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Success Mindset


It’s a cert that if you do all the hustle in the world, yes even the bestest hustle FLOW of ALL, you show up more than any other bitch out there but yet your mind your heart your soul is singin’ a different story of what you deserve or will probably GET –

Girl you gon’ get exactly THAT, the latter, the not getting, the hard getting, the upfuckinghill getting, the NO fun getting.

You will work your ass off.

You will do ALL of all of da things.

You will push, and create, and market, and sell, and show up from soul, and really truly put great value out into the world – EPIC value which nobody can even begin to compete with – and yet STILL,

You will not get paid (not the way you know you’re meant to)

You will not receive (not aside from any sort of hand over fist BLEUGH way)

You will not see or feel the gates of heaven open and the blessings pour down the way they damn well should be!

How to get the blessings pouring down and the soulmate peeps rolling in (in biz and life!) and the money plus all other forms of fuck yes abundance just DONE?

– Change your beliefs, change your life.

This is not new shit, it’s far from revolutionary, you’ve heard it before but the question is are you DOING it –

Or are you waking up each day REACTING?

– Reacting to fear of what you’re going to see when you login to your Paypal or Stripe or bank account

– Reacting in advance to the idea which – let’s face it – you’ve already decided in your head that once again it’s going to be a juggle, a struggle, you can’t, you have to, but HOW?

– Reacting to the currently coded in belief system that this shit is slow moving, it takes nearly every bit of your energy both physical and otherwise, and then you STILL don’t get what you want!

Are you ready for things to change?

Are you ready to pull the damn emergency cord on this here fear train you somehow got yourself not-so-joy-riding on?

Are you ready to quit letting the VOICE OF THE DEVIL RULE YOU?

It’s actually very very simple:


>> Decide to no longer be available for what if … INSERT BAD SCARY THINGS … <<<

And instead:

Hand up inside of you like a stop sign, or even do it literally if you like, and this is what now gets to be UP!

– I ALWAYS have enough

– I am ALWAYS more than okay

– I always have MORE than enough (see how we gradually elevate this shit, dial it bit by bit up until you are FULLY feeling and ‘knowing’ it?)

– What if … it just got better and better from here?

– What if … everything I DECIDED was always true?

– What if … I could literally change my (money / body / business / energy / love) reality on a dime?

– What if … I just DECIDED, and really meant it?

And so on.

And so forth.

Here’s the thing:

Belief recoding is not for the faint-hearted, but that doesn’t make it HARD.

It’s not hard at all. It is not complex. It is a CHOICE.

And it starts and ends with you deciding that from this moment forward you’re no longer available for fear-led ‘what if’s’s, and you’re no longer available for the voice of the devil to derail you from soul certain action and result-gettin’.

YOU are the motherfucking creator of your reality, and it goes like this:

– I decide my results

– I decide whether to let it (money, business, body, love, whatever, all the things) be easy or hard

– I decide whether SURPLUS and MASSIVE MASSIVE ABUNDANCE IN ALL GOOD THINGS is my norm or whether I wanna keep playing the struggle game

– I decide how my energy and motivation and connectedness to God and soul flows today

– I decide whether the answers are always shown to me! And I always know what action to take or whether or not to take it!

– I decide to live from TRUST, and KNOW my needs are always provided for

You decide.

You decide.

You decide.


How do you write intentions to recode your beliefs and change your reality?

You take all the shit you’re scared of and which has a hold over you –

You look it straight in the eye, you don’t try to avoid it, push it down, pretend it’s not there –

You give it a small sneer of disdain (or, well, really, a THANK you for your services, but they are no longer needed) –

You send it on its way (mush mush, your work here is done) –

And then you ask yourself,

“What is it I wish I believed or knew or had as true instead?”

The answer to that question? That’s your new belief. Your affirmation. Your intention. Write that down as done.



You might well see this as not really that impactful.

What difference can it make, writing out positive statements and ‘wishful thinking’.

It’s not about that at all.

This is about moving past fear in order to access WHAT YOUR SOUL ALREADY KNOWS IS TRUE.

To lock in on that inner guidance and direction around what gets to BE for you.

To then put it in writing as a means of honouring it, choosing it, CLAIMING it.

In doing so, in a very very real sense, you are PLANTING IT IN AS A NEW BELIEF.

Thoughts become actions become beliefs become reality.

This is basic. Simplistic. And real!

The way you show up and then TAKE ACTION, do the so-called hustle (but what IS the real hustle, hmm? Hmmm!) through the day will absolutely follow where your beliefs are at! It is ludicrous, juvenile, ridiculous, to think otherwise.


By all means.

Be the person who does the damn do.

But not before you become the real fucking you.

The one who believes.

The one who sees.

The one who knows she gets to create the whole damn thing,

Which, wait, let’s be real –

You already did.

Don’t forget –

Life is Now. Press Play.

Kat x


I decided, once upon a time, to make $100,000 in a month! I kept on deciding! It took a little time … (far less than I thought, actually, in the end) … but it happened.

Since then I have decided my way up to over 4x that per month.

I have produced this level of income at The Katrina Ruth Show for nearly 5 years now. (6-figure months and eventually, starting 9 months after the first 6-figure month, multiple 6-figure months. Consistently!).

I have also mentored countless badasses in the online (and offline!) space who have, during the time mentoring with me, and / or afterwards, achieved this ‘milestone’ income goal as well.

I am known in the entrepreneur world for flicking the damn switch for the called ones.

One of said called ones asked me a week or two which of my existing courses would be most helpful for understanding the mindset of myself and my clients who have hit and surpassed the 100k per month goal! Understanding the mindset as well as the strategy, or whatever else was part of it.

I said I’ll have a little think about that … and then instantly I thought – “huh! Why do I not have a course on that! That would be a GREAT course!”

Guess what?? I NOW HAVE A COURSE ON THAT! Well .. it opens officially tomorrow! But there’s a sneak attack secret-y sort of thing happening already.

>>> The 100k Per Month Formula just opened for registration! <<<

For the Entrepreneurs Who Were ALWAYS Gonna Run the Damn Thing!

10 modules (all new live content)
11th bonus one (duh)
3 insane extra bonuses (one is an entire brand new course on finding and building your Soulmate Team .. I’ll be launching this after THIS, at $199, but you get it free in the 100k Per Month Formula!). Another is an entire 30-day mindset course on 100k+ mindset, with daily journal prompts. Yes, this is a BONUS, in addition to the 10 modules + 1 + (did I mention!) Q&A hotseats and more with me.

I am so excited for all of this!

People have been signing up already. I may have done a secret sneaky stealth launch to a few peeps, and they hopped RIGHT on, especially when they saw how freakin’ wow the vibe was not to mention OH – the VIP / Super VIP options. You gotta keep your eyes peeled!

Full Sales Page + Success Stories + ALL the Vibe of the 100k Per Month Formula coming in the official launch May 28! Join Now in the Secret Drop and Receive the ‘Stealth’ Bonus … this extra bonus goes away once the launch officially goes live tomorrow!

Shhhh deets below:

Time to decide freakin’ bigger baby.

It’s go time.