By using, you consent to our use of cookies.

Success Mindset


In every situation in life, yes even the ones where you claim to be most clouded or unclear, you already know what to do, and you also already know that there is absolutely no valid reason why you can’t have precisely what you want.

In all cases, the so-called facts don’t matter, and while you may still choose to spend the entire year (or your entire life!) weighing up the pros and cons and all the bits and pieces and moving parts of the damn thing, in the end you’ll have to return to the only thing which DOES matter, which is of course –


Yes, yes, yes, there’s an entire lengthy list of reasons why you should do this or that or the other thing, and there’s all these other points over here to consider, but let’s get real –

You only start investigating or caring about all of that stuff when you’ve forgotten to just connect to your core, and be guided from there.

Will I tell you something which is true about living an aligned and purpose-driven life, and being the most fully expressed and expansive version of you?

It is IMPOSSIBLE to predict exactly how that will all play out and look.

Yesterday, on an interview with Entrepreneur, I was asked about my transition from ‘good girl’ to badass with tattoos and crazy hair, and an online persona to match.

“How did that come about?”

It was a little confusing to answer, because, well – I don’t know.

It was always a part of me.
Even though I was also always the MOST good of all good girls.
But yet the rebel side crept out from my edges my while life.
While I always followed all the rules!
And yet continually found ways to re-write ’em to suit me.

How did I become a visual and apparently literal badass?

I dunno, it just kind of snuck up on me and from me! I certainly didn’t sit down and make a plan to become successful online, a leader of the more edgy, crazy, black sheep-esque entrepreneurs, and in said plan write down –

“Get tattoos all over left side.
Deviate wildly between crazy pink or red hair and then some kind of multi-coloured mix.
Scream and shout a lot and stand on chairs waving a tripod at people while jumping up and down leading #PurposeChurch

If I had have tried to make a PLAN to be a badass, and a super confident and outspoken leader of the TRUE 0.01%, I don’t know what I woulda put on that plan, but it would not have been a description of ME, the aligned me who I now am and have found myself as.

You know?

The way it happened, the way it always happens, the ONLY way aligned success – and is there any other kind – can be reached is by FOLLOWING THE ENERGY.

Where are you being led right now despite how irrational it seems?

What is your heart leaping for even though it’s SO probably not a good idea?

What can you just not seem to let go of or turn away from even though all good logic says you should?

And when in the actual fuck did ‘good logic’ become weigh up the so-called facts rather than just follow soul?!

The truth is that beneath all the shoulds, and beneath all the ‘facts’, and beneath all the very good reasons to go one way and not another, your soul has absolute fucking certainty and is just waiting for you to stop faffing around up there and admit it.

And she wonders, your higher self –

“Why don’t you just trust yourself fully?

Wouldn’t that be EASIER, and save us so much time?!”

And she suggests to you, in those occasional still and quiet moments when you are fully tapped in –

“What if you just made it a personal policy to ONLY follow soul guidance, to ALWAYS follow soul guidance, and to RAPIDLY follow soul guidance, no hesitation, and NO MATTER WHAT, including no matter the apparent LOGICAL reasons not to?”

And you think to yourself, in those moments –

“Yes … how simple life could be! Yes … it makes sense! Yes … I KNOW that this is what I must do!”

And then?

Well, I don’t know! You tell me! What DOES happen then?

At what point do you DAILY (based on your current actions) decide that actually –

Yeah …


Not gonna follow soul.
Not gonna listen to that still small voice.
Not gonna TRUST.
Don’t feel like it!
Don’t wanna!
Too scared!

At WHAT exact point each day is it that you decide to create your life based on what EVERY OTHER FUCKER WHO IS NOT YOU SAYS?

Because apparently people who are not you know better than you what is right for you …?


Because they did it already, for them?
Because they speak so certainly about it?
Because they helped others?
Because their way is socially ticked off as being acceptable?
Because it looks so shiny and pretty and safe or just right?


What does any of that have to do with ANYTHING?



And try all you like to deny it, you also already know that when the dust settles –

And you finally quit listening to the seductive and oh-so-convincing voices outside of your head –

You’ll be right where you’ve always known you’d be.

Not giving a single flying fuck about all the things they said you should.
Or you knew you could.
Or you promised you would.

And also not caring if EVERY OTHER PERSON and their goldfish says that such and such way is right, YOU are going to do it YOUR way.

So at this point, it’s really just a question of well –

When would you like to do this?

‘Cause I can tell you that in the end you WILL give in to soul.

You WILL turn your back on everything you’ve given so much of your time, energy, money, LIFE for.

And you WILL stop caring what anybody else has to say.

And you will also stop looking for validation or proof before you leap.

Because in the end?

The pain and devastating emptiness you feel at not being fully you will just hurt too much.

It will hurt more than the pain of not fitting in.
It will hurt more than the pain of not being ‘acceptable’ in your behaviours.
And it will also hurt more than the pain or worry of doing it wrong and not getting the RESULT.

Yes, you may desire more money.
To reach more people.
Or whichever other outcomes you want, but you know what?

You DON’T care about any of that more than what you care about following soul.

Because in the end the only thing which will matter is DID I, AGAINST ALL THE ODDS, FOLLOW THE VOICES INSIDE ME,

Rather than the ones coming at me from out of me?

They will tell you you’re crazy.
They will tell you you can’t.
They will tell you you’re being a FOOL, reckless, ridiculous.
And that you’ll never get what you want.

But if the only thing you ever really wanted,

Was to go to bed each night,

Knowing you did what was right for YOU,

Then why don’t you just do that now?

Life is created where we see what’s impossible,
Or makes no sense,
But yet something within us lights up, is expanded, and says YES –

And so we decide to do it anyway.

If you want clarity,
And you want certainty,
And you want results that are ALIGNED and light you up,

Follow the damn feeling.

And the fact that no matter how much you try and fancy it up or hide it?

You already fucking know.

Remember –

Life is Now. Press Play.


Don’t forget –

Life is Now. Press Play.

Kat x


Fuck the system; screw the rules.
Won’t do what they told me.
Too much.

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”



Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,


And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,



Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.


With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –


Starting January 18th!


The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –


For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:



All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.


Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.