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Purpose

IT’S NOT REALLY YOUR JOB TO WORRY ABOUT WHETHER PEOPLE CAN AFFORD YOUR SERVICES

It’s not actually your job to worry whether or not people can afford you.

It’s not really any of your business to decide if they can.

Who exactly appointed you as God of somebody else’s abilities, desires, needs right now?

And are you actually suggesting that, when life becomes less stable or certain than normal, the way you should respond is to ALSO get more unstable, and less certain?

How do you think that will help anybody?

Answer –

it won’t.

Not one little bit.

Nope, not at all.

“But Kat! Don’t you think now is a time to be sensitive to people’s needs, make some adjustments to help them out, perhaps put together some special cheapie stuff, drop down higher ticket offers and so on … you know … be KIND?”

Here’s the thing:

This is not about not being kind.
It’s also not about not having empathy.
It is absolutely not about ignoring the landscape of life right now!

You wanna put something cheap out? Make a bundle for free or to sell? Whip up some cool new on the house trainings for peeps? Put together something you’ve ‘never before done or offered’ for your high end peeps?

Cool … DO it!

Do it because it’s what flows out of you.
Do it because you can’t not.
Do it because it feels good, and exciting, and fun, and also, yes – NICE, to know you’re creating something badass that’s gonna help!

But isn’t that all the same reasons you take action ANYWAY?

Isn’t that what marketing is already about?!

What it’s not about, and what I absolutely do not recommend you NOW start to slippery-slide down down down into letting it BE about, is ADJUSTING BECAUSE YOU THINK YOU NEED TO ADJUST.

adjusting because of fear
– adjusting because of ‘what if’
– adjusting because you’re worried that people are not buying right now, or not buying high-ticket right now, or not buying in the same way as usual right now

The truth is – they may or may not be! But it is not YOUR job to decide that FOR them.

And,

What about the people who actively still desire and also yep indeedy do have the money TO invest in you?

Right now, your next high ticket client who NEEDS YOU TO BE YOU may be watching you, ready and DESIRING to leap into their next step, and looking at that badass leader who they know is the person to hold them to their next level, and then …

That badass leader (you!) suddenly starts flip flopping all over the damn place like a fish that just went belly up on the sand!

Caving here and there and everywhere and doing random shit which clearly does NOT come from core, from backing themselves, or from being the leader who people actually need them to be!

The thing is –

WE CAN TELL!

They can TELL.

It is very very clear where you are coming from.

So yes –

Do the low cost or free offers if you’re actually called to!

But also YES –

KEEP ON SELLING YOUR USUAL SHIT IF YOU’RE CALLED TO,

at your usual price.

Just, whatever you do –

Get connected to YOU first.

Build your business and life on a foundation of TRUTH.

Take the time to plug in to certainty before you act!

And let’s be honest –

There’s nothing new about that 

So really??

Biz and life as usual.

Don’t forget –

Life is Now. Press Play.

Kat x

P.S.

Rebel.
Upstart.
Fuck the system; screw the rules.
Won’t do what they told me.
Too much.
Unreasonable.
Ridiculous.
Unprofessional.
Crazy!

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”

lolol

BUT REALLY.

Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,

Polished,

And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,

WITHERS TO NOTHING,

AND DIES?

Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.

NOW.

With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –

THE MILLIONAIRE REBEL YOU!

Starting January 18th!

>>> https://thekatrinaruthshow.com/rebelmillionaire/

The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –

BUT NOT IF SHE CONTINUES TO DO BUSINESS AND LIFE BY TRYING TO SOMEHOW BE A NON-CONFORMIST WHO CONTINUALLY CAVES AND CONFORMS.

For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:

FLICK THE DAMN REBEL MILLIONAIRE SWITCH BABY.

>>> https://thekatrinaruthshow.com/rebelmillionaire/

All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.

REBEL MILLIONAIRE

Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.

>>> https://thekatrinaruthshow.com/rebelmillionaire/