What is the pain you can endure for life?

We all have this idea that business, when it’s done based on what you love doing and who you really are, is going to be just freaking awesome.

Of course we realise that there will be things to learn, stuff to figure out, new ways to grow and be challenged. We understand that it’s not going to be EASY, but we are certain nonetheless that if we CAN figure it out it’s going to be totally worth it.

Which it will be, and which it is.

But also –

Silly children.

So sweet, that you still think that way.

Because here’s the truth about achieving GREAT or even MODERATE success in business, or indeed in ANY goal in life –

Before you get to freaking awesome?

It will eat you alive.

It will tear your flesh limb from limb and then gorge on it.

It will rip the very SOUL from your body.

And just when it IS getting freaking awesome?

A new level of pain will ensue.

Whether you want to make a million dollars, change a million lives, become THE expert in your industry, lead a revolution, or simply double your income in the next 30 days if it’s a goal worth HAVING it’s also a goal worth ENDURING for.

And here is where people get it so damn foolishly WRONG –

They imagine that pain is to be avoided.

They think that stress is a BAD thing.

The feel like something is OFF if they feel overwhelmed, or uncertain, or worried.

They feel the fear and they think that fear is to be AVOIDED or at the very least quickly moved PAST.

Ah, to have the beliefs of the uninitiated again.

Except –

Actually –

I wouldn’t want to go back to thinking that way again.

Because when I avoided pain, I also avoided the achievement that comes THROUGH pain.

When I found ways to make it easy, safe, straightforward, the outcomes were outcomes that anybody could achieve, easily, safely, without much fuss.

And honey? I ain’t just anybody.

And neither are you.

What you really have to ask yourself, when it comes to achieving your BIG dreams and goals, is does this matter enough for me to suffer for it?

You want to get into freaking amazing shape, be a ripped motherfucker, a physical machine? (YES!) Then you do the fucking work, and whether or not you’re a gym or workout kinda gal you know it will HURT. You know it will PUSH. You know you will GROW. You know you will NOT know at times whether or not you can keep going but yet you WILL and that is where you will IMPROVE.

[pq]Muscles aren’t grown in the comfort zone baby, and neither are dreams.[/pq]

I talk all the time about following your heart, do what you love and the money will follow.

Yes.

It’s true.

But it’s not going to just MERRILY DANCE ALONG AFTER YOU.

First you will be CHALLENGED BEYOND MEASURE.

You will be TESTED.

You will be TRIED.

And for the VERY most part?

YOU WILL FAIL AND IT WILL FUCKING HURT.

It will test your resolve –

As well as your self-belief –

It will challenge your relationships –

And everything you stand for –

And MOST?

Will NOT be up to the challenge.

So the REAL question you need to ask of yourself here? Is what is the pain you can endure forever and come to LOVE?

Can you LOVE the feeling of your muscles screaming and your lungs about to explode? Then good news, you’ll probably end up in the top 1% in terms of the shape you’re in.

Can you LOVE the feeling of going back into the fray to work it out when your relationships are breaking your heart and all your energy but yet you know you want the outcome? GREAT, then you’ll probably do the work it takes to MAKE it work.

Can you come to find PLEASURE in the fucking TORMENT of not knowing where your next dollar is coming from, of not knowing whether you’ll be accepted or rejected, of not knowing whether it’ll work or be ANOTHER damn flop, of not knowing if you’re going to be able to keep the juggle going for much longer BUT THEN YOU DO ANYWAY? AWESOME then if you keep putting yourself THROUGH all of that you will likely grow a million dollar business, and then beyond, and you’ll likely have a freaking AWESOME time with it because your hard work WILL pay off but here’s what you don’t think about so often and maybe you SHOULD –

It’s STILL GOING TO FUCKING HURT.

So serious question –

What IS the pain you will endure forever?

Because only when you FIND it, will success be yours.

FIT people know that if they take even a month OFF from that pain there is MUCH catching up and making up to be done.

But it seems like in BUSINESS there is an assumption that once you ‘get’ there, you will be there.

When the REALITY is you have to keep going back INTO the pain if you want to stay there and also move FORWARD.

Of course the OTHER truth, which very VERY few people get, is that the pain is also a JOY.

It is about PRIDE.

It is about PROVING something to yourself.

But beyond that –

It’s what you were fucking born for gorgeous.

You are powerful beyond MEASURE, but do you really think that living INTO that power comes without RISK? Without UNCERTAINTY? Without the God damn fear and adrenaline of REPEATEDLY doing what most won’t so you can live a life they can’t?

And if you do –

Silly SILLY child.

And if you do –

Then I HOPE you are scared off, pissed off, put off by this post. Because the world of the 1%, to be perfectly just FRANK about it, is simply not for you.

YOU DON’T WANT TO DO WHAT IT TAKES.

So stop FUSSING about how you’re going to get the outcome because you are NOT.

But if you see your fear and you see the pain ahead of you and you see the uncertainty and the TORMENT and you learn to truly LOVE the challenge and the growth and the EXULTATION of moving through it, well then honey?

You and success are going to get along just FINE, and I’ll see you out there changing the world.

The greatest lie the world has ever told us about success is that it can be ours for the taking without us also BURNING and being broken apart in order to get there.

The greatest wonderment the world has NEVER told us about success is that it can be ours for the taking so long as we are willing to be torn apart from who we were that got us to HERE. Because from destruction, beauty is born. From breakage, strength prevails. From the SWEAT and the PUSH and the BLOOD and the GRIT, courage and confidence and pride and KNOWING will EXPLODE.

And from your pain – the pain you come to adore as much as you still – always! – must gear yourself up to jump INTO it – well from your pain?

You rule the world.

You wanna tap pleasure and joy and IMMENSE success this year?

Then go tap some fucking pain gorgeous. DECIDE what the pain you’re willing to love will be and know that YOU WILL FUCKING LOVE IT but for that to happen you first need to ENDURE it. And then you gotta keep on enduring it but the truth you will be you will become ADDICTED to that pain, and so you MUST be because success doesn’t come from a one-off sacrifice or struggle. So you better get geared up to enjoy the pain for LIFE.

There’s a reason most don’t get to the ultimate.

Don’t make their excuses and cowardice determine your destiny or outcomes.

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