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Business Mindset

IT’S SUPPOSED TO BE FUN, FLOW-BASED, AND EASY!

If there’s one thing I keep coming back to, no matter how many years pass or how many journals I fill, it’s that business is supposed to be fun, flow-based, and EASY.

Well, not just business – also life! But let’s start with biz.

The thing is, and I need to say this right from the get-go to avoid any confusion, easy doesn’t mean you don’t work your fucking ASS off to get to where you want to go.

So I guess it depends on your definition of EASY. For me when I see fun, flow-based, easy, when I think about it, write about it, claim it and also CREATE it, it means –

Natural.

Aligned.

RIGHT.

When I think of those things I don’t in any way think there won’t be discomfort, growth, stretch, fear and resistance to deal with, even pain to push through!

And maybe it’s because I genuinely ENJOY purposeful pain, I’ve long conditioned myself to elicit pride and self-belief and the knowledge of what I’m achieving as a result of pain, in fitness, in business, in life, but the point is –

Flow, fun, ease – those things don’t mean shit just happens to or FOR you; of course you have to get out there and make it happen!

But at the same time –

Don’t you just think that DOING so should be fun … feel like you KNOW you’re in flow … basically be so God damned right that even when it hurts and even when it makes you want to tear your hair out and scream, if anybody were to ask you how it is you make so much money and do such great work in the world your overriding feeling would be that it’s because you finally got out of your own way and you let it be EASY.

And here is what it means, to let it be easy, to let it be fun, to let things FLOW as they really should and always were MEANT to.

It means you finally give in to doing what you KNOW you’re meant to be doing.

It means you let GO of the stuff that is dragging you down, the stuff you’re telling yourself you SHOULD do, SHOULD make work, you’ve invested all this time and effort into it so you SHOULD JUST POWER ON even though you kinda hate it and it’s WRONG!

It means you develop a fuck this shit attitude to anything that doesn’t feel amazing, not because you don’t give a fuck but because you finally give ENOUGH of a fuck about the things that matter to fuck OFF everything else, and be true.

It means you go where your heart takes you, you follow your gut, you do crazy shit that makes no sense or even seems reckless, foolish, like sabotage, because you KNOW. And because you finally know that when you KNOW it means you shut up and LISTEN.

It means you say what you really think. Shout it from the rooftops. All of it! Over and over. No matter what. Every day. No matter what!

It means you stop SELLING stuff for a buck, or because you can, or because you did before, or for ANY other reason than that it’s EXACTLY WHAT YOU KNOW YOU MUST CREATE AND SELL.

It means you get PAID the best because you ARE the best at doing what you were BORN to do and know you MUST do and you’re finally LETTING yourself do it which means you can also take complete OWNERSHIP over how awesome you are at it and all of a sudden even SELLING feels fun, flow-based, easy.

It means that all you really WANT to be doing each day, is your work. You live and breathe for it. It’s your favourite way to pass the time, and more than that – it’s just what you’re repeatedly drawn back to, like a moth to a flame.

It means that even on the days where you bleed, you sweat, you want to curl up into a ball and cry, you feel like you might just DIE with the pressure and never-endingness of it all, that if I were to turn to you and ask you –

“What’s it like, being an entrepreneur, how does it feel, doing what you do?”

You’d answer without thinking:

“It’s so fun! And so easy! I love it; it feels amazing!”

And you’d mean it, too. Because the thing which THEY don’t get, those who say you can’t make money doing what you love or that it can’t be easy or fun is that there is that true FUN, true joy, true ease means achieving or being caught up in something that’s worth it. Something that lifts and exhilarates you. Something that brings you to LIFE. And that when you find those things, the things that take you to a higher place?

You’ll not only be OKAY with leaping any hurdle you need to in order to get there –

You’ll actively THRIVE on it.

It’s time to stop assuming that success should feel HARD, ENDLESS, like you’re giving things UP. Those HEAVY feelings, that’s not because hey – you gotta do the work! That’s because HEY: you’re doing the WRONG FUCKING WORK.

You’ll know it’s right when it feels right, plain and simple. When it doesn’t matter how much PUSH you need to do daily, because there’s truly nothing else that would feel more natural, and besides – you kind of just AUTOMATICALLY find yourself doing it.

But there’s just one more thing I need to say here, and listen up:

STOP BULLSHITTING YOURSELF THAT YOU DON’T ALREADY KNOW ALL OF THIS.

Quit pushing shit up a hill the peak of which you don’t even really want to hang out on!

And ask yourself:

What would be FUN to create right now?

What would I be selling today if I were totally in alignment, if it weren’t about MONEY fear and I were just being true?

What would I SAY today if I decided to GTF over myself and not worry about what people think?

What would I be giving my LIFE for if I were in flow, following my GUT, following my heart?

Don’t imagine for a second that doing what you’re meant to do and making money as you won’t hurt like a motherfucker, and that you won’t have to give your EVERYTHING for it.

But at the same time –

Stop fucking kidding yourself. If the work you’re doing doesn’t feel like the BEST AND MOST RIGHT THING EVER, no matter how hard it also is at times?

Then it’s not the right work.

It’s SUPPOSED to feel fun.

Flow-based.

And easy.

And the best thing of all is?

YOU ALREADY KNOW WHAT WOULD.

Go do that.

Don’t forget –

Life is Now. Press Play.

Kat x

P.S.

Rebel.
Upstart.
Fuck the system; screw the rules.
Won’t do what they told me.
Too much.
Unreasonable.
Ridiculous.
Unprofessional.
Crazy!

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”

lolol

BUT REALLY.

Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,

Polished,

And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,

WITHERS TO NOTHING,

AND DIES?

Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.

NOW.

With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –

THE MILLIONAIRE REBEL YOU!

Starting January 18th!

>>> https://thekatrinaruthshow.com/rebelmillionaire/

The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –

BUT NOT IF SHE CONTINUES TO DO BUSINESS AND LIFE BY TRYING TO SOMEHOW BE A NON-CONFORMIST WHO CONTINUALLY CAVES AND CONFORMS.

For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:

FLICK THE DAMN REBEL MILLIONAIRE SWITCH BABY.

>>> https://thekatrinaruthshow.com/rebelmillionaire/

All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.

REBEL MILLIONAIRE

Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.

>>> https://thekatrinaruthshow.com/rebelmillionaire/