Live Your Passion

I’m A Mission-Focused Success Driven Robot Who Won’t Be Swayed From Her Path

I believe entrepreneurs need to have a single minded focus if they’re ever to complete their mission at all, let alone FULLY.

For me, my mission is the NUMBER one thing that matters in my life and the only thing I will put AHEAD of that is anything that FURTHERS my mission aka makes me into more of a success-driven Terminator-focused machine of awesome.

If it doesn’t help me move forward on my mission?

It’s out.

No exceptions.
No fucks given.

And I guess what this is really about is that you don’t need to give a fuck unless it’s what you actually give a fuck about.

Even though at times – many times – it may mean that I come across as a sociopathic mission-focused robot who simply isn’t NICE.

I don’t feel things unless I choose to.
I don’t care about social niceties.
I am ruthlessly focused on the emotional outcome I NEED in order to be able to function the way I need in order to get the RESULT I want, so much so that I will FORCE myself to change my state if need be.
I hate it when people say something you’re expected to respond in kind to: I want to say it when I want to say it

Don’t you ever feel like you just don’t CARE about all this stuff you think you have to care about?!

Me, I seem to be getting told a lot lately that I need to be more NICE. That I act too much like a robot in the way I go about my business and get my shit done, as well as the way I deal with whatever curveballs or interruptions come my way.

Just now I was reading James Altucher’s blog on being the luckiest person alive (his second version of it, the first one came out YEARS ago and was one of the posts I started following him for), and he said this:

“It used to take me years to bounce back from a hardship. Like losing all my money. Or a ruined relationship.

Now I bounce back so fast people almost think I’m a sociopath about it.”

YEP. That’s totally me. I’m at a point with the level of personal development I’ve done every day for nearly 20 years now and also with my FOCUSED vision on what it is I’m here to do and create that, (touch wood, I invite only good things from saying this!!), it is VERY hard to sway me and it also takes a lot for me to feel genuinely upset, shaken, embarrassed or foolish.

My general philosophy is pretty much that no matter what happens or no matter what I have to deal with –

It is what it is.

(You really can’t argue with the truth of that you know!!)

This does not go down SUPER well with those who I’d term the ‘not so crazy ones’. Just FYI and in case you relate to this and you’re thinking of trying to make it in the normal world still!!

Over the weekend, I did something that was potentially INCREDIBLY stupid and made me look like a complete vulnerable fool (not in a good way). It’s the kind of thing that in years gone by would have had me wanting to run from all who were aware of it and NEVER LET THEM SEE ME AGAIN NOR SHOW MY FACE.

I would have been MORTIFIED.

I SHOULD have been mortified. I can guarantee that pretty much any other woman on earth would have been mortified. (Except maybe you, my fellow crazy bitch!)

Instead I let myself feel a TWINGE and then I refocused on the shit I needed to get done that day.

I refocused on my freakin’ END goal.

And I got back to work.

It is what it is.

Last week a client mentioned not wanting to go on Periscope because of some of the awful comments she’d received at first try. I’ve seen this a lot, people justifiably going off that platform because of the trolls.

I haven’t used it for ages ’cause I prefer FB live but when I was scoping I got some pretty sick and let’s just say cunt-ish comments.

I remember feeling irritated that they were interrupting me and that it took me a minute to figure out how to block them.

Then blocked.

And moved on.


It’s been a long time since I let online hating or trolling get to me. I don’t get it heaps but I have had some SERIOUSLY nasty shit thrown at me.

Whatever. Not my issue.

The other day I was messaging back and forth with a close family member while also working. Talking about logistical stuff. I missed them saying they miss me in the middle of the conversation. I didn’t notice as I wasn’t really engaged in the conversation, it was just IM stuff about where / what / when. Besides, I don’t DO ‘real conversation’ over phone or email etc. I do it face to face or not at all.

They got really upset that I didn’t write ‘I miss you’ back.

“You’re such a fucking robot!”.


I guess I am.

“Why can’t you be more NICE?!”, that’s another one I hear not uncommonly.

Last night while working at the bar a guy tried to hit on me and I literally put my headphones in mid-sentence. I DID answer him politely at first while also turning back to my work, but when he didn’t get it I didn’t want to fuck around.

I have too much to do.

Often people will ask me for stuff or time that I REALLY don’t want to give – can’t afford to if I’m to remain focused on what MATTERS – and I long ago gave up trying to justify.

‘No, but thanks for asking’.

If they ask me for an explanation or a WHY?

‘No, but thanks for asking’.

I don’t have time. It doesn’t matter. It’s not your BUSINESS why I don’t want to spend my time on something that is not on MY focus list.

See here’s the thing:

I’m not NOT nice. I’m actually a super compassionate NICE person! And I do have emotions, contrary to MUCH popular opinion or so it seems!

I just no longer allow myself to be swayed from my vision by the day to day ups and downs of the normal life.

Most of the stuff that people get caught up in … distracted by … upset by … or feel they need to invest time and energy and emotion into because it’s the RIGHT THING or the POLITE thing or the PROFESSIONAL thing to do I just REALLY don’t care about.

So here’s the thing, and my point:

If this is who you are … and you relate to what I’m saying … and you sometimes are maybe HARD on yourself and you wonder if maybe you shouldn’t be NICER … more normal … more socially ACCEPTABLE …

Let me just tell you:

If your mission is more important to you than anything then THAT IS NEVER GOING TO CHANGE.

Might as well just admit it.

It’s NOT going to go away.

And here is what else:

Not many people are going to come along for this ride.

So you know what?

Deal with it. Adapt. BE OKAY WITH BEING WHO YOU ARE, and also?

Stop being so freakin’ hard on yourself!

So you’re not ‘socially polite’ and maybe you’re not even NICE …

You’re a bit of a ruthless and maybe even heartless bitch and people think you could stand to be more – let’s face it – DISTRACTED by them …

And the TRUTH is your mission is more important to you than anything …

So fucking what?

Accept who you are.
Stop worrying about being who you’re NOT.
And get the fuck on with it!

After all –

Life is Now. Press Play!






A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

Okay. Imma gonna get straight up on your ass about what needs to be said here, because obviously SOMEBODY needs to hit the damn truth button on this shit!!

Straight up from the gate up, you do NOT make money because of Facebook.

Because of Instagram.

Because of email.

Because of ANY of this shit.

You make money because of who you are and what you decide and make NON-NEGOTIABLE, period, The End!

As you may be aware, in the last day or so Facebook and Instagram went down down down OH so far down.

After a few obligatory ‘stop the world!’ messages to my team and friends (which resulted in a serious convo with one of my soul sisters as to whether we’d now have to become porn stars instead), I got back to business.

The business of posting and selling shit on Facebook, which is admittedly a big part of what I do each day???

Nah … the business of being ME, because THAT is what I actually do each day, and also?

It’s what gets me paid.

Funnily enough, as is often the way with these things, just yesterday somebody was making smart-ass comments to me about how all the coaches would survive if there was no Facebook or Instagram.

“How would they survive?”, I asked myself.

“Well, I have no idea how THEY would survive but I sure as shit know how I would survive:

Very fucking well indeed, thank you very much, because that is who I AM”

Word to the wise:

A) I was making serious money long before I used Facebook for it.

Allow me to say it again for those in the back: YOU MAKE MONEY BECAUSE OF WHO YOU ARE AND THE LEVEL YOU VIBRATE AT.


It’s an energy thang baby, a frequency shiz niz, it’s just who you ARE and how life works for you.

Handy hint —> the level of wealth you enjoy or moan over now is already just a direct reflection of your frequency, and expectations. It ain’t got jack shit to do with what you do, and it certainly is not a product of which tools are available to you.

It is a product of YOU.

When the socials went down today it was FASCINATING to me to observe the response that came through in the in-between-y bits when people managed to post something.

People worrying about how it would impact their business, or feeling in some way handcuffed.

This is crazy! It’s fear-mongering at its worst and it’s an absolute SHITTY mentality as far as belief systems around where results come from.

Do you know what I felt, when I realised we couldn’t use Facebook as normal for our biz stuff?


It took a minute to click in, but I found myself getting all wriggly and lit up with excitement.

I love a damn challenge 🙂

And since I also choose to believe that everything is happening FOR me, I also took personal responsibility for this occurrence.

Obviously FB and Insta had gone down in order to force me to finally pull my finger out and learn how to go live on YouTube.

But mainly – hell YEAH to the opportunity to get creative!

Probably taking the whole thing a little bit too far, as I worked my way through some sprints on the rower post HIIT weights session, I started to imagine what would happen if Facebook was TRULY GONE AND NO LONGER OF THIS WORLD.

I got MORE excited with each second that passed (which makes me remember how damn BORED I get as soon as I know how to easily do something aka make money all day err day on Facebook), and I also found myself AUTOMATICALLY GOING INTO ZAG MODE.


You know, like ‘When They Zig you Zag’. A classic, if ever there was one!! Thank you Dad, for always having all the BEST books on your bookshelf for me to start reading from 10 or 11 years of age!

See, I have a belief system which works rather well for me and I guess is just part of who I am –

I believe that things ALWAYS work out perfectly for me, and are always done FOR me …

I believe I am always on path …

I believe I always make the right decision, so therefore I never have to beat myself up, I just wait for the lesson –



I believe that my outcomes are predicated only by my choices, and that there is nothing I EVER need in order to get or maintain or ONLY improve on an existing outcome.

It’s this mindset that causes me to wonder what TF it has to do with anything when people say things like they can’t be in shape ’cause they have kids or just had a kids … or ’cause they can’t get to the gym (for example)

And it’s also this mindset that causes me to KNOW that the money I make and the impact my soul work has in the world has NOTHING to do with what tools or platforms are available to me or working.

I programmed myself a long time ago to IMMEDIATELY swerve if something was no longer serving me or working for me. It’s this part of my mind which therefore right away started coming up with creative and imaginative solutions for how business would OF COURSE carry on (and improve!) with or without social media.

And it’s also this part of my mind which of course right away finds a way to monetize the damn thing and turn it into epic and highly helpful content for you, aka this workshop!

It’s just how I think, and who I am. I am simply unavailable for NOT moving forward, and nothing will ever ever EVER make me believe that I have to depend on anything outside of me for my results.

So why a whole damn workshop on the concept?

Well, it’s more than that, isn’t it?

It’s a mindset of believing that you always get what you want.

It’s a mindset of believing that everything always works out for you.

It’s a mindset of believing that NOTHING can stop you.

That everything is working in your favour.


That you can monetize ANYTHING, any time you choose, and with no ‘requirements’ in order to do so!

I don’t have to tell you that obvs the outcomes you get directly follow and reflect your mindset and your beliefs!!

Here is what else, as well:

This is not just about making money any time, from any thing, and knowing that even with challenge or things going wrong you only THRIVE and EXPAND!!

For me this goes hand in hand with duh – I get to do all of that on my terms.

By having FUN, and being in FLOW, and with ease.

In fact, the more money the more ease!! #justhowitis

That I can literally click my fingers and money shows up for me, meanwhile I’m just over here doing ma thang.

Speaking of which –

I think it’s about time I shared exactly what I currently DO all day, yeah? And how I do it / fit it all in / honour ALL the areas, PLUS manage to spend so much time sitting on my ass doing sweet FA!

In other words … !

Let’s hang out together this weekend!!




A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

> It’s happening Thursday March 21 at 11.30am Brisbane time (Wednesday 9.30pm NYC / 1.30am London, UK)

> All fully recorded if you can’t attend live

> ALL your questions answered (either live during the workshop, or afterwards in the group if you can’t attend live)

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!!


What We Will Be Covering!

1) How to Monetize ANY Situation, Including But Not Limited To:

* When social media or any typically depended upon platform goes down (including examples of how I have down this several times, to the tune of tens of thousands)

* Hater situations (including examples, again multiple times, again tens of thousands of dollars)

* When you make a fool of yourself / something embarrassing happens or you screw up (also examples! also lots and lots of lovely moolah)

* When people ‘screw you over’ (ahem, we will talk about this) or desert you (also examples! more money!)

* Basically how to turn any and all life situations, moods, changes of the moon, emotional ups and downs, real life SHIT, to money!

2) Why the ‘When Shit Happens’ times are often the BEST times to make money, aka this is where I teach you what it really means to understand human psychology in terms of SALES, and the mindset of being an actual IN THE FLOW entrepreneur, who ALWAYS sees opportunity and jumps straight on it

3) When NOT to Monetize (okay that one you can have for free – never!!)

4) Understanding Where Money Really Comes From – and aligning yourself TO the frequency of wealth, such that you can literally NOT.BE.IMPACTED by anything that 99.99% of people think will cost them business

5) Money Vibration Principles Revealed (… my own personal philosophies and things that I live by / instil into my being around this, including my own daily practices)

6) Coding For Success

* How to ALWAYS have an endless stream of ideas

* AUTOMATIC continual unleashment of creativity and imagination, especially in so-called times of struggle

* Seeing past problems and accessing higher self in order to always know the answer, and how to move forward

7) Programming to Upgrade – the beliefs, energetic states and emotional patterns you require in order to be this person, have all this work for you, ALWAYS see and have the ability to act on the shit that will most pay off

The ‘Do What You Want All Day’ Bit:

* Exactly how my typical day flows and how I operate for maximum efficiency of time, energy, mental acuity, soul connectedness, etc

* Getting it all done as a busy entrepreneur (and single Mum, in my case) who also refuses to operate at anything less than EXCELLENT in terms of self-care, fitness, fun, playtime, etc

* Exactly what I do all day, broken down to the detail, to helm this becoming-8-figure-empire

* Exactly what I do NOT do all day, either it just gets ignored (hint: a LOT that most online marketers think matters!), or I let other people do it for me

* Calling in soulmate support, even long before you are ready to afford it

* Optimizing energy, focus, personal power, happiness, general flow. Aka mindset and also brain / nutrition hacks and so on


AND, while we’re at it, we will also be talking INSTANT MANIFESTATION. The exact process I use to bring the future into the NOW, by clearing all blocks existing between its reality in the quantum and its physical manifestation in the now!!



I’ll be doing this ‘Rapid-Fire’ Session at the end!!

1) What it really means to be magnetic online – hint: it’s not about having a pretty and polished website or online presence!

2) Bringing the ‘in private / behind the scenes’ version of you to the public

3) Unapologetic messaging and soul baring to call in your true #soultribe

4) Audience quality vs quality, and active elimination of those who don’t ‘HELL yes’ on your content

5) People don’t buy your products, they buy you. No – people don’t buy you, they buy your energy!! What that means and how to let it out

6) Being real about where you need to take care of YOU in order to be able to show up and shine fully

7) Keeping a laser-focus and tunnel-vision on your own path, and having the courage to pave the way that feels right for you even if it’s not been done before

8) Discernment to walk the line between being polarising and positively outrageous as opposed to just a hot mess 🙂 Scaling and magnetizing FROM the chaos of creativity and following the true artists way!

9) Knowing which ideas to work, what will sell, and how best to sell it so that the entire launch and selling experience is fun AND rewarding for both your audience and you

10) Creating hell yes offers that make them scream yes!

I know!

This workshop is off the HOOK already, and we haven’t even accounted for all the random shiz which will be coming out of me!!


Don’t forget the bonuses >>>> !!!

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!

What are you waiting for? You KNOW that if you apply even ONE tip of the approximately gajillion I’m sharing here you’re going to 100x your investment back! Which is why I am even EXTRA excited to be able to give this to you at such a low price, as per the commandment of my soul!! Plus it’s fun 🙂

Okay then! See you IN there baby!


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