Live Your Passion

Create an Environment for Your Ultimate Success

Create an Environment for Your Ultimate SuccessDo you ever find yourself wondering why you can’t seem to uplevel your lifestyle and surrounds as fast as you wish you could?

I remember being in the second half of my twenties, officially underway with life as an online entrepreneur, and knowing that ‘one day’ I’d no longer be traipsing the streets in my workout gear, backpack on my back, and working from wherever I could find good coffee.

One day, I thought, when I’d REALLY made it, my life would be 100% 5-star. I’d wear gorgeous designer clothes, carry a stunning one of a kind handbag, and base myself in the very best beautiful locations for my on-the-go office.

I’d have the house, car, and travel schedule to match, and my at-home office would be everything I’d ever dreamt of, with a stunning view over my equally stunning garden.

I couldn’t wait!

Now here’s the funny thing. When I look back from where I’m at now to all of the years I spent accepting a (for me) sub-standard lifestyle or environment, they were also the years of struggle and fighting to breakthrough.

Makes sense, right? After all, I couldn’t exactly upgrade my life if I wasn’t yet making the money!

Or could I …?

[pq]I believe that your environment is critical to your success.[/pq] You’ve heard the saying that you are the average of the 5 people you spend the most time with (SO true, as behaviours and beliefs really do ‘rub off’), and it applies equally to your office, home and lifestyle surrounds. Now I’m not saying that you need to (for example) stay in 5-star hotels, live in a mansion, wear designer threads etc in order to reach success. What I AM saying is that how your environment feels to YOU matters.

For example – right now I’m sitting in the breakfast restaurant of a 5-star hotel. I upgraded my room to one on the top floor with stunning views. I’m eating pricier food than what I could get down the road in a cheapo cafe. And I’m planning a spa treatment later this day when I have a break. This feels good for me. I LOVE that I now only fly business class (and by mid 2015 it will be only first class!). I love that we always stay in the best hotels and go to the best restaurants. I love tipping 25% when in the States. I love that I can gratefully give money to other people, to companies, to small businesses, or wherever I go and I can trust that that money will return 10-fold to me and also yes – I can enjoy the first class environment that I long pined for.

But what I wear while I’m doing all of this? Mostly still workout gear, even in the restaurants! Hey – long days on the go with kids and moving from city to city on a nearly daily basis means I really could care less about designer threads. But actually I just don’t really care in general. I’m still a Lululemon and Mac in my backpack kinda girl, and my ‘office’ is still wherever the good coffee and wifi can be found.

What matters to you?

What do you need to wear, eat, work on or in or at, where do you need to go and how do you need to live your life in order to feel GREAT about yourself?

And – being honest now – what do you know is right now in any way dragging you DOWN due to the energy or beliefs it’s perpetuating in you.

The truth is, no matter how much you might try to convince yourself otherwise, you really do become an average of your surrounds. Of the people but also the general VIBE of it all. So yes, it’s about what matters or feels good to YOU but it’s also about recognising that there may be levels of belief about success you haven’t even considered, simply because you haven’t been exposed to them.

For example, earlier this year I joined a new mastermind with a goal of reaching 100k+ months consistently. Once I got chatting to the other students in there I found some were making upwards of a million dollars each month, and there was a hundred million dollar club in the group! These were figures I hadn’t even considered. All of a sudden my 100k month seemed so much easier to reach (and it was!) and also kind of a small goal!

The point is not that you always have to strive for more more more and never be happy.

The point is what are the TRUE limits you desire to place upon yourself, and is the way you’re living right now limiting you BELOW your actual desired potential?

Did working hard to make great money get me to a point where I can now call people like that friends and peers, now travel first class, now afford my dream home, now buy my fancy Mont Blanc pens and whatever else makes me feel good?

Or was it, perhaps, that –

Before I ever had money to spare I saved up and bought a $1000 Mont Blanc pen to write with …?

When I couldn’t ‘afford it’ I spent pennies I didn’t have on the best leather journal rather than a cheapo one …?

When I was struggling to pay my rent I’d pay for coffee in a fancy hotel lobby bar and work there, just to be in those surrounds …?

When my budget said Target I bought Lululemon workout gear … ?!

When I was already 40k in debt I invested in a 72k coaching program because I intuitively knew it was what I needed to get to the next level …?

When my business did grow but so did my debt, and I was over 100k, I invested again, this time in 50k coaching, because I knew I was worth it …?

When it was absolutely unnecessary practically – and this one many times over – I upgraded our hotel room so that I would feel LUXURIOUS in my environment and see myself as someone who has the best and therefore ACT accordingly within my business and life …?

Before I felt worthy I joined masterminds with top entrepreneurs and leaders, knowing that it was time to be the stupidest person in the room and watch MY level rise as a result …?

When recent accommodation booked wasn’t up to scratch and I knew clients were coming to see my there, I dropped an extra 3k just to get us moved, knowing I didn’t ‘have to’ but that I DID HAVE TO …?

When I’d already spent over 100k on my education this year I paid out another 15k that could have gone into savings to attend yet another conference (40 hours of travel, with kids, to get there!) and shelled out extra to be a VIP … then jumped into another 10k spend while at the event! … because I believed I HAD to be there …?

Your environment counts.

It is CRITICAL to your success.

The books you read, the people you associate with, how you spend your free time, the courses you go out of your way to attend, the investments you make to surround yourself with the right learning or mentors, the way your working surrounds make you feel, the way your clothing makes you feel, the way YOU make yourself feel in how you treat yourself, how you act towards yourself, how you believe about yourself and your business … it counts.

And here’s the thing.

It’s easy to tell yourself that when you get to ‘that level’ you can afford to be that person. But it’s kind of like an unfit person telling themselves that once they magically ‘get fit’ they’ll run that race.

You want to be the first class entrepreneur and live your lifestyle dream? Start running that race now. Act ‘as if’. Fake it till you make it! Do whatever it takes, however often it takes, to create an environment that lifts you UP or else the one you PUT up with will surely drag you down.

A challenge for today:

Write a quick list of everything that’s popped into your mind while reading this post and choose one small (or big!) way in which you can level it up this week.

You’re worth it baby! Time to live that one day dream TODAY!

Remember –

Life is Now. Press Play.

Kat x





A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

Okay. Imma gonna get straight up on your ass about what needs to be said here, because obviously SOMEBODY needs to hit the damn truth button on this shit!!

Straight up from the gate up, you do NOT make money because of Facebook.

Because of Instagram.

Because of email.

Because of ANY of this shit.

You make money because of who you are and what you decide and make NON-NEGOTIABLE, period, The End!

As you may be aware, in the last day or so Facebook and Instagram went down down down OH so far down.

After a few obligatory ‘stop the world!’ messages to my team and friends (which resulted in a serious convo with one of my soul sisters as to whether we’d now have to become porn stars instead), I got back to business.

The business of posting and selling shit on Facebook, which is admittedly a big part of what I do each day???

Nah … the business of being ME, because THAT is what I actually do each day, and also?

It’s what gets me paid.

Funnily enough, as is often the way with these things, just yesterday somebody was making smart-ass comments to me about how all the coaches would survive if there was no Facebook or Instagram.

“How would they survive?”, I asked myself.

“Well, I have no idea how THEY would survive but I sure as shit know how I would survive:

Very fucking well indeed, thank you very much, because that is who I AM”

Word to the wise:

A) I was making serious money long before I used Facebook for it.

Allow me to say it again for those in the back: YOU MAKE MONEY BECAUSE OF WHO YOU ARE AND THE LEVEL YOU VIBRATE AT.


It’s an energy thang baby, a frequency shiz niz, it’s just who you ARE and how life works for you.

Handy hint —> the level of wealth you enjoy or moan over now is already just a direct reflection of your frequency, and expectations. It ain’t got jack shit to do with what you do, and it certainly is not a product of which tools are available to you.

It is a product of YOU.

When the socials went down today it was FASCINATING to me to observe the response that came through in the in-between-y bits when people managed to post something.

People worrying about how it would impact their business, or feeling in some way handcuffed.

This is crazy! It’s fear-mongering at its worst and it’s an absolute SHITTY mentality as far as belief systems around where results come from.

Do you know what I felt, when I realised we couldn’t use Facebook as normal for our biz stuff?


It took a minute to click in, but I found myself getting all wriggly and lit up with excitement.

I love a damn challenge 🙂

And since I also choose to believe that everything is happening FOR me, I also took personal responsibility for this occurrence.

Obviously FB and Insta had gone down in order to force me to finally pull my finger out and learn how to go live on YouTube.

But mainly – hell YEAH to the opportunity to get creative!

Probably taking the whole thing a little bit too far, as I worked my way through some sprints on the rower post HIIT weights session, I started to imagine what would happen if Facebook was TRULY GONE AND NO LONGER OF THIS WORLD.

I got MORE excited with each second that passed (which makes me remember how damn BORED I get as soon as I know how to easily do something aka make money all day err day on Facebook), and I also found myself AUTOMATICALLY GOING INTO ZAG MODE.


You know, like ‘When They Zig you Zag’. A classic, if ever there was one!! Thank you Dad, for always having all the BEST books on your bookshelf for me to start reading from 10 or 11 years of age!

See, I have a belief system which works rather well for me and I guess is just part of who I am –

I believe that things ALWAYS work out perfectly for me, and are always done FOR me …

I believe I am always on path …

I believe I always make the right decision, so therefore I never have to beat myself up, I just wait for the lesson –



I believe that my outcomes are predicated only by my choices, and that there is nothing I EVER need in order to get or maintain or ONLY improve on an existing outcome.

It’s this mindset that causes me to wonder what TF it has to do with anything when people say things like they can’t be in shape ’cause they have kids or just had a kids … or ’cause they can’t get to the gym (for example)

And it’s also this mindset that causes me to KNOW that the money I make and the impact my soul work has in the world has NOTHING to do with what tools or platforms are available to me or working.

I programmed myself a long time ago to IMMEDIATELY swerve if something was no longer serving me or working for me. It’s this part of my mind which therefore right away started coming up with creative and imaginative solutions for how business would OF COURSE carry on (and improve!) with or without social media.

And it’s also this part of my mind which of course right away finds a way to monetize the damn thing and turn it into epic and highly helpful content for you, aka this workshop!

It’s just how I think, and who I am. I am simply unavailable for NOT moving forward, and nothing will ever ever EVER make me believe that I have to depend on anything outside of me for my results.

So why a whole damn workshop on the concept?

Well, it’s more than that, isn’t it?

It’s a mindset of believing that you always get what you want.

It’s a mindset of believing that everything always works out for you.

It’s a mindset of believing that NOTHING can stop you.

That everything is working in your favour.


That you can monetize ANYTHING, any time you choose, and with no ‘requirements’ in order to do so!

I don’t have to tell you that obvs the outcomes you get directly follow and reflect your mindset and your beliefs!!

Here is what else, as well:

This is not just about making money any time, from any thing, and knowing that even with challenge or things going wrong you only THRIVE and EXPAND!!

For me this goes hand in hand with duh – I get to do all of that on my terms.

By having FUN, and being in FLOW, and with ease.

In fact, the more money the more ease!! #justhowitis

That I can literally click my fingers and money shows up for me, meanwhile I’m just over here doing ma thang.

Speaking of which –

I think it’s about time I shared exactly what I currently DO all day, yeah? And how I do it / fit it all in / honour ALL the areas, PLUS manage to spend so much time sitting on my ass doing sweet FA!

In other words … !

Let’s hang out together this weekend!!




A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

> It’s happening Thursday March 21 at 11.30am Brisbane time (Wednesday 9.30pm NYC / 1.30am London, UK)

> All fully recorded if you can’t attend live

> ALL your questions answered (either live during the workshop, or afterwards in the group if you can’t attend live)

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!!


What We Will Be Covering!

1) How to Monetize ANY Situation, Including But Not Limited To:

* When social media or any typically depended upon platform goes down (including examples of how I have down this several times, to the tune of tens of thousands)

* Hater situations (including examples, again multiple times, again tens of thousands of dollars)

* When you make a fool of yourself / something embarrassing happens or you screw up (also examples! also lots and lots of lovely moolah)

* When people ‘screw you over’ (ahem, we will talk about this) or desert you (also examples! more money!)

* Basically how to turn any and all life situations, moods, changes of the moon, emotional ups and downs, real life SHIT, to money!

2) Why the ‘When Shit Happens’ times are often the BEST times to make money, aka this is where I teach you what it really means to understand human psychology in terms of SALES, and the mindset of being an actual IN THE FLOW entrepreneur, who ALWAYS sees opportunity and jumps straight on it

3) When NOT to Monetize (okay that one you can have for free – never!!)

4) Understanding Where Money Really Comes From – and aligning yourself TO the frequency of wealth, such that you can literally NOT.BE.IMPACTED by anything that 99.99% of people think will cost them business

5) Money Vibration Principles Revealed (… my own personal philosophies and things that I live by / instil into my being around this, including my own daily practices)

6) Coding For Success

* How to ALWAYS have an endless stream of ideas

* AUTOMATIC continual unleashment of creativity and imagination, especially in so-called times of struggle

* Seeing past problems and accessing higher self in order to always know the answer, and how to move forward

7) Programming to Upgrade – the beliefs, energetic states and emotional patterns you require in order to be this person, have all this work for you, ALWAYS see and have the ability to act on the shit that will most pay off

The ‘Do What You Want All Day’ Bit:

* Exactly how my typical day flows and how I operate for maximum efficiency of time, energy, mental acuity, soul connectedness, etc

* Getting it all done as a busy entrepreneur (and single Mum, in my case) who also refuses to operate at anything less than EXCELLENT in terms of self-care, fitness, fun, playtime, etc

* Exactly what I do all day, broken down to the detail, to helm this becoming-8-figure-empire

* Exactly what I do NOT do all day, either it just gets ignored (hint: a LOT that most online marketers think matters!), or I let other people do it for me

* Calling in soulmate support, even long before you are ready to afford it

* Optimizing energy, focus, personal power, happiness, general flow. Aka mindset and also brain / nutrition hacks and so on


AND, while we’re at it, we will also be talking INSTANT MANIFESTATION. The exact process I use to bring the future into the NOW, by clearing all blocks existing between its reality in the quantum and its physical manifestation in the now!!



I’ll be doing this ‘Rapid-Fire’ Session at the end!!

1) What it really means to be magnetic online – hint: it’s not about having a pretty and polished website or online presence!

2) Bringing the ‘in private / behind the scenes’ version of you to the public

3) Unapologetic messaging and soul baring to call in your true #soultribe

4) Audience quality vs quality, and active elimination of those who don’t ‘HELL yes’ on your content

5) People don’t buy your products, they buy you. No – people don’t buy you, they buy your energy!! What that means and how to let it out

6) Being real about where you need to take care of YOU in order to be able to show up and shine fully

7) Keeping a laser-focus and tunnel-vision on your own path, and having the courage to pave the way that feels right for you even if it’s not been done before

8) Discernment to walk the line between being polarising and positively outrageous as opposed to just a hot mess 🙂 Scaling and magnetizing FROM the chaos of creativity and following the true artists way!

9) Knowing which ideas to work, what will sell, and how best to sell it so that the entire launch and selling experience is fun AND rewarding for both your audience and you

10) Creating hell yes offers that make them scream yes!

I know!

This workshop is off the HOOK already, and we haven’t even accounted for all the random shiz which will be coming out of me!!


Don’t forget the bonuses >>>> !!!

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!

What are you waiting for? You KNOW that if you apply even ONE tip of the approximately gajillion I’m sharing here you’re going to 100x your investment back! Which is why I am even EXTRA excited to be able to give this to you at such a low price, as per the commandment of my soul!! Plus it’s fun 🙂

Okay then! See you IN there baby!


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  1. Christina says:

    Kat, this is so true and timely. I just wrote my own blog post on this very thing on Friday called 5 Ways Your Home Office Décor is Holding You Back. Where we spend our time has an effect on our body, mind, and soul and cluttered surroundings take a toll. If we work from home, our décor tends to reflect what is inside as well.

    1. Kat says:

      Exactly 🙂

  2. Tarnae says:

    Love this! Thank you.

    1. Kat says:

      You are so welcome!

Comments are closed.

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