By using, you consent to our use of cookies.



In the movie The Usual Suspects (foundation#KatrinaRuth viewing, don’t you dare tell me you’ve not seen it!), there’s a line said which has stuck with me and fascinated me for some several decades now –

“The greatest trick the devil ever pulled was convincing the world he didn’t exist”.

The quote is a distillation of one originally attributed to the extraordinary 1800’s writer Charles Baudelaire, who wrote in Paris newspaper ‘Le Figaro’ in 1864 that “one of the artifices of Satan is, to induce men to believe that he does not exist”.

For years I had myself convinced that this quote was from the movie The Devil’s Advocate (also required viewing!), in which Al Pacino gives a damn good rendering of a fairly dashing and persuasive (thus extremely realistic) Satan … I’m still not entirely sure the line isn’t referenced somewhere near the end of the movie; I’ve a vision of Pacino standing in a stairwell and throwing this over his shoulder as he climbs towards the roof for one of the final scenes.

Either way, what a deeply compelling truth this statement is to consider. Don’t you think?!

You don’t need the Christian roots that I had to be equally magnetized and appalled by what it could mean for you, if it’s true that you’ve been seduced by an idea that the Devil is not real.

If you think I’m about to preach to you on God, give some sort of religious sermon (I do God, not religion), or try and save you, think again. For now at least I’m just here to invite you to considering saving you from yourself, and from the almost-certain SWAYING FROM PURPOSE you’ve got yourself all entangled in right now.

You know –

That voice in your head which tells you that you can’t be fully you, the world would reject you, what a folly it would be to even try, and besides –

Who the hell do you actually think you are?!

That voice which shows up each day in a different and oh-so-subtle way. So assured and solemn that you can’t help but believe it, even trust it!

Shaking its invisible yet WILDLY treacherous head at you as it reminds you that actually what you’re doing NOW is the thing, yes, that’s it, you’re doing enough, you’ve done enough, no need to push harder, drop deeper, be MORE.

And so you capitulate, once more, to the voice of reason, to accepting life as you’ve currently created it and yourself as you’ve currently created THAT, rather than acknowledging the truth of all you’ve not yet fully stepped in to –

Allowed –

Or become.

You think that this is the voice of REASON, of caution?!

No! It’s the voice of the devil.

Seducing you away from alignment, from purpose, from destiny, from truth.

But oh, what’s that now? That’s right … you don’t believe in the Devil, do you?! It’s a silly idea made up by silly people who want to scare you silly … it’s a childhood myth … or an adult horror story … or it’s just about drumming FEAR into people; how dare they?!

You fool.

He is as real as the fact that even after all these years you STILL don’t do the work of being fully you.

Even after all these years you STILL manage to convince yourself that this, this … EXISTENCE … is enough.

Even after all these years, all these tears, all these PRAYERS (yeah, somehow you still manage to throw out a prayer when desperation calls for it; despite your non-belief in Satan!), all these PROMISES made –

and broken –


Dance dance dancing on the edge, maybe I will, maybe I won’t, what a gamble, what fun, how fey; it’s only my LIFE!

Makes sense…

And it’s so EASY, isn’t it?

It’s so easy …

To lean into the ways of the world.

To accept that ‘this is just how it is’.

To hide, from rejection, from being seen, from (your own) truth.

And to accept the gradual decline –

Of your body,

Your finances,

Your pussy,

And your soul.

To accept that this is how life WORKS, you can’t just DO WHAT’S INSIDE OF YOU! LA is for the dreamers, real life is about compromise. Sacrifice AGAINST self. And letting standards and expectations of what you once insisted was non-negotiable, what you were born for, destiny – !

Slip away.

Once upon a time you had a destiny …

But once upon a time you were a child, who believed in love, and fantasy, and that the things she couldn’t see were more real than the toys of the world.

What a long ago time that was, even though it was only yesterday, but now –


You know better.

You’ve been hurt.

You’ve been scared.

And you’ve been taught NO.

And this whole time, this entire ridiculous time, you’ve been telling yourself that all of this letting go of destiny is because it’s not possible … you can’t … not yet, when actually?

It’s just the damn Devil whispering sweet lies into your ear.

Don’t you get it yet?

His entire JOB is to GET.YOU.OFF.TRACK.

To cause chaos, confusion, contraction, and fear.

Sadness, hopelessness, ‘I can’t’, and ‘I shouldn’t’, so ultimately ‘I won’t’, and ‘I didn’t’.

That’s it.

That’s what he’s here to do.

You can believe it or no, your soul knows it’s true.

Meanwhile, here is all that really matters next:

What are YOU here to do?

And are you planning to ever go do it?


Remember –

Life is Now. Press Play! 

Kat x


I’m excited to announce my Flow-Led Millionaire Private Client Mastermind Days are back, happening this August (PM me for full deets!) 

Warning! This Mastermind will require you to get TF over your hang-ups around:

* Automated income

* Being seen more, and more boldly

* Adding layers upon layers upon layers of more SELLING

* Ruthless repurposing and re-selling

* Structure, systems, process

* Building a cash machine which pays you on repeat regardless of whether YOU are grinding your fingers to the bone to get it working!


You have an existing business which makes money, delivers a fabulous product or service (or multiple of!) which helps people, you know who you are and who you’re here to serve (while always welcoming deeper clarity!), and you have a proven track record for getting results to those people … even if it’s on a scale, so far, which, frankly, you consider outrageous. Since you know you’re here to do insanely big work in the world!

Oh, speaking of which – you know you’re here to do insanely big work in the world! And you’re ready to put the wheels on that NOW, and see your revenue – your growth of soulmate audience – your soul-led result-gettin’ systems – and all in all your own badassery – explode, stat!

You’re not afraid of doing the damn work (duh),

but you also know that there’s a simpler way, a more flow way, a more YOU way.

And you’re ready to get down to the nitty gritty of that now, and then roll it out like the take no prisoners mofo you are.

All with me – secret counsel to the worlds most elite game-changers, leaders, and revolutionaries – supporting you to know exactly what to do,

and exactly how to do it,

so you make MORE money,

reach MORE (of the right people),

the YOU way,

having more fun and flow than you ever dreamed possible,

and finally knowing you’re all in on you,


What you get out of this time together is simple:

* Identified opportunities for money-makin’ – minimum 3, up to 10+ (this is normal in these conversations with me)

* Specific to you simple soulmate audience growth strategy, which you can roll out right away, and will often involve only ‘tweaks’ rather than having to DO anything dramatically extra

* Confidence and inner tools as well as practical steps for improving / adding to / setting up (depending where you’re at) your automated income / funnels 

* Personalised (to your personality / style / lifestyle / skillset) action plan for implementing

* Tweaks you can add in right away to increase sales on existing processes

* Daily / weekly ‘hustle flow plan’ individualised to you

All in all here’s what it comes down to:

>>> You will walk out with a complete action plan tailored to your business, very detailed and also very SIMPLE, with also a complete understanding of what you need to do and HOW to do it, to take you to the next major income level, and beyond.

This will include your next three offers (MINIMUM), up-sells, or funnel ad-ins, FULLY CREATED IN THE TIME TOGETHER!


1:1 follow on support to help you implement and follow through.

I love doing this INTENSIVE deep dive work where we pull everything apart all at once, and then nail down the EXACT action steps for each person to take to get more paying customers and clients, who are soul-aligned, coming in NOW, who are also buying more things, because you’ve got all your damn shit in place!

This immersive day together is limited to 5-7 people per event. 

If this is speaking to you PM me here to apply / for more info!