When I think back over why it took me so damn long to finally step into my purpose work, and commit to ME, there are so many things I wish I knew earlier.

I mean – obviously it’s perfect that I didn’t know them earlier, and I got to go on my journey the way that I did. I could only have got to HERE, throughthe precise pathway of ups and downs I took to do so!

But still –

I kinda wish I had have realised.


Well, how SIMPLE it actually is, to step into doing your soul work. How available it is to you, yes NOW, also. And how EVERY single fear, not just some of them, but EVERY single fear you have around why you can’t, not yet, not you, and maybe not at all –

Is complete
and utter

Look, I don’t mean that what you FEEL isn’t real or true, of course it is. You’re allowed, ALWAYS, to feel what you’re feeling. But as to whether you would want to CHOOSE to, if you look at why those feelings are really there and if they’re necessary, well that’s another story.

As is the fact that regardless of what you DO feel, you can ALWAYS take action, you can ALWAYS turn just a little more, today, into your purpose, you can ALWAYS press play.

Yes, even though you feel CERTAIN you’re not good enough.
Even though you don’t know if it’s possible.
Even though there are a MILLION things that could go wrong, and your DEEPEST fears of unworthiness or rejection might be proven true.

Let’s be honest –

Putting aside the drama and the emotion of it all for JUST a moment –

Is it true anyway, all this stuff you fear? Do you really –

at your core –

DEEP within –

if you just put your hand on your heart and be HONEST –

believe it’s not for you, you don’t have what it takes, you can’t?

Don’t believe you.
NOT sorry.

But, that being said, sure, I get it. I was there for OH so long, in that place where of COURSE deep down I knew I had to, I knew I COULD, and I also knew that one day somehow GOD knows when, I WOULD.

One of the things which MOST held me back; which I ALLOWED to most hold me back, I should say, was that I was scared of fucking it up.

I felt like I didn’t know HOW …

I didn’t know where to start. What I wanted to write and speak about seemed so VAGUE. Wishy-washy. Not, like, a thing that could be turned into a BUSINESS. And certainly not by me.


Make a fool of myself.
Fall on my face.
And maybe have to then deal with the TRUTH, that I didn’t have it in me to, well, basically, to live right! Is what we’re talking about, isn’t it?

Because if you’re a purpose driven messenger like ME, then purpose IS life and life IS purpose, so REALLY what we’re talking about is being scared you’re going to FAIL AT LIFE.

But here’s what I didn’t know, what I didn’t realise, about purpose, about life, about pressing play, and about living by FAITH –

When you say yes to purpose.
When you COMMIT to it, even though you have no fucking clue how you’re going to do so or follow through or even what next – !
When you just COMMIT, and say yes, I will FOLLOW you, I will LIVE for you, I will do my best each day to show up for you –

Something magical happens.

The commitment is made.
The contract is sealed.
You’ve chosen to give your life for what MATTERS, but NEWSFLASH, that doesn’t mean you have to be perfect!

In fact, ALL you gotta do each day is remind yourself –

This is where I’m headed. This is what I chose. This is the life I chose, and the commitment I made.

And then?

Well, it’s simple baby –

You just step forward. One step at a time. From faith. Choosing with the tools you have available and who you are and what you know in that moment, to take aligned action as best as you CAN.

And don’t you see?! It doesn’t MATTER if you don’t GET it right; there IS no right or wrong, there’s only that you committed to purpose, you gave your life for it, it’s yours, it’s done, you are IN, and ALL you have to do is be you in the now as best as you CAN.

Yours is not to question –
The pathway –
But simply –
To step onto it.

You CAN’T fuck it up. The messiest and most random and seemingly OFF track shit you end up embroiled in is, when your commitment has been made, all part of the picture.

That’s just how it is.
You’re safe.
That’s just how it is.
There is NOTHING you need to worry about or plan to DO, there’s only ever just action to take.

Which action –
Right now –
For this moment, if you had said YES to purpose?

That’s all.
That’s it.

And here is what else:

Just as you can’t fuck up your purpose, your purpose can’t fuck YOU over. If you’re scared to say yes to living the life you were born for, in part because you think YOU don’t know how, but also because what if it doesn’t give you what you wanted or needed, what if you give it your ALL and it doesn’t return to you, all the things you thought should show up when you DO that soul work, well –

You’ve missed the point.

Let’s be real here:

Doing the work you were born for is the ONLY way you can create true wealth.

Committing to what you know is meant to be is the ONLY way you can be in fulfilment, happiness, peace.

But we don’t commit to purpose –

In order for it to provide us with something.

We don’t do art for money …
We don’t chase love for returns …
We don’t follow flow because we should be compensated in ANY way for it.

Those things are by-products, and definitely awesome, but the REASON we do what we know we can’t not is BECAUSE WE CAN’T NOT.

We hustle for the sake of the hustle.
We press play because we HAVE to.
We do our purpose work for the inherent reward in DOING it.

And so on.
And so forth.

In ALL areas.

So here is what I want to say to you today, quite simply, quite calmly, quite earnestly, quite fucking FURIOUSLY –

What if you were to say yes to purpose –


Remember –

Life is Now. Press Play.



Don’t forget –

Life is Now. Press Play.

Kat x


Programmed to Upgrade is happening gorgeous, and WHOOOOO MAMA is this the work that works.

25 days, you and me, 1:1, to quantum leap like you’ve NEVER leapt before.

This will be intense …

And a lil bit scary. But buckle up, because you KNOW you’re ready for it.

SO fucking ready 😉

Programmed to UPGRADE!

25 Days, 1:1, with Katrina Ruth, to SCREW the Rules, SCREW the Norm, Go So Damn Extra, So Freaking Hot, So Fully SEEN, and Snap Your Future Into the Now So Damn Fast It’d Make Your Head Spin … even as you nod in certainty that of COURSE, this is what was ALWAYS supposed to be ..

Places are already filling, and we begin next week. If you know it’s time to say yes to MAGIC, and creating your reality from the supernatural, and you’re SO ready to drop the paradigm of always having to DO (and yet still not be there!) then message me now.

I’ll get you the full overview, and talk personally with you about whether or not it’s for you.

To the supernatural baby, and beyond …



As of today, I’m opening up the doors to my Inner Circle, my private client mastermind.

This is THE most badass high level mastermind in the world for women who want it all – and are prepared to do what it takes to get it! Really what we’re talking about is being prepared to be the PERSON.

And that’s what I do. I help you remember ALL that you were, and then become it. ALL Of it.

This is my highest level private mentoring circle. The exact place where I have personally mentored dozens of this industry’s most elite female entrepreneurs to break income barriers ranging from 10k months to multiple 7 FIGURE months, and everything in between. But more importantly than that – to become who and what they always were.

But know that this is not only (obviously) not just for the masses, this is also not just for someone who can afford to invest in a high level private coach. Being willing to throw money down is something which has absolutely zero correlation to being somebody who has what it takes to TRULY go next level as a leader.

If anything, in this industry, investing in a high level coach such as myself, is a rite of passage which veers just a little too much on the side of ‘trend’. It’s become something which ‘everybody does’, almost as a way of proving they play business and life a certain way.

Maybe even of trying to prove it to themselves.

Here is the reality which those who I am truly here to personally mentor and lead KNOW, the reality which my clients and all women like me as well as of course me personally have ALWAYS known:


We are simply, smarter, faster, and have more presence. We can do more in our minds before breakfast than what most people can do in a freakin’ WEEK, a month, a year.

We are not basic ass coaches trying to heave ho our way up a few extra thou a month.

We are the ones who have ALWAYS known we are 1% within the 1% within the 1% in terms of how we think, create, operate, how and WHAT we are tapped in too.

This is not arrogance, this is fact.

And there has NEVER been any question but that we will go all the way.

My clients are high level badasses who do the work, who have a proven track record BEFORE coming to me, and a BEING-ness which unquestionably separates them from the rest. They don’t come to me to save them or lean down and hold my hand out so they can clamber up. They come because they are, quite simply, ready to go to the next level, already absolutely on their WAY there, and see in me something which they recognise because it is in them.

That ‘can’t stop won’t stop’ fire, and a level of ‘unapologeticness’ which, when truly understood and applied, can literally be the difference between 5-figure or low 6-figure and 7 or multi-7-figure entrepreneur.

So if you know who you are and it is THAT –

And you feel certain that you are ALREADY well on your way to to precisely where you’re meant to be, but that being in MY energy could help you to drop in and get there even faster, and that with a couple of simple tweaks your current revenue could be doubling, tripling, heck QUADRUPLING and beyond in months, as it has done with numerous of my clients previously, well then –

PM me here http://m.me/katrinaruthofficial and we’ll see if it’s a fit. I’m excited to talk to you, and maybe – do biz and life with you.

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