monetize (okay that one you can have for free – never!!)

4) Understanding Where Money Really Comes From – and aligning yourself TO the frequency of wealth, such that you can literally NOT.BE.IMPACTED by anything that 99.99% of people think will cost them business

5) Money Vibration Principles Revealed (… my own personal philosophies and things that I live by / instil into my being around this, including my own daily practices)

6) Coding For Success

* How to ALWAYS have an endless stream of ideas

* AUTOMATIC continual unleashment of creativity and imagination, especially in so-called times of struggle

* Seeing past problems and accessing higher self in order to always know the answer, and how to move forward

7) Programming to Upgrade – the beliefs, energetic states and emotional patterns you require in order to be this person, have all this work for you, ALWAYS see and have the ability to act on the shit that will most pay off

The ‘Do What You Want All Day’ Bit:

* Exactly how my typical day flows and how I operate for maximum efficiency of time, energy, mental acuity, soul connectedness, etc

* Getting it all done as a busy entrepreneur (and single Mum, in my case) who also refuses to operate at anything less than EXCELLENT in terms of self-care, fitness, fun, playtime, etc

* Exactly what I do all day, broken down to the detail, to helm this becoming-8-figure-empire

* Exactly what I do NOT do all day, either it just gets ignored (hint: a LOT that most online marketers think matters!), or I let other people do it for me

* Calling in soulmate support, even long before you are ready to afford it

* Optimizing energy, focus, personal power, happiness, general flow. Aka mindset and also brain / nutrition hacks and so on


AND, while we’re at it, we will also be talking INSTANT MANIFESTATION. The exact process I use to bring the future into the NOW, by clearing all blocks existing between its reality in the quantum and its physical manifestation in the now!!



I’ll be doing this ‘Rapid-Fire’ Session at the end!!

1) What it really means to be magnetic online – hint: it’s not about having a pretty and polished website or online presence!

2) Bringing the ‘in private / behind the scenes’ version of you to the public

3) Unapologetic messaging and soul baring to call in your true #soultribe

4) Audience quality vs quality, and active elimination of those who don’t ‘HELL yes’ on your content

5) People don’t buy your products, they buy you. No – people don’t buy you, they buy your energy!! What that means and how to let it out

6) Being real about where you need to take care of YOU in order to be able to show up and shine fully

7) Keeping a laser-focus and tunnel-vision on your own path, and having the courage to pave the way that feels right for you even if it’s not been done before

8) Discernment to walk the line between being polarising and positively outrageous as opposed to just a hot mess 🙂 Scaling and magnetizing FROM the chaos of creativity and following the true artists way!

9) Knowing which ideas to work, what will sell, and how best to sell it so that the entire launch and selling experience is fun AND rewarding for both your audience and you

10) Creating hell yes offers that make them scream yes!

I know!

This workshop is off the HOOK already, and we haven’t even accounted for all the random shiz which will be coming out of me!!


Don’t forget the bonuses >>>> !!!

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!

What are you waiting for? You KNOW that if you apply even ONE tip of the approximately gajillion I’m sharing here you’re going to 100x your investment back! Which is why I am even EXTRA excited to be able to give this to you at such a low price, as per the commandment of my soul!! Plus it’s fun 🙂

Okay then! See you IN there baby!


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