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Success Mindset


I hate stopping. When I’m in the flow, and in the thick of it, caught up in momentum, and not even realising I am DOING, because I am so dropped in to BEING, is when I create the most, unleash the most, end up selling the most, impact others the most, and also feel the most ME.

In this state of being, I am barely aware of any sort of idea of exertion, or push, or hustle, and certainly there is no ‘must’.

I feel as though all I’m doing is twirl twirl twirling in the most beautiful and fun dance with life itself, I’ve no idea of each next move until it is upon me and I am upon it and together we are one, and yet somehow, from this crazy NON-thinking back and forth with life itself –

Content is created.
Programs unleashed, sold, delivered, complete.
Clients and community near and far receive what they need.
Team is instructed.
Biz-niz is RAN.

When I’m in the dance, in the flow, in the BEING-ness of being Katrina Ruth, I am vaguely aware … perhaps greatly aware … that this goes far, far beyond me.

I can sit here.
Knowing I am typing, yes, this is ME, creating this content.
I hear the wind rustling in the trees next to me, as I sit in my swingy chair on my bedroom balcony.
If I pause and tune in I can hear the noise of the ocean just a 100 metres or so away from me.
I am conscious of the distant sounds of my children playing. I am conscious that I hope I don’t hear those happy sounds suddenly turn to shrieks and screams and battle attacks, because I really don’t want to have to exit this bubble right now.
I hear the garbage truck come by.
I am aware of all of it.
And yet at the same time –

I am aware of none of it because right now I’m in the superflow lane baby, and in this place, where I let myself fall with each moment and twist and turn of the dance ever-deeper into ME?

There really is no me, or them, or world, or anything, and what is coming THROUGH me, and what I am DOING, is directed and supported by something far, far, greater than me.

When I do my business in this way,

I feel supported to a level I can’t even explain. I am not DOING anything. Even though sure, I am. Technically it IS me producing, directing, creating, and also monetising the FARK outta what’s coming through me.

But yet it’s all just … flow.

Here is where I fuck it up though.

Here is where I make it harder on myself.

Here is where I am still learning, about giving in even MORE to me, and simply refusing to show up for the dance if it’s not the FLOW dance. No! I won’t do your scripted ‘have to think about it and try’ dance. I won’t, and you can’t make me!

^^ this is me,
speaking to me.
Who else would it be?!

I fuck it up when I forget that how it WORKS for me is momentum, baby. Doesn’t gotta be some kind of over the top EXXXXTRA momentum, even though sure – I’m a little bit extra 

But no,

it just needs to be that I remain in the dance,
in the movement,
in the flow,
each move unfolding (and only just at the last possible second, when you’re breathless and wide eyed with awareness that you’re already moving into the next step without ANY CLUE OF WHAT IT IS) into the one which comes after it.

A new person in my life, a fascinating new person, but that’s not the story we’re telling, is it now?! Anyway, he recently explained to me how, when he goes to new cities, he likes to go on ‘non-stop walks’. “Everytime the light goes red, or there’s an obstruction, you have to change direction. The idea is you never stop, and you just see where you end up“.

And I thought, yes –

This is how I do business BEST.
This is how I do life BEST.
This is how I do me BEST.

But so many times – and don’t you do this as well, don’t we all?! – I try to make it wrong.

“I should think more”

“I should plan more”

“I should be more organised”

“I should think about what people want”

“I should move with the times”

“I gotta structure things better”

“I gotta work it out”

“I gotta think it out”

“I gotta plan it out”

“Let me get back to you on that”

“Let me add that to my list … the list that slowly and softly is KILLING me as the very existence of a thing which implies that there is ANY thing other than this moment, right here, this dance step, ONLY brought to life as I fall INTO it,

drains my soul
right out of my body
into the bowels of HADES, it might as well be!”

Or, you know –

Something like that.

Here is what I have learned:

>> When I try to make being me wrong, everything falls apart FAST. <<<

But also,

when I try to add to me
when I try to contain me
when I try to structure me
when I try to organise me
when I try to explain me, or make me and what comes out of me more presentable to the world,

and anything like this –

it all just turns to horrible horrible quicksand.

In the thinking, in the considering, in the looking at my list and trying to stay on top of things, remember things, get things done –

I lose my soul.
I lose my joy.
I lose my energy, my motivation, my focus.
I lose what makes ME,


Where do I fuck it up? Where does a crazy soul-led LIVES FOR THE BEAT OF THIS ART messenger like you or I fuck it up?

When we think that the way to improve our art, OR to make more money or be seen, is to pause the BEAT OF THE DANCE WHICH GOT US HERE.

When we forget that the BEST work always and ONLY comes from the flow, the dance, the twirl twirl twirl with life itself, the MADNESS.

When we try and take our crazy,

and put it in a nice little box.

With a ribbon.

And a bow.

And our head tilted just so, to the left, like that.

“Oh, you need to make sure people understand how you can help them! You need to be conscious of what the market wants and needs!”


You need to follow the beat of your crazy,

your feet dancing and twirling in whichever way they take you,

carried along by the winds of LIFE ITSELF,


but that your band of merry pipers will see you,

their toes will start tapping,

they won’t even know what’s happening,


This is how you build a personal brand to 8-figures and beyond,

when you are an artist,

when you are a crazy one,

when you are a messenger who HAS to be IN it to even BREATHE,

and when the very idea of having to DO a single damn thing in business drains the soul right outta you,

but yet you still want all the results.

The question is not if you can let yourself be this free,

the question is only are you willing to trust this big,

and back that you being ALL of you,

which we both know means ZERO forethought and ONLY creating from a place of being IN it,

is enough?

In the end it’s very very simple:

Either you believe you were born for this dance, and so LET GO AND BE IN IT, QUIT TRYING TO PLAN WHAT WAS NEVER MEANT TO BE PLANNED,

or you should quit crowding up the damn floor.

Don’t forget –

Life is Now. Press Play.

Kat x


✨✨ Success Frequencies.

Let’s talk about them. Breathe them in. ALLOW them in. And then dial them TF in.

Are you ready?

There are certain ways of being, of operating, of thinking, and perhaps most in particular of expecting which are currently dictating your outcomes in every area of life.

You are, quite literally, coded. Programmed. Running on a frequency of … X.

With X being, well – whatever you see around you most days. Whatever you experience. Feel. Know to be true. Receive and hold onto. Receive and do not hold on to. Or do not receive at all.

There are certain things in your life which right now you can click your fingers and command to replicate, on repeat, and they do.

And there are other things which SHOULD be in your life, which you yearn to have in your life, which sometimes you get a glimpse or a taste of or even an entire mouthful, and then they’re gone, into the night, maybe never to return again, shrouded in mystery and frustration but yet at the same time that deeper part of you knows –

it’s not supposed to be like this.

It shouldn’t be.

I don’t accept it!

And I WILL move past.

You look into the future you see inside of you and you know that it is ALL real, ALL available, ALL true, ALL there for the taking. A virtual sushi train of wondrous life options, every one of ’em just a choice you can pluck off as it rolls on by! Don’t see what you want, not exactly? All you gotta do is ASK, and it’ll be freshly made for you!

Your belief around the impossible is OFF THE CHARTS.

And it always has been.

Your PROOF, of CREATING and ALLOWING the impossible is also pretty darn off the charts, if you do say so yourself. Which you don’t have to, because others do it for you!

It’s ALWAYS been this way for you, you’ve ALWAYS been able to dance between realities and choose the one you wanna keep.

But yet –

it feels, so much of the time, as though you’re teetering.

Teetering on the edge of will I / won’t I let myself FULLY go and receive, create, allow, BE –

or will I fall back into normal, into rules, into worries, into shoulds, into the dreaded dreaded fear that it’ll somehow all just stop working and I’ll find out there was never anything special about me at all, never anything wondrous about what I could do, and that I just somehow … fluked things for a bit.

Sometimes you’re CERTAIN which way you’re going to topple.

And other times you’re terrified you have no idea at all, and if you did you wouldn’t want to know.

But what you do know is this:

When things are working.

When things are flowing to and through and from you in the precise ways they should be.

When things are OH so yes.

When it’s all just coming together, the different areas of your business your money your life and YOU just rolling PERFECTLY, like a beautiful and impossible to replicate orchestra, pure MAGIC –

it’s not because of what you did.

It is not because of how you planned, followed the plan, did it right.

It’s not a list you ticked off that made it that you got to then GET.

It’s not because you followed RULES for success.

Or really anything at all.

It’s because you were playing life on a certain frequency. You were tapped in, dialled in, LEANING all the way in to something you can’t even fully describe but you KNOW when you’re in it.

You were, not to be too corny or cliche about it but we’ll say it anyway ’cause it’s true – one with life itself. Dancing the most beautiful dance of BEING FULLY YOU with the wind beneath your wings nothing other than God and truth and the very fabric of the universe, what else could it be?!

Put simply:

you had those Success Frequencies switched on to high AF, and you were using ’em.

Want to know how to do that more, in fact any time you choose, in fact with complete calm understanding of what it is you ARE doing and how to tap in and BE in that energy, that place, that receiving, at will?

It’s always been available.

It’s ALWAYS been right there for the taking.

EVERYTHING you’ve suspected this whole time is true.

And now?
We’re gonna get you understanding it (every last bit).

Living it (as naturally as breathing).

And UTILISING it to let life unwind to the places you’ve been waiting to be (the way it’s meant for you).


Success Frequencies with Katrina Ruth, beginning February 1st.

12 audio deep dive trainings.

12 homework worksheets designed to break you open, wake and shake you into the place your inner self is already meant to be playing in, and lead you to specific steps YOU get to take in order to see drastic life elevation … aka RESULTS, the ones you want and are waiting on … in every area of your life.

24 days in total to revolutionise your life, how you see yourself, and how the world shows up for you in return.


Changes everything.

Full price: $497

Pre-register here today and you pay only $197 total, or 2 payments of $109.

Or, go VIP with: $697 full price, pre-register today and pay only $297 total. VIP includes VIP only closed coaching Q&A session with Katrina Ruth, full recordings of said session, plus a surprise Success Frequencies VIP only training.

Here’s what it comes down to:

You’ve always known that the work is about so much more than the work. AND YOU KNOW WHAT THAT MEANS. There’s not a single extra second you will one day be relieved you waited to go all in on that.