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Money Mindset, Success Mindset


I’ve started doing a lot of bigger deals lately, deals bigger than anything I’ve ever done in my life and certainly bigger than what I kinda thought I was in line for this year.

The sort of stuff that I would have assumed is still several years down the track for me is happening left, right, everywhere, nearly every day!

As to why I assumed it’s still down the track, that’s worth thinking about as well – and perhaps something you should consider in how you’re approaching your own expectations and therefore success – but it’s not what I want to write about today.

I want to write about how MIND-BLOWINGLY straightforward it is to 10x your income, your ‘fame’, your circle of connections, your success.

I don’t know about you, but at each stage of the game I’ve been at I’ve always assumed that there is some sort of KNOWLEDGE outside of me that I don’t yet have and that I need, in order to level up.

This is true in business, in fitness, in every area of life. The entrepreneur making 10k a year wonders how the frick they can get to 100, and what the system or strategy they need; what they need to KNOW that they’ve not yet learned.

The new fitness fanatic wonders what on earth it must be like to be DAILY motivated / automated around working out and eating great, to not have to battle emotionally with whether or not they FEEL like it, and to have a ‘body like that’, and typically asks questions around exactly what they should eat, how to workout, what the secret supplements of the fitness elite might be.

But here’s what not enough people are asking, or realising, and what I’ve found it’s REALLY about no matter what your goal:

What is the MINDSET of being at that next level?

How does the person to whom making 10 mil a year is NORMAL and EXPECTED think, that’s what I want to know!

Before I hit the 7-figure mark it seemed like this really ‘big deal’ number and I anxiously tried to learn and implement EVERYTHING I thought might be the secret sauce.

Don’t get me wrong, it’s a big deal to hit any milestone in your business, but when you make it into a BIG MYSTICAL DEAL then you kinda put it up on this unreachable pedestal and essentially label it as ‘not for me’.

In other words: part of the MINDSET of getting to whatever your next milestone is, is starting to see it as nothing more than normal and ‘everyday’.

The thing is, after I did finally hit that 7-figure mark and looked back over what did it, it was very hard to pinpoint anything that was the key or the secret.

There was no particular strategy –
Nothing special I DID –
It wasn’t even about a freaking funnel!

In fact the truth is, the ACTIONS I took that got me from 6 figures to 7, and then allowed me to grow still from 7 and beyond, really weren’t that different from everything I did in earlier years when I was dead broke!!

My business day has for 15+ years consisted of some sort of mesh of journaling, writing, speaking, coaching / kicking people’s ass, working out, and whatever scurrying around doing in retrospect largely unimportant ‘must do’ tasks I happen to be distracted by.

Pretty much EVERY ‘must do’ big thing I’ve spent time or money on over the years was a WASTE of time and money; unless you want to look at it as a powerful lesson or reminder of what you DO need to be doing.

And all you need to be doing, REALLY, are the basics.

On a practical level, as far as what I DID to elevate, 10x, or greater my results, was more around consistency and productivity as opposed to any different or magical activities.

But here is what DID have to change, and what’s changing again right now as I start to move into all these HIGHER LEVEL deals, connections, avenues of growth:

I asked for more, decided it was REALLY what I wanted, and started to go about my day and life with the knowledge that I was now actually COMMITTED to that next step and therefore it was GOING to happen.

In other words?

I stopped maybe’ing and one daying, and just started seeing those higher level things as how it would be, and eventually how it WAS.

It’s fascinating to me that some of the stuff I have in the works right now, stuff that is terrifyingly awesome and slightly surreal, when you break it down is LOGISTICALLY no different from being back in the gym as a PT … or selling my first little info products online … or running little events in the back of the local church hall.

It’s fascinating to me that CONNECTING with high players, while there might be a few more hurdles to jump to get in the door, is really NO different than connecting with anyone else.

It’s FASCINATING to me that 10xing my income – again! – is LOGISTICALLY no different to keeping it where it is or allowing it to stagnate; just takes a little more organisation and focus maybe.

The only DIFFERENCE between the ‘big awesome deals’ and the everyday stuff?

I decided to make the big awesome stuff my everyday.

Think about this:

The way you live right now, what you have, how much you earn, who you are and how people see you?

For SOMEBODY out there that would be a big fucking awesome up on a pedestal too good to be true life.

As long as they see it that way?

It probably ain’t gonna happen.

So – flip it around.

Realise that YOUR everyday normal is out of reach for many but yet YOU take it for granted. Taking it for granted doesn’t mean you don’t do the work, that’s not what I mean.

But here’s the thing:

If you want to 10x, or more, of COURSE you can.

And when you do, I guarantee you this:

You won’t look back and say it’s because you learned some awesome secret sauce strategy.

You’ll look back and say it’s because you got your head in the game.
DECIDED it would happen.
Saw it as a DONE DEAL.
Acted accordingly.
ASKED for what you really wanted and followed through.

And eventually?

It became your everyday normal.

Journaling idea: what next level thing can you today start acting on, putting emotion aside and just going after it like it’s a done deal?

Don’t forget –

Life is Now. Press Play.

Kat x


Fuck the system; screw the rules.
Won’t do what they told me.
Too much.

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”



Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,


And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,



Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.


With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –


Starting January 18th!


The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –


For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:



All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.


Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.