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SOONER OR LATER
Success Mindset

SOONER OR LATER YOU’RE GOING TO CAVE

Look. Let’s just get into some radical fucking honesty here, because this whole play it coy with LIFE thing you got going on?

Not such a smart idea!
Not such a FUN idea!
Definitely not an idea which is gonna make you MONEY.
And let’s face it – it’s kind of draining your soul.

The truth:

The truth is that eventually?

Eventually you’re going to fucking cave.
And all of this … playing … pretending … putting on a brave face and trying to DO it right …
Is going to be shown for what it always ALWAYS was.
A complete.
And utter.
WASTE OF FUCKING TIME.

Time in which you:

Built the wrong business, focused on stuff that didn’t really excite you, with PEOPLE you never adored, and in a way that didn’t light you up.

Basically what we’re talking about? Building the wrong fucking LIFE.

And here is the thing, the thing which ONE DAY YOU WILL REALLY GET AND UNDERSTAND:

It does NOT have to be that way!
It NEVER had to be that way, not when the truth about LIFE is that it is hands down what you make of it and what you make WITH it.

So when I say LOOK, I mean freaking LOOK, and acknowledge that sooner or later, no matter what fear is telling you NOW which is keeping you so bound, you ARE going to cave.

Cave and run away, escape it all, cover your head with your hands and rock back and forth and cry that you fucked it all up? NO! That’s not what I’m talking about! I’m talking about sooner or later you’re going to wake up, one day, after something happens, or after it NEVER happens, and you’re going to think:

Fuck.
This.
Shit.

And you’re going to cave into being YOU.

Into doing WHATEVER THE FUCK YOU WANT.
With whomEVER you please.
In a way that hands down EXCITES you.
And as it was always meant to be and always COULD have been!

Let’s be honest now! …
Did you REALLY think it was going to work to NOT be you????!

?????!!!!!!

!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

???!

IT MAKES NO FUCKING SENSE!

HOW –
Pray tell –
Do you exactly PLAN –
Do share –
On BEING FREAKING SUCCESSFUL AT BEING SOMEONE OTHER THAN YOU?

I’m just not quite sure –
How you can imagine that that’s actually a THING.
But since we’re talking and all –
And I have some good experience at fucking shit up by not being honest with myself, and then eventually getting OVER it –
Allow me to tell you:

IT AIN’T A THING.

Never was.
Never will be.

So let’s play a little game.
A game of IMAGINE.
A game where YOU get to imagine how your LIFE would be right now, if you’d HAD that moment.
If you’d already CAVED.
If you’d woken up, fresh as a daisy this morning, faced the world with a smile, and thought:

Fuck.
That.
Shit.

I’m just gonna do what I WANT now! What I FEEL like! What I’m CALLED to do! And what it was always always ALWAYS meant to be about.

What would THAT look like?

Who would you be?

Who would you do??! (!)

WHAT would you do?

What would be DIFFERENT –
Right now –
In how you’re showing up.
What you’re allowing the world to KNOW you for –

What you’re creating your LIFE about –

If you realised that ACTUALLY you don’t need to GIVE a fuck about what anybody thinks, what anybody expects from you, what you think it has to BE about, what you think you have to do to build a business, a brand, a life, and that instead –

Well INSTEAD what you have to give a fuck about and what it can ONLY be about is whatever you in fact DO give a fuck about –

Deep down.
At your core.
Where you’re admittedly scared to LOOK, but yet know that you must.

Look.
I understand what it’s like to not know HOW to share the truth that’s inside of you with the world. To be so damn scared of what they’re going to say, or think, or worse still of finally putting YOU out there and seeing that nobody responds, nobody cares, you went all in and it didn’t WORK!

I spent years –
A quarter of my life –
Worrying this way.
Living this way.
CREATING THE WRONG LIFE.

And then I realised that no matter how big my fear of going all in and ALL of the what ifs which could ensue from that, NONE of it could be more terrifying than continuing on the pathway of REACTING to who I thought I had to be, to what I thought success required, to living the wrong freaking life!

Isn’t THAT the most terrifying thing that YOU can imagine? The idea that you’d spend even another DAY fighting to get ahead at shit that doesn’t light you up so bright you shine from the heavens? Another day, huh! Most people will spend the rest of their LIFE doing this.

But you –
You who has a calling –
You who BELIEVES –
You with the DESTINY –

YOU KNOW BETTER.

And sooner or later YOU are going to give in to being you. You’re going to wake up, think FUCK THIS SHIT, and you’re going to start just doing what you want, how you want, with who you want, on PURPOSE. To live YOUR purpose.

And when you do you’re going to wonder how on EARTH you thought you had to wait for this.

I PROMISE you that.
And you won’t be hard on yourself about it because what’s the point, but STILL:

It’d make a whole lot more sense if you just acknowledged it NOW.

And fucking DID something about it.

Sooner or later you ARE going to cave, you’re going to realise that you have ONE life to live and that it’s this one right here.

It might as well –
Be today.

What would THAT look like, hmmm?
I wonder …

Don’t forget –

Life is Now. Press Play.

Kat x

P.S.

Rebel.
Upstart.
Fuck the system; screw the rules.
Won’t do what they told me.
Too much.
Unreasonable.
Ridiculous.
Unprofessional.
Crazy!

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”

lolol

BUT REALLY.

Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,

Polished,

And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,

WITHERS TO NOTHING,

AND DIES?

Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.

NOW.

With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –

THE MILLIONAIRE REBEL YOU!

Starting January 18th!

>>> https://thekatrinaruthshow.com/rebelmillionaire/

The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –

BUT NOT IF SHE CONTINUES TO DO BUSINESS AND LIFE BY TRYING TO SOMEHOW BE A NON-CONFORMIST WHO CONTINUALLY CAVES AND CONFORMS.

For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:

FLICK THE DAMN REBEL MILLIONAIRE SWITCH BABY.

>>> https://thekatrinaruthshow.com/rebelmillionaire/

All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.

REBEL MILLIONAIRE

Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.

>>> https://thekatrinaruthshow.com/rebelmillionaire/