Money Mindset, Purpose

PEOPLE DON’T BUY YOUR PRODUCTS, THEY BUY YOU. PEOPLE DON’T BUY YOU, THEY BUY YOUR ENERGY

“You’re SO HOT right now!”

“You’re on FIRE!”

“You’re going off the hook, girl!”

“Damn … that was pure gold!”

I know for sure that if I’m hearing these kinds of things being said in the daily comments and conversation on social media, that if I were to look at my SALES figures, I’d see a straight curve heading heavenward.

Wanna know something else?

It’s got NOTHING to do with what I’m saying … teaching … sharing … selling, either.

I could be rambling on about the state of my hair and the weather (and often am!), but if my ENERGY is on fire?

My bank balance shows it.

This is SO much the case, that over the years I have learned that if I want to be in MONEY flow and ease (and why yes I DO!), then the number one thing I should be focused on???

Getting my own ass into superflow, super GO, super woaahhhhh – what is she on right now?!

When I’m in the superflow zone, everything just comes together like magic.

It’s like I click my fingers, money just flows to me, people come from nowhere and sign up for stuff, ideas are so rampant at times it’s almost exhausting to keep up with them, creativity is OVERFLOWING like a motherfucker, and honestly?

I feel untouchable AND I AM!

Not just in business, either.

EVERYTHING gets easier when I’m in this state. Have you felt this, experienced it, lived it?

Your workouts get easier … you are effortlessly staying in shape or getting into better shape … your physical and emotional energy is high … you seem to need less sleep, almost no sleep … your body just FEELS good … you feel attractive and confident and free, and you ARE!

You know exactly what to do.

And exactly how to do it.

IN ALL SITUATIONS.

What’s happened, is not that you got lucky or on a good wave or something, what’s HAPPENED is that you accessed a state of being which I believe we are all DESIGNED to live in, daily!

I call it superflow.

The place of magic.

The place where I create results in my HEAD, and dreams manifest in a moment.

And what I hear, from others, from the internet, from YOU even, when I’m in this place??

“Girl you are on FIRE at the moment! I can’t get enough of your content!”

And then? Well then they BUY.

And this is so important to understand, you know? If you remotely would like to make mo-ney, doing what you love. And I think that perhaps you WOULD, you would indeed! Yes? Yes!

It’s so funny to me, actually, to think that I used to make it SO hard on myself.

Well, not really funny. Curious 🙂

Of course I didn’t know better, and nobody told me, so it’s not THAT curious. What would be curious for sure, is if I were to tell you these here HOME truths, and then you did nothing about it and kept on TRYING TO SELL BASED ON THE FEATURES AND BENEFITS OF YOUR OFFER.

Imagine!

The horror!

Imagine!

The MADNESS!

IMAGINE –

The PAINSTAKINGNESS of the whole damn thing!

Who would DO such a thing?!

But yet, they’re DOING IT EVERYWHERE. All over the internet! Perfectly intelligent (well … one assumes … I do like to see the best in others …!) entrepreneurs, messengers, creators, artists, and MAYBE EVEN YOU, trying to make MONEY, by selling good shit.

Sorry to tell ya –

It just don’t work that way.

Sorry to tell ya –

It actually NEVER did.

Happy to TELL you –

It never in fact WILL.

And here is why.

People don’t buy features and benefits, pros or cons, even quality.

It’s a given that people want shit that works, does the job, gets ’em from A to B, etc.

But if that were ALL people wanted, everybody would be driving around in | living in | mentoring with the most basic version of whatever it is OUT there.

You know?

A good entrepreneur understands that people don’t buy your offer, they buy you. But actually, it goes one step further.

I used to say this all the time … and it’s not NOT true … it’s just that REALLY what clinches the deal, and has people throwing their credit cards at you like girls throwing their panties at Jon Bon Jovi (just me?? kidding … ;)), is ENERGY.

When you’re HOT –

When you are MAGNETIC –

When charisma is oozing from your every PORE –

THIS is when people buy, but, better than THAT –

ACTUALLY they don’t buy at all.

It’s just that they can’t say no … they fall INTO you, and then, sure sure, you’re selling something, okay, I don’t care what it is, I’ll take 10!

You’ve seen this.

You’ve DONE this.

You’ve been this buyer, whether it’s signing up with the ‘hottest’ trainer at the gym (hot is an energy; never forget that!), or the most on fire aspirational crazy as fuck badass mentor (me! pick me! haha! Join Rich Hot Empire! YESSSSSSS), or maybe it’s the car you drive, the sort of purse you want to carry, the brand of hotels or airline you go with, it is ALL about the energy of the thing.

You can break down the characteristics –

But the truth is that if the ENERGY flipped into being NOT high vibe and appealing, the same characteristics of your now-favourite brands or people would still apply, and you’d be OUTIE

I love Virgin not because of the red and purple colours (okay, I DO love the purple!), but because of the energy of the whole experience. It feels HOT. It feels good to me. It feels MAGNETIC.

If they shifted their energy, the colours’d still be there, and I’d be sad –

And gone.

If you shift YOUR energy, your offers and what they include and what people ‘get’ could still be the same, even awesome, and people?

They’d be gone.

POSSIBLY –

(And this might be exactly the wake up call you need right now)

– they’re not there to START with.

Because, being the good student and hard worker and high achiever and all, you’re SO damn focused on doing a good job, building a good product, getting it all RIGHT –

But nobody ever told you that getting it right just meant getting YOU right.

On the inside.

Sorting your shit OUT.

Giving your SOUL what it needs, to be happy, to feel alive, to be in FLOW, you know?

This is why I now know and understand and LIVE by the fact that if I want to keep making millions of dollars each year with ease, and by doing NOTHING except for what I FEEL like, have my soulmate clients just pay me on repeat to be ME, then my number one job is taking care of my own energy.

Because I know this, I give myself full and no-holds-barred permission to ALWAYS and ONLY priortise what I need right now (in every now) to be the best version of me.

This goes beyond motherfucking self-care, okay?

This is about choosing to TRUST that when you say yes to your soul –

Life says yes to you.

It’s about creating your entire life, day by day and moment by moment, based on what YOU NEED FOR YOU.

To be charged.
To be lit.
To be at your best.
To feel fucking amazing.
To be on FIRE.

People will tell you –

If you check all the boxes, do it right, get the job done, build things just so, then other people will follow you and pay you.

People are wrong.

Wake up.

Pay attention.

Look around.

The ones we can’t tear our eyes off are the ones who have something that can’t be fucking built on the internet.

Become that person.

Open the fucking oyster.

And take what you want from life, ’cause baby?

It’s all there for you, and the ONLY thing you gotta do?

Be exactly who you most love to be, and then open your mouth and your soul, and let the good times roll.

You know I’m right.

Question is –

Do you dare? 😉

Remember –

Life is Now. Press Play.

Kat

Don’t forget –

Life is Now. Press Play.

Kat x

PS

Programmed to Upgrade is happening gorgeous, and WHOOOOO MAMA is this the work that works.

25 days, you and me, 1:1, to quantum leap like you’ve NEVER leapt before.

This will be intense …

And a lil bit scary. But buckle up, because you KNOW you’re ready for it.

SO fucking ready 😉

Programmed to UPGRADE!

25 Days, 1:1, with Katrina Ruth, to SCREW the Rules, SCREW the Norm, Go So Damn Extra, So Freaking Hot, So Fully SEEN, and Snap Your Future Into the Now So Damn Fast It’d Make Your Head Spin … even as you nod in certainty that of COURSE, this is what was ALWAYS supposed to be ..

Places are already filling, and we begin next week. If you know it’s time to say yes to MAGIC, and creating your reality from the supernatural, and you’re SO ready to drop the paradigm of always having to DO (and yet still not be there!) then message me now.

I’ll get you the full overview, and talk personally with you about whether or not it’s for you.

To the supernatural baby, and beyond …

PPS

I HAVE SOME BIG NEWS TO SHARE!

As of today, I’m opening up the doors to my Inner Circle, my private client mastermind.

This is THE most badass high level mastermind in the world for women who want it all – and are prepared to do what it takes to get it! Really what we’re talking about is being prepared to be the PERSON.

And that’s what I do. I help you remember ALL that you were, and then become it. ALL Of it.

This is my highest level private mentoring circle. The exact place where I have personally mentored dozens of this industry’s most elite female entrepreneurs to break income barriers ranging from 10k months to multiple 7 FIGURE months, and everything in between. But more importantly than that – to become who and what they always were.

But know that this is not only (obviously) not just for the masses, this is also not just for someone who can afford to invest in a high level private coach. Being willing to throw money down is something which has absolutely zero correlation to being somebody who has what it takes to TRULY go next level as a leader.

If anything, in this industry, investing in a high level coach such as myself, is a rite of passage which veers just a little too much on the side of ‘trend’. It’s become something which ‘everybody does’, almost as a way of proving they play business and life a certain way.

Maybe even of trying to prove it to themselves.

Here is the reality which those who I am truly here to personally mentor and lead KNOW, the reality which my clients and all women like me as well as of course me personally have ALWAYS known:

We are VERY VERY DIFFERENT.

We are simply, smarter, faster, and have more presence. We can do more in our minds before breakfast than what most people can do in a freakin’ WEEK, a month, a year.

We are not basic ass coaches trying to heave ho our way up a few extra thou a month.

We are the ones who have ALWAYS known we are 1% within the 1% within the 1% in terms of how we think, create, operate, how and WHAT we are tapped in too.

This is not arrogance, this is fact.

And there has NEVER been any question but that we will go all the way.

My clients are high level badasses who do the work, who have a proven track record BEFORE coming to me, and a BEING-ness which unquestionably separates them from the rest. They don’t come to me to save them or lean down and hold my hand out so they can clamber up. They come because they are, quite simply, ready to go to the next level, already absolutely on their WAY there, and see in me something which they recognise because it is in them.

That ‘can’t stop won’t stop’ fire, and a level of ‘unapologeticness’ which, when truly understood and applied, can literally be the difference between 5-figure or low 6-figure and 7 or multi-7-figure entrepreneur.

So if you know who you are and it is THAT –

And you feel certain that you are ALREADY well on your way to to precisely where you’re meant to be, but that being in MY energy could help you to drop in and get there even faster, and that with a couple of simple tweaks your current revenue could be doubling, tripling, heck QUADRUPLING and beyond in months, as it has done with numerous of my clients previously, well then –

PM me here http://m.me/katrinaruthofficial and we’ll see if it’s a fit. I’m excited to talk to you, and maybe – do biz and life with you.

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