Live Your Passion

Why I Was a Complete and Utter C*NT Today



You’re never going to be done with it, you know?

The PUSH. The go-go-go and never fucking sleep / breathe / stop / truly even PAUSE.

It’s going to be part of your life –


And forever.

It’s who you ARE, don’t you see? This person who HAS to push in order to thrive. You think you’re pushing in order to keep your head above water and SURVIVE, and you think that that’s a BAD thing, that what you WANT is to get to a point where you can relax, slow down, take it easy, be THERE.

No. You’re wrong. That is NOT what you want. You THINK it’s what you want because the world has conditioned you to believe that the purpose of WORK is to get SOMEWHERE where you can be free so that you then –

Oh yes.

Go and live the life you were born for, that life you really want, the one filled with purpose and MEANING.

By which I mean:

The one you’re fucking LIVING right now, the one you’re forgetting to damn well APPRECIATE and instead resenting it, telling yourself you just need to get past this deal, this next hurdle, get that influx of cash and then you can STOP THE MADNESS.

Don’t you see?

The PURPOSE of work is not to escape to purpose! The purpose of work IS PURPOSE.

The work is the purpose.
The purpose is the work.
You are the work.
What you’re DOING right now is your purpose.

I’m not even speaking to those who would say no, I’m not doing my purpose, not remotely, I HATE what I’m doing, let me out!

This post is not for you.

I’m speaking to those who need to wake up and fucking admit that they LOVE THE GAME.

Admit it!

You LOVE the push.
You LOVE being up on that mountain.
You LOVE being balls to the walls, eyeballs FRIED, brain completely about to EXPLODE, adrenalin CHURNING through your veins, living on coffee all day until it’s time for wine and THEN YOU KEEP GOING.

Admit it baby –

You’re a junkie through and through.

You get OFF on this shit.

So when you tell yourself that you need to stop, slow down, that a day of REST is in order you’re flat out kidding yourself and you know it.

It’s cute, is what it is. You – not want to work? Not NEED to work? Not be FED by your work and wither and die and ANGER without it?

Ha! Good one.

But sure, I get it. Sometimes you just need to go and screw with yourself for a bit; remind yourself of how GOD DAMN FUCKING AWFUL YOU FEEL WHEN YOU’RE NOT IN THE ZONE.

Remind yourself how HORRIBLE it must be to live like … them. Those … people, I guess they are? If you can truly BE a whole person without purpose? Seems … not a thing. But yet obviously a thing. Of sorts.

Can you imagine?

Think back to the last time you told yourself you need a day OFF and then you went and did a day like the zombie people.

Sleep in.
Wander around.
Eat some shit.
Watch some shit.
Wait around some more.
CONSUME content instead of create it.
Check shit off a list instead of EXPRESS yourself.
Tell yourself this is good for you?!

You’ve gotta be fucking kidding me.

Let’s just call it what it is:


Yeah …

Makes TOTAL fucking sense!!

But yet we do this, from time to time, perhaps to remind ourselves that being CRAZY is not a bad thing, if it means living with intent. Perhaps to REASSURE ourselves that the pressure, the pressure fucking COOKER, the way we burn and burn and BURN that candle at every freakin’ end and twice in the middle that that is what we WANT and by God do we want it EVERY single day and no two ways about it.

Sometimes I’ll go and spend an entire day eating sugar. I’ll go to the movies and stuff my face with popcorn, lollies, then go home and eat ALL the chocolate and ALL the ice-cream and top it off with some toast because why the fuck not?

I do this maybe twice a year?

I HATE the entire process of it; I don’t even enjoy it at the time let alone after! I watch myself with a slightly horrified fascination from the outside looking in, and then the next day when I feel TRASHED and sugar-punched, I wonder –

What the fuck was THAT about?

And then I go and SMASH my greens all week, and ever after, and I SWEAT, and I detox, and I BURN through the protein, and I am, and then I realise:

Oh yes.

That’s what it was about.

Coming back to PURPOSE, and sometimes you just need to remind yourself of how fucking awful it is on the other side.

Same thing in business.

I took a day off yesterday, from writing, speaking, creating.

A day to be normal.
To catch up.
And breathe a little.
I got nearly twice the amount of sleep I normally do (6 hours instead of 3!).
I lay around and read a novel.
I took my time meandering through my task list, and the day.
I did NORMAL, I suppose. Although probably not, but a heck of a lot closer to than normal for me!

It was the most stressful fucking thing I’ve done all year.

I nearly bit the HEAD of my trainer off this morning at the gym. I don’t think I’ve ever been such a CUNT (only appropriate word) with what I had to say about myself, him, the state of the Mums at our school, the world at large.

It was NOT a good thing, for anyone, me taking a day off! I don’t remember the last time I was in such a downright FOUL mood.

I felt ENRAGED with the pent up energy of not having EXPRESSED and CREATED the day before. Of having just PASSED THE TIME, really, although probably still made about 20k and did more than most people do in 2 months.


BIG mistake.

Yet here is what it WAS good for, in the same way I can be grateful to myself for abusing the sugar every now and then:

It reminded me of how INSANELY glad I am to not only have a purpose – as everyone does – but to have also found a way to live it through this business, this community, this life.

It AFFIRMED for me that next time I think I need to stop, slow down, DO less, PUSH less, give myself a break and maybe SLEEP a little?

I need to give myself a swift uppercut to the jaw and pull my head back in.

It reminded me of who I am.

And that actually I like being me.

That actually no, I don’t need to slow down and breathe. I need to wake EVER more up and live.

Because here is truth, and I bet it’s true for you too:

I have a purpose which DRIVES me, excites me, compels me.

And when all is said and done no matter how much I might bitch about it?

I love the push, I NEED the push, I can’t live WITHOUT the fucking push.

I’ve got PURPOSE WORK to do baby, and I ain’t never gonna be done with that.

And neither are you, so quit fucking whining and get on with it; admit you LOVE it no matter how much it burns!

After all –

Life is Now. Press Play.



Don’t forget –

Life is Now. Press Play.

Kat x


Programmed to Upgrade is happening gorgeous, and WHOOOOO MAMA is this the work that works.

25 days, you and me, 1:1, to quantum leap like you’ve NEVER leapt before.

This will be intense …

And a lil bit scary. But buckle up, because you KNOW you’re ready for it.

SO fucking ready 😉

Programmed to UPGRADE!

25 Days, 1:1, with Katrina Ruth, to SCREW the Rules, SCREW the Norm, Go So Damn Extra, So Freaking Hot, So Fully SEEN, and Snap Your Future Into the Now So Damn Fast It’d Make Your Head Spin … even as you nod in certainty that of COURSE, this is what was ALWAYS supposed to be ..

Places are already filling, and we begin next week. If you know it’s time to say yes to MAGIC, and creating your reality from the supernatural, and you’re SO ready to drop the paradigm of always having to DO (and yet still not be there!) then message me now.

I’ll get you the full overview, and talk personally with you about whether or not it’s for you.

To the supernatural baby, and beyond …



As of today, I’m opening up the doors to my Inner Circle, my private client mastermind.

This is THE most badass high level mastermind in the world for women who want it all – and are prepared to do what it takes to get it! Really what we’re talking about is being prepared to be the PERSON.

And that’s what I do. I help you remember ALL that you were, and then become it. ALL Of it.

This is my highest level private mentoring circle. The exact place where I have personally mentored dozens of this industry’s most elite female entrepreneurs to break income barriers ranging from 10k months to multiple 7 FIGURE months, and everything in between. But more importantly than that – to become who and what they always were.

But know that this is not only (obviously) not just for the masses, this is also not just for someone who can afford to invest in a high level private coach. Being willing to throw money down is something which has absolutely zero correlation to being somebody who has what it takes to TRULY go next level as a leader.

If anything, in this industry, investing in a high level coach such as myself, is a rite of passage which veers just a little too much on the side of ‘trend’. It’s become something which ‘everybody does’, almost as a way of proving they play business and life a certain way.

Maybe even of trying to prove it to themselves.

Here is the reality which those who I am truly here to personally mentor and lead KNOW, the reality which my clients and all women like me as well as of course me personally have ALWAYS known:


We are simply, smarter, faster, and have more presence. We can do more in our minds before breakfast than what most people can do in a freakin’ WEEK, a month, a year.

We are not basic ass coaches trying to heave ho our way up a few extra thou a month.

We are the ones who have ALWAYS known we are 1% within the 1% within the 1% in terms of how we think, create, operate, how and WHAT we are tapped in too.

This is not arrogance, this is fact.

And there has NEVER been any question but that we will go all the way.

My clients are high level badasses who do the work, who have a proven track record BEFORE coming to me, and a BEING-ness which unquestionably separates them from the rest. They don’t come to me to save them or lean down and hold my hand out so they can clamber up. They come because they are, quite simply, ready to go to the next level, already absolutely on their WAY there, and see in me something which they recognise because it is in them.

That ‘can’t stop won’t stop’ fire, and a level of ‘unapologeticness’ which, when truly understood and applied, can literally be the difference between 5-figure or low 6-figure and 7 or multi-7-figure entrepreneur.

So if you know who you are and it is THAT –

And you feel certain that you are ALREADY well on your way to to precisely where you’re meant to be, but that being in MY energy could help you to drop in and get there even faster, and that with a couple of simple tweaks your current revenue could be doubling, tripling, heck QUADRUPLING and beyond in months, as it has done with numerous of my clients previously, well then –

PM me here and we’ll see if it’s a fit. I’m excited to talk to you, and maybe – do biz and life with you.

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