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Success Mindset


You can walk away, right now, from ANYTHING you don’t love, and commit to what you really want. It’ll be the most terrifying thing you’ve ever done, but if you can do it?

You can change your life in a fucking moment.

I’m not just talking from heresay, you know, or even from the odd experience of chasing and ACHIEVING my dreams.

I’m talking from spending the first 10-15 years of my adult life broke, unhappy, struggling, stuck, and in the wrong business, the wrong body, the wrong marriage and the wrong life.

I’m talking from eventually having just got DONE with not having things work out. And finally getting it through my head how letting them work, ALL the way, is a choice.

Nothing more than a choice.

There was a time there, for most of my twenties and into my early thirties, where I truly believed that in order to create success I needed to have a plan, get ready, prepare, and bide my time. Get my ducks lined up, y’know?!

I was in the wrong job, but it was where I was making my money, so I couldn’t just LEAVE …

I was in the wrong marriage, but it was me who pushed it, and I was only 25, and besides, maybe it would get better …

I was gaining weight, day by day, a personal trainer who looked and felt pretty freaking average, but I was too busy and just so damn TIRED, constantly blacking out and didn’t have the ENERGY to fix things so I told myself constantly, tomorrow. Tomorrow will be the day.

Wrong business.
Wrong relationship.
Wrong body.
Wrong LIFE.

And I told myself, constantly, everything I needed to hear in order to NOT have to take action and believe I was justified.

I PROMISED myself, perpetually, that tomorrow was the day.

Tomorrow I’ll write up what I REALLY want to do, look at my ideas for being a WRITER again, or making money somehow outside of the gym –

Tomorrow. Tomorrow I’ll have that talk with my husband, that talk with myself, look within and face up to what I really REALLY don’t want to think about.

Tomorrow. Tomorrow I’ll finally get back into my training, my nutrition, take my supplements, and get my damn ass out of bed more than 5 minutes before I’m supposed to be at work!

Tomorrow I’ll stop living the wrong fucking LIFE and finally get on path to the one I was born for. The one I can’t quite see yet KNOW is there!

This went on –
And on –
And on.

WEIRDLY – or not – it coincided with the fact that no matter how much I THOUGHT about changing things I seemed to just continue to struggle!

With money.
With energy.
With my weight.
In my marriage.
And worst of all, with the deep down and unavoidable truth:

That this wasn’t what I thought life was supposed to be about. That I was born for more. That I wasn’t happy, not even remotely fulfilled.

And that time just continued to slip away.

Have you ever looked back, at a certain point in your life, and realised that this right HERE was the point you KNEW you’d have it altogether?

I seemed to be constantly finding myself at that point, and no matter how often I pushed out the deadline of When I Should be a Real Grown-Up and Have My Shit Sorted I kept finding myself back there.

I look back now and I wonder – did I really have to go through all of that?

Or was it just that nobody told me, or I never believed, that you can just walk away …

And that when you do?

You can change the fucking world in an instant.

For me, eventually I just got damn sick and tired of waiting, of failing, of picking myself up again and of wondering when my time would come.

Somewhere, somehow, not deliberately – I wish I could give myself that credit, but can’t! – I learned to just get up, admit what I wanted, set my sights on it, and then walk the fuck away from ANYTHING that wasn’t gonna help me get there.

No looking back.
No hesitation.
No fucks given, except for ALL The fucks about living the life you were born to live.

This all went down in about an 18-month period which I like to fondly refer to as my quarter life crisis. Really what it was, was a quarter life AWAKENING, and one that taught me from that moment on how SIMPLE it is to get what you want in life so long as you’re willing to LEAVE BEHIND ALL ELSE.

The choice to DO this is one that can appear reckless, foolhardy, ridiculous.

For me, from the outside looking in and DEFINITELY from the inside looking out it looked like an absolute SABOTAGE, as I:

Walked away from my marriage, in spectacularly messy fashion, and despite all indications that I should DEFINITELY make it work –

Walked away from my job, with no warning and only 2 weeks notice, because I decided I HAD to make it work working for myself again –

Walked away a year or two later from working for myself as a very busy personal trainer, to shutting down my biz again with only 2 weeks notice, so that I’d FORCE myself to monetise properly online –

Walked away from my EXCUSES about why I couldn’t eat right or workout and lost 10kg in 6 weeks and got back to the fitness model-ish body I love –

Walked away from the wrong house –
The wrong car –
ALL my savings –
Even all my possessions –
And half of my friends –

Losing a FUCKLOAD of money in the process and making my own life INSANELY inconvenient each time!

Every time I’ve done this, I’ve felt like an ABSOLUTE FOOL. But yet every time I’ve done it – and there are so many recent examples as well, of walking away in a MOMENT when I realise I’m not fully hell yes-ing something – it’s been the BEST THING I EVER FUCKING DID.

And it’s INCONVENIENTLY forced me to go and create what I REALLY want instead.

The ANSWER, if you’re not getting to where you want to go, is to walk away.

Do not pause.
Do not look back.
Do NOT pass Go and do not collect $200, just WALK THE FUCK AWAY and into the UNKNOWN where you choose to know that you’ll make things work because YOU WILL MAKE THEM WORK.

This is the REALITY of success, and the inability to walk away, the inability to take a risk or lay yourself on the line, to get UNCOMFORTABLE is almost certainly why you don’t have what you want.

So here is what I want to say to you:


ENOUGH okay, enough!

Enough with the waiting, the getting ready, the lining up of fucking ducks. Who the fuck wants their ducks lined up anyway? I want my ducks MESSY and CHAOTIC and having an EPIC fucking time! Nobody likes a boring by the book duck, DO THEY? Not really. Just like nobody likes or wants or wants to BUY from a boring by the book YOU?

Do you want to know what works, as far as the whole concept of getting to your GOALS, of stepping from the NOW you into the 2.0 you who is a badass motherfucker and rules the WORLD?

This is what works:

You leap now.

You leap NOW baby.

You leap fucking NOW.

As soon as you KNOW what you want you fucking LEAP for it.

And you walk, no RUN away, no excuses, no holds barred, and NO looking back, from anything that is NOT it.

You wanna wait, get ready more, think about it? SURE, be my guest.

It’s only your fucking life.

But I can tell you this:

EVERYTHING huge, exciting, PROFITABLE, flow-based and awesome I’ve created or launched which has ultimately led me to living THIS life, making millions per year online working with my IDEAL clients, being shit hot rich and having the body, the life the EVERYTHING I want?

Happened because I stopped lining up my fucking ducks and I let things get MESSY.

If you want to blow up online, make ALL the money and live your dream you can. But stop trying to kid yourself it’ll happen without first tearing DOWN everything that’s blocking you.

Today, I challenge you:

Walk the fuck away.

Don’t forget –

Life is Now. Press Play.

Kat x


Fuck the system; screw the rules.
Won’t do what they told me.
Too much.

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”



Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,


And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,



Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.


With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –


Starting January 18th!


The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –


For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:



All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.


Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.