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The reality is I don’t give AF about women being successful in business, women being independent, women making money, whatever. (Or men, for that matter).

It’s all a farrrrrrr second to what I’m actually here for, what I actually try to get across to you each day, what the actual mission is for my business, and my life.

And that is this:

Are you doing what you’re meant to do in the world?

Are you BEING who you’re meant to be?

Are you giving your life,

for what it was given to you for?

And are you doing so in such a way that you’re living in accordance with your values, putting first the things that your soul knows MUST be first, creating your life, your memories, your legacy, your impact, and yes, with it your freedom and joy, based on what you see inside of you and know you shouldn’t NOT be saying yes to?

Where are you saying NO right now,

to things you know your life is meant to be about right now?

Where are you casting your values aside, to try and get to an outcome?

Where are you telling yourself a nonsense story that if you just suck it up and do something that goes against your DEEPEST truth, that it’ll be worth it or that you have to?

It’s never worth it.

And you never have to.

My mission here at The Katrina Ruth Show is simple:

Help you to remember who you always were,

and then become it.

In ALL areas, based on YOUR truth, YOUR values, YOUR terms, and by being fully you.

People come into my space often mistakingly thinking I am a business coach. They want to know what to do, and how to do it, to make money online, build their business, get highly paid, attract in more soulmate clients, and yes, do it all by being fully them.

I GIVE them – I give you – those desired systems, structures, ‘what to do and how to do it’ bits and bobs to do with every element you could imagine of online monetization. I’ll ALWAYS give you all my structures and systems, not just on business and money, but in any area of life where I’ve created exceptional outcomes, consistently over years.

Which is basically all of ’em at this point 😉

But I give that stuff so you can relax and know you’ve got it, and sure – follow it if you like. Mostly though what you’ll find is – you don’t need to, you forget to, you keep thinking you should, and then bit by bit by being in my space you realise none of it mattered.

Because I’m taking you on the journey that DOES. The journey of soul remembrance, of truth, and of being disciplined and strong enough on the inside to forego ANYTHING that does not match that.

People STAY in my space because they realise I’m not a business coach at all. I’m a return you to motherfreakin’ soul coach. I’m a kick your butt into alignment and truth coach. I’m a bring you back to the blueprint you were born with coach. I’m the mentor who will turn your paradigm of success on its head and back to WHAT YOU ACTUALLY ALWAYS KNEW IT WAS.

If I had to label it I guess I’d say alignment mentor. But that sounds so flat line, so I guess I’ll say … I’m Katrina Ruth. And when you hang with me you’ll become exactly who YOU are.

That’s just straight up facts.

And it tends to happen whether or not you even especially DO anything. You just absorb what you need. And you find you can no longer stomach your own BS, no longer can you even MANAGE to do things that go against soul.

Which is why, even though most people come to me because they want to make more money online, by being fully them, they end up sorting out health and body stuff … relationships … lifestyle … how they’re doing life with their kids … everything about what it’s actually meant to BE about for them.

And my clients who also build 6, multiple 6, 7, mulitple 7, and even 8-figure and beyond businesses, of which their are LOADS in most of those categories, and more than you’d think in the higher two …

they make that crazy next level money and impact NOT because they got a method from me that helped them to do it.

But because they got a bulletproof caffeine-shot up the heiny from me about not letting another moment of their life pass by in which they were living the wrong life,

or being anything other than all that they actually are,

and REQUIRING life to step up to where the actual damn line is.

You wanna make more money, have a fancy car, impact millions, or just finally get your art out there?

Start at the only place it can ever end:

Giving your life for what you’re here for.

If I can do THAT for you, help you to see that …

the rest is all just a fallout.

It’s whatever.

Choose it, don’t choose it, it’s not hard to just decide to be independent, free, rich, successful, etcetera.

But do I CARE whether you achieve these things? Meh. I hope you do, because they’re pretty gee darn cool and fun, and also help you to help more people!

But no. If it came down to the wire, and I had to choose, I couldn’t give a rats shiny behind about that.

I just want to see you being you, and living as you know you must.

What’s funny is … do that, and watch the portals open, the heavens rain down upon you, the cosmos itself pick you up and carry you along in a chariot of diamonds and fire.

Which is kinda badass.

So yeah –

that’s about it.

Don’t forget –

Life is Now. Press Play.

Kat x


Fuck the system; screw the rules.
Won’t do what they told me.
Too much.

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”



Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,


And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,



Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.


With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –


Starting January 18th!


The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –


For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:



All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.


Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.