Money Mindset, Success Mindset

A LOT OF FUCKING CONTENT {Aka: How I Made $257,868.78, Cash Received, in May}

I was thinking – journaling, duh! – about what I’d be doing right now if I could REALLY do whatever I wanted in my business.

Considering I talk all the time about the fact that I already do COMPLETELY what I love and have a damn fine and also SUCCESSFUL time doing so, you might think this a strange question for me to ask of myself.

But the truth is I continue to REPEATEDLY both ask and also affirm the stuff that has GOT me to where I am now. Stuff that has been true for YEARS, that I manifested through my mindset work, I still write over and over again in my daily intention setting, while at the same time always adding in new intentions for NOW.

Yes, my mindset work takes a good whack of my time each day!

Considering it’s helped me to create a multiple 6-figure per MONTH cash received income and a life and lifestyle completely on my terms, I’m fine with that … and truth be told if you’ve been following me for more than a day or two and you’re NOT doing mindset work now as a daily must I’m gonna assume you’re missing a few cups from your cupboard, as ze Germans would say. (I spent my teen years living in Germany, their expressions are the BEST).

Anyway –

I affirm repeatedly:

That I am super rich.
That I am in GREAT fucking shape.
That I love my clients and they love me.
That my clients are rich, hot, successful, the 1% within the 1% and they get EPIC freaking results. (Have you SEEN my clients; met them? I merely state the truth! … but also, a hint – that is how I ATTRACTED these clients, by calling ’em in like THIS with my writing and journaling).
That I always pay my bills before they’re due.
That I wake up each morning energised, excited, motivated for the day ahead.
That I always have time for everything that matters to me!
That I create and sell and run my entire BUSINESS with ease, and from flow.
That I am in alignment, on purpose, living into my calling and doing my best work.
That I ALWAYS make great decisions.
That I have the MOST successful shit hot rich friends whose mere energy alone helps me continue to scale to millions as I also support THEM to do so (you’ve met Regan, right? Again I only state the truth … or is it that I write and CREATE the truth, hmmm!)
That my programs always sell out.
That new ideas come to life quickly and easily.
And so on.
And so forth.

These are just a small handful of my daily intentions. I write them out FRESH each day, okay – with emotion and from the heart. Not following a list or something. I implant this shit so deep into my consciousness that it has no CHOICE but to manifest in the practical sense.

And so it does.

I ALSO ask myself a lot of questions with my journaling.

I question constantly:

What I REALLY want to do –

Who I really want to BE –

What matters MOST to me –

What I would do if I were COMPLETELY limitless –

What I’d do if I had unlimited RESOURCES –

What I actually want it to BE about –

What I’d be making happen right now if I were TRULY GOING ALL IN –

How I can allow more EASE, more flow, more SPEED to what I’m achieving –

How I can have a greater impact, leave a bigger legacy, get my message out to millions –

What I’d be doing today if I were just following INSPIRATION –

How I can continue to be superfuckinghuman and achieve everything I set my mind to (HINT: it’s BECAUSE I CHOOSE TO AND THEN SET MY MIND TO IT!!).

And so on.

And so forth.

I ask all this stuff and SO much more (get my How to Journal and Make Shit Happen book on Amazon, $2.99 for more!)

I ask these questions even though they’re long happily answered and acted upon. I ask them partly as a compass, partly to explore the recesses of my sub-conscious mind; to dig around the nooks and crannies and ensure I didn’t miss something awesome I wanna do, or bury it deep, partly to REMIND myself how much choice I have, partly to uncover any lurking fear or resistance and KILL THAT BITCH DEAD, partly just because it gets my mind sharp and focused in the mornings and partly ’cause it’s just fucking FUN to create your reality like that!

Anyway, whatever the reason for asking, I always find it IMPORTANT to note what I come up with, and then attend to it with any practical changes or actions necessary.

So today as I journaled and after I finished manifesting results for my clients (yes, I pray and manifest for my clients!), I asked myself:

“What do I REALLY want to do?”

I must admit I smile to myself when I ask this question now as it’s pretty much a DUH, exactly what I’m already doing sort of response.

But like I said: keep on asking, keep on growing.

Anyway, here is what I came up with:


Write MORE.
Speak MORE.
Livestream MORE.
Have more online shows!

Get my office and studio (this is already in the works, YAY!) overlooking the beach.

Produce more CONTENT, expand my publications (Rich Chick Magazine, my new mag, is in first round edits right now as well by the way!).

Make more videos.
Dream up more ideas and have them LAUNCHED LIKE MAGIC by my amazing team.
Bring people INTO my office and right then and there help them dig out, clarify, tease, launch and then SELL their new idea, all within 2 days. And film it of course:)

Show more BEHIND THE SCENES footage and content.
Be on FILM more in general.

Create a LOT of fucking content.

That last sentence was the final sentence I wrote in my journal and then I was inspired to write this blog, so here we are, and here is my POINT:

How I built this business was by creating a LOT of fucking content.

I did that because I love to write and speak and I have a message to share and I hate fucking following the rules so being an INTERNET MARKETER was never gonna work for me and to me it is easier and more FUN to just write and speak all day, no holds barred and ZERO filter, and have people then buy my stuff because they bought ME rather than because I made ’em jump through some hoops.

I’ve published over 5000 blogs online that I know of (pretty sure I blog in my sleep now), most are 2000 words or more, I have a daily YouTube show, daily podcast, weekly TV show, daily or more livestreams, appear on radio / podcasts etc multiple times per week, and all of that is just the FREE content. There’s more with the PAID of course.

I create a LOT of fucking content.

I have a LOT to say.

And I’m not afraid to say it.

For the 9 years I’ve been online most of the time when I’ve been NOT DOING WHAT I THOUGHT I SHOULD BE DOING (following systems, processes, doing ‘proper’ selling and marketing, etc) what I WAS doing, was this.

From the heart.

I was SO BUSY IGNORING EVERYTHING I SHOULD BE DOING – and I continue to spend right now over 80% of my day doing the above content stuff, that I just never got AROUND to being a good internet marketer.

I never had time and I kind of didn’t want to!!

But somehow, along the way, by NOT doing all they told me I should do and instead doing what I WANTED to do, unapologetically and FUCK what anybody had to say or think about it, I not only created a lot of fucking content, but I built a motherfucking empire.

My business made cash RECEIVED 257,868.78 in May.

Do you know what I DID in May?

My husband was away for over half of it so I did a LOT of being a Mum stuff. A lot of NOT doing the work in my business.

I ignored my list.
I ignored following the rules. (Just for a change, ha!).
I ignored perfecting projects and tasks.
I left nearly EVERYTHING not touched.

What I DID do?

Worked out.
Hung with my kids.
Kicked the Ass of the 1% Within the 1% (my CLIENTS, baby!).
And –

WAIT for it ….!

Created a LOT of fucking content.

From the heart.
Every day.
More than once a day.

All I’ve EVER done is created a lot of fucking content. I don’t edit. I don’t filter what I say. I don’t CARE if you don’t like it. I write ONLY and speak only and create and SELL only what I want, what I’m called to, what I’m passionate about, and I do it my way.

I don’t worry if I make a mistake or whether or not it’s PRETTY enough. I’m not here to be perfect and I don’t have TIME to go back and correct, or to do rough drafts or second takes. It comes out how it comes out!

To me that’s what messaging is, anyway.

And then as and through and after I write or speak or create slash UNLEASH my content, I ask for the sale.

Which is to say, I sell more content 🙂

So I guess it makes just a LITTLE BIT OF FUCKING SENSE that when I thought about what I REALLY wanna do the answer was so obvious.

Create more content, HELL yes, I’m happiest when I’m creating and SHE WHO CREATES MORE WINS.

But also, what it’s really about, what creating more fucking CONTENT is about actually?

Is being ever more Kat.

I can tell you this for sure baby:

The world don’t need more vanilla.

So stop being such a bland little vanilla CUPCAKE, hiding your true LIGHT and what you really think, spending your time worrying about building a business by joining DOTS, when what we really need is more fucking content from people who actually have something to say.

I know I do but how about YOU?

Now here is where I would love to help:

I spoke about how much cashola I received in May, and I can tell you that well over $50,000 of that – over 50k of my automated and RECURRING monthly income – comes in pretty much whether or not I lift a finger.

YES I love to hustle, as hustle is basically just created more content!! But I also like to know what my MINIMUM BASELINE IS.

Which is 50k+ per MONTH, and growing.

Several years back I set myself a goal of automating at LEAST 10k a month in recurring income. I was sick of living on the edge and wanted a BASELINE, to feel safe basically.

I achieved that goal within LESS THAN 4 WEEKS with the EXACT strategies I’m sharing – and giving all my scripts, templates, how-to and systems away with – next Monday in my Build Your Fucking Funnel workshop.

How I RECEIVE that minimum now 50k+ per month is because I got the fuck over one VERY important part of online business, namely FUNNELS.

But when I say I got over it, here is my “secret”.

Like I said, I never was one to follow the rules …

I actually don’t think I’m capable of it!! I would rather be broke on the street but at least doing what I love than have to CONFORM for money.

And I don’t believe you have to.

Scratch that I fucking KNOW you don’t have to; I’m walking talking rich hot proof!!

So, I did what I always do, when I want an outcome but I want it my way:

I decided it was going to just have to fucking work, my way!

And then I made it work.

Okay, it wasn’t that simple, it took me some trial and error but really what it took was GETTING THE FUCK OVER THE IDEA THAT HAVING A WORKING FUNNEL NEEDS TO BE SCARY, OR FANCY.

I can tell you it doesn’t.

I have SIMPLE stuff in place in my email funnel that means new subscribers are SOLD to (and sold to!) from day one, in a way that is aligned for me and that

No complicated set-ups.
No fancy weird tech shit.
Nothing SPECIAL or CONFORMITY based you need to do.

Now here is where you REALLY need to listen, ’cause this is not just about me showing you some stuff!

Next week in my Build Your Fucking Funnel Workshop, which is ALL online and also FULLY recorded, AND includes ongoing support AFTER the workshop, I am going to SHOW you exactly how to build a funnel that works, HELP you know exactly what to sell IN that funnel (including coming up with new offers if needed!) and also STAND THE FUCK OVER YOU whilst you build your funnel right then.

And there.

AND to top it all off there are still a few (just a few!) places left to get into the SECRET TOP 40 BONUS … hint, it’s some ONE ON ONE time with me!

AND AND to top even THAT all off I just added an extended payment plan today! <— MORE FUCKING CONTENT!!

Here is what this comes down to gorgeous:

You can keep trying to follow the RULES of online marketing …

Join the dots and build a PRETTY little hobby biz where you don’t get to be you, do you, SAY what you actually freaking thing ….

Where you also don’t make the MONEY you really KNOW you could and should be!

Or you can commit to creating ALL THE FUCKING CONTENT and also letting me HELP you monetise that awesomeness.

Not just because it makes you a fuckload of $$, either.

But because it is the MOST fun way to do biz.

Just think about it! –

Every day, you get up, and you write | speak | create | do you.


It seriously is hell YES as good as it sounds!

Lay the groundwork here! —> <— few places remain in the SECRET TOP 40!

Time to BRING it baby and create ALL the fucking content you’re bottling on up in there.

Remember …

Life is Now. Press Play!






A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

Okay. Imma gonna get straight up on your ass about what needs to be said here, because obviously SOMEBODY needs to hit the damn truth button on this shit!!

Straight up from the gate up, you do NOT make money because of Facebook.

Because of Instagram.

Because of email.

Because of ANY of this shit.

You make money because of who you are and what you decide and make NON-NEGOTIABLE, period, The End!

As you may be aware, in the last day or so Facebook and Instagram went down down down OH so far down.

After a few obligatory ‘stop the world!’ messages to my team and friends (which resulted in a serious convo with one of my soul sisters as to whether we’d now have to become porn stars instead), I got back to business.

The business of posting and selling shit on Facebook, which is admittedly a big part of what I do each day???

Nah … the business of being ME, because THAT is what I actually do each day, and also?

It’s what gets me paid.

Funnily enough, as is often the way with these things, just yesterday somebody was making smart-ass comments to me about how all the coaches would survive if there was no Facebook or Instagram.

“How would they survive?”, I asked myself.

“Well, I have no idea how THEY would survive but I sure as shit know how I would survive:

Very fucking well indeed, thank you very much, because that is who I AM”

Word to the wise:

A) I was making serious money long before I used Facebook for it.

Allow me to say it again for those in the back: YOU MAKE MONEY BECAUSE OF WHO YOU ARE AND THE LEVEL YOU VIBRATE AT.


It’s an energy thang baby, a frequency shiz niz, it’s just who you ARE and how life works for you.

Handy hint —> the level of wealth you enjoy or moan over now is already just a direct reflection of your frequency, and expectations. It ain’t got jack shit to do with what you do, and it certainly is not a product of which tools are available to you.

It is a product of YOU.

When the socials went down today it was FASCINATING to me to observe the response that came through in the in-between-y bits when people managed to post something.

People worrying about how it would impact their business, or feeling in some way handcuffed.

This is crazy! It’s fear-mongering at its worst and it’s an absolute SHITTY mentality as far as belief systems around where results come from.

Do you know what I felt, when I realised we couldn’t use Facebook as normal for our biz stuff?


It took a minute to click in, but I found myself getting all wriggly and lit up with excitement.

I love a damn challenge 🙂

And since I also choose to believe that everything is happening FOR me, I also took personal responsibility for this occurrence.

Obviously FB and Insta had gone down in order to force me to finally pull my finger out and learn how to go live on YouTube.

But mainly – hell YEAH to the opportunity to get creative!

Probably taking the whole thing a little bit too far, as I worked my way through some sprints on the rower post HIIT weights session, I started to imagine what would happen if Facebook was TRULY GONE AND NO LONGER OF THIS WORLD.

I got MORE excited with each second that passed (which makes me remember how damn BORED I get as soon as I know how to easily do something aka make money all day err day on Facebook), and I also found myself AUTOMATICALLY GOING INTO ZAG MODE.


You know, like ‘When They Zig you Zag’. A classic, if ever there was one!! Thank you Dad, for always having all the BEST books on your bookshelf for me to start reading from 10 or 11 years of age!

See, I have a belief system which works rather well for me and I guess is just part of who I am –

I believe that things ALWAYS work out perfectly for me, and are always done FOR me …

I believe I am always on path …

I believe I always make the right decision, so therefore I never have to beat myself up, I just wait for the lesson –



I believe that my outcomes are predicated only by my choices, and that there is nothing I EVER need in order to get or maintain or ONLY improve on an existing outcome.

It’s this mindset that causes me to wonder what TF it has to do with anything when people say things like they can’t be in shape ’cause they have kids or just had a kids … or ’cause they can’t get to the gym (for example)

And it’s also this mindset that causes me to KNOW that the money I make and the impact my soul work has in the world has NOTHING to do with what tools or platforms are available to me or working.

I programmed myself a long time ago to IMMEDIATELY swerve if something was no longer serving me or working for me. It’s this part of my mind which therefore right away started coming up with creative and imaginative solutions for how business would OF COURSE carry on (and improve!) with or without social media.

And it’s also this part of my mind which of course right away finds a way to monetize the damn thing and turn it into epic and highly helpful content for you, aka this workshop!

It’s just how I think, and who I am. I am simply unavailable for NOT moving forward, and nothing will ever ever EVER make me believe that I have to depend on anything outside of me for my results.

So why a whole damn workshop on the concept?

Well, it’s more than that, isn’t it?

It’s a mindset of believing that you always get what you want.

It’s a mindset of believing that everything always works out for you.

It’s a mindset of believing that NOTHING can stop you.

That everything is working in your favour.


That you can monetize ANYTHING, any time you choose, and with no ‘requirements’ in order to do so!

I don’t have to tell you that obvs the outcomes you get directly follow and reflect your mindset and your beliefs!!

Here is what else, as well:

This is not just about making money any time, from any thing, and knowing that even with challenge or things going wrong you only THRIVE and EXPAND!!

For me this goes hand in hand with duh – I get to do all of that on my terms.

By having FUN, and being in FLOW, and with ease.

In fact, the more money the more ease!! #justhowitis

That I can literally click my fingers and money shows up for me, meanwhile I’m just over here doing ma thang.

Speaking of which –

I think it’s about time I shared exactly what I currently DO all day, yeah? And how I do it / fit it all in / honour ALL the areas, PLUS manage to spend so much time sitting on my ass doing sweet FA!

In other words … !

Let’s hang out together this weekend!!




A One-Time Live Online Workshop with Katrina Ruth, on How to Make Money Anywhere, Anytime, With ZERO Dependance on Any One Platform, Program or Tool … Aka JUST BECAUSE THAT’S WHO YOU ARE … AND – With the Greatest of Ease

> It’s happening Thursday March 21 at 11.30am Brisbane time (Wednesday 9.30pm NYC / 1.30am London, UK)

> All fully recorded if you can’t attend live

> ALL your questions answered (either live during the workshop, or afterwards in the group if you can’t attend live)

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!!


What We Will Be Covering!

1) How to Monetize ANY Situation, Including But Not Limited To:

* When social media or any typically depended upon platform goes down (including examples of how I have down this several times, to the tune of tens of thousands)

* Hater situations (including examples, again multiple times, again tens of thousands of dollars)

* When you make a fool of yourself / something embarrassing happens or you screw up (also examples! also lots and lots of lovely moolah)

* When people ‘screw you over’ (ahem, we will talk about this) or desert you (also examples! more money!)

* Basically how to turn any and all life situations, moods, changes of the moon, emotional ups and downs, real life SHIT, to money!

2) Why the ‘When Shit Happens’ times are often the BEST times to make money, aka this is where I teach you what it really means to understand human psychology in terms of SALES, and the mindset of being an actual IN THE FLOW entrepreneur, who ALWAYS sees opportunity and jumps straight on it

3) When NOT to Monetize (okay that one you can have for free – never!!)

4) Understanding Where Money Really Comes From – and aligning yourself TO the frequency of wealth, such that you can literally NOT.BE.IMPACTED by anything that 99.99% of people think will cost them business

5) Money Vibration Principles Revealed (… my own personal philosophies and things that I live by / instil into my being around this, including my own daily practices)

6) Coding For Success

* How to ALWAYS have an endless stream of ideas

* AUTOMATIC continual unleashment of creativity and imagination, especially in so-called times of struggle

* Seeing past problems and accessing higher self in order to always know the answer, and how to move forward

7) Programming to Upgrade – the beliefs, energetic states and emotional patterns you require in order to be this person, have all this work for you, ALWAYS see and have the ability to act on the shit that will most pay off

The ‘Do What You Want All Day’ Bit:

* Exactly how my typical day flows and how I operate for maximum efficiency of time, energy, mental acuity, soul connectedness, etc

* Getting it all done as a busy entrepreneur (and single Mum, in my case) who also refuses to operate at anything less than EXCELLENT in terms of self-care, fitness, fun, playtime, etc

* Exactly what I do all day, broken down to the detail, to helm this becoming-8-figure-empire

* Exactly what I do NOT do all day, either it just gets ignored (hint: a LOT that most online marketers think matters!), or I let other people do it for me

* Calling in soulmate support, even long before you are ready to afford it

* Optimizing energy, focus, personal power, happiness, general flow. Aka mindset and also brain / nutrition hacks and so on


AND, while we’re at it, we will also be talking INSTANT MANIFESTATION. The exact process I use to bring the future into the NOW, by clearing all blocks existing between its reality in the quantum and its physical manifestation in the now!!



I’ll be doing this ‘Rapid-Fire’ Session at the end!!

1) What it really means to be magnetic online – hint: it’s not about having a pretty and polished website or online presence!

2) Bringing the ‘in private / behind the scenes’ version of you to the public

3) Unapologetic messaging and soul baring to call in your true #soultribe

4) Audience quality vs quality, and active elimination of those who don’t ‘HELL yes’ on your content

5) People don’t buy your products, they buy you. No – people don’t buy you, they buy your energy!! What that means and how to let it out

6) Being real about where you need to take care of YOU in order to be able to show up and shine fully

7) Keeping a laser-focus and tunnel-vision on your own path, and having the courage to pave the way that feels right for you even if it’s not been done before

8) Discernment to walk the line between being polarising and positively outrageous as opposed to just a hot mess 🙂 Scaling and magnetizing FROM the chaos of creativity and following the true artists way!

9) Knowing which ideas to work, what will sell, and how best to sell it so that the entire launch and selling experience is fun AND rewarding for both your audience and you

10) Creating hell yes offers that make them scream yes!

I know!

This workshop is off the HOOK already, and we haven’t even accounted for all the random shiz which will be coming out of me!!


Don’t forget the bonuses >>>> !!!

> KILLER bonus content on Top 11 Most Effective & Proven ‘When They Zig You Zag’ Sales Secrets

> Live support from meeeeee in the group afterwards for anything extra you want and need to know!

> Free Bonus Entire COURSE for Everyone! My $197 Alignment & Asskickery Toolkit, a 14-Day Smackdown to Bring You Back to YOU, and Into Massive Aligned and Result Based Action! Yes, that’s an entire $197 course and you’re paying less than half of that for this entire workshop!

> All content yours to keep for life!

What are you waiting for? You KNOW that if you apply even ONE tip of the approximately gajillion I’m sharing here you’re going to 100x your investment back! Which is why I am even EXTRA excited to be able to give this to you at such a low price, as per the commandment of my soul!! Plus it’s fun 🙂

Okay then! See you IN there baby!


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